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2956 Uppsatser om Urban Retail Product - Sida 50 av 198
Urban Sprawl och Dagens Stadsbyggnadstrender - en fallstudie av Kungsbacka
Syftet med arbetet är att undersöka fenomenet Urban Sprawl för att se om det
går och få svar på varför Kungsbacka kommun ser ut som den gör idag. Kungsbacka
har ett speciellt utseende med en väldigt liten centralort i förhållande till
kommunens storlek. De flesta av invånarna i kommunen bor i utbredda
villaområden utanför staden. Arbetet inleds med en teoridel som börjar med att
beskriva Urban Sprawl i ett internationellt perspektiv för att till sist gå in
på vad det har betytt för Sveriges och enskilda kommuners del. När man talar om
Urban Sprawl förs ofta tankarna till USA med dess breda motorvägar, stora
köpcentrum och utbredda städer.
Survival of the fittest?: Effekten av en varumärkeskris på konkurrerande svaga och starka varumärken inom en produktkategori
Almost every day newspapers cover companies and brands in crisis. This should worry companies as negative publicity has been shown to have a great influence on consumer perceptions on brands. In addition, brand crises have been shown to be contagious, meaning that they also affect consumers? views on other similar brands. This study aims to investigate spill-over effects of one brand crisis to another within a product category.
Egna märkesvaror i dagligvaruhandeln : - En studie om hur egna märkesvaror påverkar konsumentens impulsköp
The thesis concerns itself with studying the effects private brands has on the consumer?s impulse buying in the grocery industry, as in degree of unplanned spending and the selection process between manufacturer brands and private brands when such a purchase is performed. The study?s methodology is characterised by a qualitative approach, whereby the study acknowledges the inductive approach towards the empirical setting even though the Mehrabian-Russell model along with motivational theories serve as highlighters of relevant aspects in the empirical field. The study concludes that both the utilitarian and the hedonic consumer decide what to buy before entering the store, whereby a low degree of needs arise in the store.
Ur led är tiden: En studie av metoder att korta ledtider inom forskning och utveckling
Product development cycles become shorter and shorter. The time from idea to market has become an important competitive factor. Despite this, methods used for making the product development process faster are surrounded with uncertainty about their efficiency. The purpose of the thesis is to describe the pros and cons of ?best practice? methods for shortening lead times and how these methods effect the lead times in research and development.
Consumers? Perceptions of Variety ? the Impact of Private Brands
This study aims to investigate how consumers perceive variety in grocery stores and further how private brands have affected consumers? perceptions of variety in grocery stores.The study focuses on the perceptions and attitudes towards variety and the impact of private brands on perceived variety. Hence, a qualitative rather than quantitative study has been used. Photo elicitation has been used in both focus groups and in-depth interviews, which have been the empirical data collection of the study. Scientific articles and books have also been used in the process.
Rullarmering - Ett rationellt sätt att armera
This is a degree project performed at Halmstad University in Sweden on the subject carpet ofreinforcement. This project is developed in association with Celsa Steel Service in Halmstad.The purpose of this report is to investigate how much time that can be saved if carpet ofreinforcement is used instead of the traditional way to work with reinforcement and seewhat kind of parameters that is important between the choices. We are also going to seehow this product affects the situation for reinforcement workers from an ergonomic point ofview.Carpet of reinforcement is made by straight reinforcement?s bars that are welded togetherwith steel bands. These rolls are made at a factory with a machine that welds together thebars in determined centre distance, with desired dimensions after the constructionengineers? blueprints.
Ergo Mopp : Från koncept till produkt
This thesis describes the work process and the results for the development of a newkind of ergonomic cleaning mop, ranging from basic concept to a virtually productionready digital prototype. The project was made in cooperation with, Ömer Altun, whowas also the project supervisor, and whose plan it is to launch this new product onthe market in a foreseeable future. The mop is meant to be used by both professionalcleaning staff and ordinary home users. What makes this product unique is that it hasa movable center piece that simplifies the cleaning under low furniture.The work began with the establishment of a product requirements specification andlater a study of similar products and existing functional models was conducted. Afterthese surveys the work began with refining the existing concepts in order to makethem more complete.
Flyttprocessens påverkan på identiteten ? utveckling eller avveckling? : En fallstudie kring flytten av Hjalmar Lundbohmsgården i Kiruna
The purpose of the thesis is to investigate and analyze how three different actors linked to the urban transformation in the city of Kiruna, in this case LKAB, the Municipality of Kiruna and the County Administrative Board of Norrbotten, believe that the identity of a historical monument that is marked cultural heritage is affected by future relocation. The second part of the study is to investigate the impact the building might have on the city in the future. This study is based on the relocation of Hjalmar Lundbohmsgården.The study is based on a qualitative approach in which five informants from the three actors were interviewed. The interviews have been analyzed through thematic analysis, where a combination of theoretical thematic analysis and empirical thematic analysis was used. The result shows that the new location of Hjalmar Lundbohmsgården is preferred to be in a suitable context close to other cultural buildings. All informants agree that accessibility is a fundamental element in, which a synergistic effect is an increase in visitor numbers.
Äldres resande i vardagen - Möjligheter, begränsningar och inställning till hållbara stadsvisioner
Everyday life mobility of elderly people ? opportunities, restrictions and sustainable urban visions aim to examine and describe elderly people?s movement patterns, their opportunities and restrictions of reaching high mobility and accessibility, and their attitude towards various sustainable urban visions. This paper is based on an approach of time-space geography as it covers the topic of movements in time-space, explained and developed using the concepts of mobility and accessibility. To examine elderly people?s attitude towards sustainable urban visions, this paper also takes approach on theories such as New Urbanism, mixed-use and the compact city.The method used in the study is an interweaving of a time geographic diary and qualitative interviews, where the respondents are six retired people between 68 and 77 years old living in Gothenburg city.
Ekosystemtjänstbedömningar : Utvärdering av metodik för att synliggöra värdet av naturen inom stadsplanering
The purpose of this study was to analyze and develop a workflow for assessing and representing the value of ecosystems to professionals involved in municipal planning. A thorough literature review was conducted and supplemented by interviews and observations. Frameworks for ecosystem service assessments were analyzed and combined with methods in urban planning in order to assess social and ecological conditions. A workflow was set up and methods were evaluated by applying them to a case study in the area Åstråket in Uppsala. Experience from the case study was compiled in order to improve the workflow.Complex assessments were identified and simplified for the method to be useful for practitioners.
Making Money in a Dirty Business
Academic research concerning how to determine the power situation in a supply chain where an investment product supplier is involved did not exist. Therefore new models has been developed that analyses the power relations and maps out the power situation in a supply chain. In the future these models can be applied on similar cases by modifying the included parameters. The new models show that case company FAS should focus on the big producers of garbage bag which are Trioplast, Rullpack and Miljösäck. By strengthen the brand FAS can make more money in these relations.
Urban building kv. domherren
Vertical village är ett tätt kvarter på östermalm med sammanlänkande trappor och gator som tar dig upp i stadsrummet,en förlängning av staden upp över takåsarna med vidsträckt utsikt. Längs din väg upp mellan gator och gränder nns livoch rörelse. För att skapa denna o-entlighet krävs en öppen byggnad med god förankring till marknivån men istället förett traditionellt kvarter med o-entlig verksamhet i markplan valde jag att lyfta det o-entliga rummet över takåsarna medutblick över staden. Detta skulle bli ett o-entligt rum på Östermalm som man söker sig till på samma sätt som observatorielundeneller söders höjder.I mitt projekt har jag valt att arbeta med två skalor, den mindre som blir det o-entliga stadsrummet medan bostäder ochkontor ger byggnaden sin höjd. Sett från staden ska byggnaden upplevas som en upphöjd fortsättning av gatan med enmindre skala som på ett spännande sätt bjuder in till detta stadsliv.
Cityhandlares uppfattningar om konkurrens? : Ett Choice Experiment
Syftet med denna studie är att mäta och analysera detaljhandlares uppfattningar om konkurrenshot utifrån fyra olika hypotetiska valsituationer, ett Choice Experiment. Urvalsgruppen bestod av cityhandlare inom ett geografiskt definierat område i Gävle stad i Sverige. Resultatet indikerar att cityhandlare uppfattar konkurrens mellan marknadsplatser i viss utsträckning. Dock indikerar resultatet att konkurrens uppfattas inom marknadsplatsen i högre utsträckning i jämförelse med konkurrens mellan marknadsplatser..
XM982 Excalibur : användbar i krig och konflikter?
Denna uppsats behandlar precisionsgranaten XM982 Excalibur. Syftet med arbetet var att öka kunskapen inom Försvarsmakten avseende Excalibur inför ett nyttjande av granaten i krig och konflikter.Syftet var också att definiera faktorer som är viktiga att tänka på vid nyttjandet av Excalibur i krig och konflikter.Frågeställning jag ställde upp för detta arbete är: Hur kan XM982 Excalibur användas i krig och konflikter?För att kunna svara på frågeställningen så besvarades tre olika delfrågor.De tre delfrågorna är:Vilka tekniska och taktiska faktorer framkommer genom information från industrin?Vilka tekniska och taktiska faktorer framkommer genom information från Försvarsmakten?Vilka faktorer framkommer genom information från nyttjandet av Excalibur av USA i Irak? Metoden som användes var litteraturstudier samt intervjuer av personer som arbetat med utveckling av granaten. Varje frågeställning avslutas med en diskussion där de olika faktorerna som framkommit diskuteras. Efter att ha diskuterat de tre olika frågorna avslutas arbetet med en sammanfattande diskussion.I resultaten från avhandlingen framkom att Excalibur är en väldigt teknisk artillerigranat med mycket bra egenskaper för att kunna underlätta för markförbanden, främst i strid i urban terräng..
Att marknadsföra ett företag med hjälp av nationalitet : En studie i hur marknadsföring och varumärkesbyggande med fokus på nationalitet fungerar och uppfattas
AbstractTitle: To Market a Company with the Help of Nationality ? A study in how marketing and branding works and is being perceived when it focuses on nationalityAuthor: Frida HanssonSubject: Media and Communication Studies CPeriod: Fall semester 2010Length: 38 pagesTutor: Else NygrenAim: Companies and various corporations are always on the hunt for the next big thing in marketing. One idea to market themselves and give them a chance to separate themselves from the cluster of companies aspiring to take your costumers away could be to market themselves with nationality. To investigate why and how some company?s chose to market themselves with nationality, and also study how this kind of marketing is being perceived by customers and non ?costumers.