This essay presents an investigation of the ruins of an assembly of crofts in a rural area in the south of Sweden, outside the town Falk?ping. Using literary sources and intangible sources, and then combine them with the information found by investigation of the physical remains of the crofts, the essay attempts to capture the life and the living conditions of the crofters. The investigation is focusing on the period between the nighteenth century and the first decades of the twentieth century, and looks into the the living conditions according to, for example, the buildings, the orientation in the landscape, demografical changes, the transformation of the area over years and how the crofters were affected by powerty. The investigation shows that the crofters in many ways were in vulnerable and exposed positions, powerty summarized as a lack of freedom ? concerning economical, political and social dimensions.

Consumption of meat and poultry has increased during the last ten years while the production in Sweden has decreased. Cheap imports are competing with Swedish products and consumers, restaurant and retail let the price decided what to purchase. Swedish food producers can become better at communicating the added values that meat and poultry produced in Sweden has. Social media gives companies a possible tool for communication in order to communicate and create a relationship with consumers. The rise of social media does not only affect consumer decisions making, but also corporate communication. The objective of this project is to investigate how social media can connect the farmer to the consumer.

Inom alla verksamheter och organisationer finns det idag någon form av informationssystem. För att effektivisera, förändra och stödja verksamheten har allt fler företag valt att anskaffa ett standardsystem som hjälpmedel. Tyvärr innebär detta även att ett antal problem kan uppstå. Ett av de mest kritiska problemen som bör försöka undvikas är utebliven användaracceptans. Syftet med detta arbete var att undersöka vilka insatser som bör vidtas i arbetet med att anskaffa ett standardsystem, för att förbättra användaracceptansen.

Context: In cooperation with ICA, we chose to investigate how much the auditory and visual stimuli in combination affects consumer behavior in grocery store. There are few studies in the area, which gives good practical and theoretical implications.Research question: How much influenced consumers' purchasing, movement and inspection behavior during exposure to auditory and visual stimuli in the fruit and vegetable department of a grocery store?Purpose: The purpose of this paper is to describe and analyze how much the auditory and visual stimuli affect consumer behavior in the grocery store. We do this through a quantitative experiment of our partner?s fruit and vegetable section, where we observe customer behavior in stores.

Den liberala ekonomiska globaliseringen har lett till att Indien öppnat upp sin ekonomi och landets politiker välkomnar idag utländska investeringar såsom multinationella företag i hopp om ekonomisk tillväxt. Då Coca Cola Company etablerade en fabrik i byn Plachimada i södra Indien medförde detta miljöproblem i form av vattenbrist och förgiftning, vilket i sin tur ledde till stora sociala problem för byns befolkning. Idag är fabriken stängd på grund av invånarnas långvariga och kollektiva protester i vilka byns kvinnor varit särskilt aktiva. Studiens syfte är att söka kunskap om hur Coca Cola Companys etablering i Plachimada liksom det kollektiva motståndet mot fabriken har påverkat identiteten hos de kvinnor som varit aktiva i motståndet. Syftet är vidare att skapa förståelse för hur kvinnorna ser på ?västvärlden? liksom på sig själva i förhållande till väst.

Huvudsyftet med studien är att med hjälp av generella teorier inom området samt insamlad empiri utreda och beskriva hur beslutsprocessen vid köp av barnmat ser ut. Ett delsyfte är att se om det eventuellt finns behov som idag inte tillfredsställs på marknaden. Två olika metoder har använts i uppsatsen. Den ena utgörs av kvalitativa djupintervjuer i hemmiljö och den andra metoden utgörs av kvantitativa intervjuer med småbarnsföräldrar vid hyllan i butik. Under denna del spenderade vi mycket tid i butikerna och kunde då också observera hur föräldrarna agerade vid hyllan.

Ethanol fuel is a biofuel, which been widely reported in the public debate and on the fuel market the last years. Ethanol is sold as both E85 and as a five percent admixture of all petrol sold in Sweden. Research studies on ethanol fuel often focus on environmental issues surrounding the production and utilization of ethanol as a fuel, and omits the private and business aspects of the subject. The purpose of this study is to illustrate the economics of ethanol as a fuel. How the Swedish market for ethanol is and how it evolved over time and what the future prospects are.

The aim of this study is to shed light on the phenomenon of destructive sexual behavior among youth from the perspective of professionals working at nonprofit organizations. To examine this, we used a qualitative method; we interviewed professionals working at nonprofit organizations. To analyze our results we used gender theory and empowerment theory. Our main results are that the professionals view this behavior as deliberate self-harm, such as cutting, as they do it to achieve relief from anxiety. Also, the professionals think that gender norms affect young people with destructive sexual behavior in that it imposes guilt and shame, which inflicts their already low self-esteem and makes them feel inferior.

Handledare: Szilvia Gyimothy och Bo Markulf Problem: Apoteket AB har börjat satsa på extern marknadsföring som en förberedelse inför avregleringen av monopolet. Men förutsättningen för att få en framgångsrik extern marknadsföring gentemot kunderna är att företag har en fungerande intern marknadsföring. För att vara konkurrenskraftiga på en fri marknad är intern marknadsföring en viktig faktor att ta i beaktan för att kunna leverera service såväl till sina interna som externa kunder. Syfte: Vårt syfte är att studera hur en organisation i monopolsituation genom intern marknadsföring kan skapa en konkurrenskraftig servicekultur vid en avmonopolisering. Metod: I huvudsak har det till studien använts en deduktiv forskningsmetod för att sammanlänka teori och empiri.

In Sweden, all milk needs to be pasteurized. Unpasteurized milk [ OPM ] may only be sold in a smaller scale directly from the farmer to the consumer. The law was introduced in 1939, to prevent tuberculosis, which poses no threat today. There are other reasons, such as keepability and risk of pathogenic bacteria, why milk is pasteurized. Despite these risks, many consume OPM.

The Internet has developed into a marketplace for national and international companies. With relatively small means, a company can reach out to millions of people on a daily basis by placing itself on the Internet. With this report, we wish to suggest how e-businesses can change its strategy to adapt to the new market. Focus is on the Swedish Internet market where Swedes, resident in Sweden, trades with Swedish e-companies active within the Swedish borders. To be able to make suggestions, we will first paint a picture of the Swedish e-commerce market from statistics collected from public sources.

Sjukskrivningarna har minskat de senaste åren, men långtidssjukskrivningarna har inte sjunkit lika mycket. Personer som har beviljats aktivitets och sjukersättning har istället ökat. Därför är det fortfarande viktigt för arbetsgivarna att lägga fokus på rehabilitering och att hjälpa sjukskrivna tillbaka till arbete. Arbetsgivarna har huvudansvaret för arbetstagarnas arbetsmiljö, arbetsanpassning och rehabilitering. I Luleå kommun har man haft ett projekt där man arbetat med aktiv sjukskrivning.

The purpose of this study was to examine two relatively similar product industries, of which one is successful in its commercialization and the other one is not successful. The two industries observed in this paper are both Swedish industries, and both of them produce slow moving consumer goods for the luxury consumer. The successful industry is represented by the Swedish fashion industry, more precisely The Swedish Fashion Wonder (TSFW) - a term describing the success of a specific coalition of fashion designers from Sweden. The unsuccessful industry is represented by the luxury watch industry in Sweden (LWIS). The method used to examine the two industries' inequalities is based on a qualitative study, consisting of in-depth interviews with industry expertise from both of the industries.

Textiles are made in an unsustainable way and there is a need to find alternative ways and material to reduce the negative impacts on the environment, humans and animals. Problems like pollution, excessive water consumption and loss of soil fertility is a result of this lack of diversity. It is a necessity to find innovative alternatives in other fabrics due to the unsustainable use of cotton and polyester fibers. As in many other countries in the Western part of the world, in Sweden there is a rapid turnover and increased selling of clothes that result in increased textile waste. About 15 kilogram of textiles (net inflow) is consumed per person each year.

Authors: Phia Bergdahl & Karin TydénTitle: This is the era of the personal brand ? a study about the role of a personal brand in a professional context in modern societyLevel: BA Thesis in Media and Communication StudiesLocation: Linnaeus UniversityLanguage: SwedishNumber of pages: 54Background In pursuit of being unique and stand out, it has become fashionable to market yourself as a personal brand. According to some experts on the subject, this has become a necessity for survival in the tough competition about the jobs and the customers. With Internet and social media as a natural element in our society, we also have to relate to these channels when it comes to communicating ourselves.Purpose The purpose of this study is to examine the role of the personal brand in a professional context in modern society and to explore Internet involvement in communicating the brand.TheoriesWe have used Bauman?s theory of ?consumer society?, how we live in a society where we are both the consumers and the goods consumed. We have also used Castells?s theory of "network society" and how its growth is changing our culture.