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… influences customer loyalty. To find out how service companies are working with cus- tomer loyalty, we have conducted a case study within three service companies. Our findings are that customer loyalty has a significant importance for the companies we studied. Quality and …
… harder to define how a companycreates satisfied customers. During our work with this paper wehave discovered that the customer value proposition is a subjectivefactor. A value proposition is the description of the customer?sproblem, the solution of the customer’s problem and the …
En fallstudie av ett modeföretag
This thesis studies the customer relationships and customer accounting methods used by a Swedish fashion company. The aim is to test the empirical applicability of the relationship based framework developed by Lind and Strömsten and to explain potential differences between …
En fallstudie av Billerud
… dependencies between customers, and how this affects how managers reason with regards to customer profitability. Customer relationship characteristics can thus have implications for how customer accounting is applied. Finally, a few observations that cannot easily be understood …
Hur kan detaljhandelsbutiker arbeta med produktivitet och lönsamhet med hjälp av denna modell
… the customer, because the personnel is an important tool when competing with other stores. This paper is focusing on the part that relates to the staff in the store, which is one of the key tools in the competition for customers after the customer made it to the store. Many …
Vilken påverkan har personalen i en butik på kunden?
… the customer, because the personnel is an important tool when competing with other stores. This paper is focusing on the part that relates to the staff in the store, which is one of the key tools in the competition for customers after the customer made it to the store. Many …
a study of how to maintain the customer satisfaction while reducing the overall service offer
Sweden is going through big changes within the bank sector. Increasing card usage, decrease of cash acceptance in the society, an attempt to reduce money laundering, and a possible increase in profitability has lead to the rescindment of cash management among three of the four …
En kvalitativ studie om barnmorskans upplevelse av mötet
Background: Studies show that unsolved contact tracing of chlamydia increase in Uppsala County. Research shows that the meeting between patient and caregiver, when performing a contact tracing, may be crucial to the outcome of contact tracing. Objective: The aim of the study was …
… to repair misstakes. In general it seams that personal relationships with the customer and a good flow of information that goes both ways are a good condition for creation of customer satisfaction.
en studie av en elitidrottsförening
… exists no prominent economical theory showing how a organization should work with customer adaptation and how management should be shaped for success in this area. In the field of competitive sports clubs a similar trend is discernible since the field is increasingly …
En uppsats om möjligheten att påverka konsumenten vid livsmedelsinköp
… examined the effects of the dynamic displays for two product categories and with two distinct messages. We conducted several in-store experiments where observations, questionnaires, customer eye-tracking, sales data and verbal data collection were used to give the thesis a solid …
… of which the main empirical data has been gathered from individual interviews with representatives from both seller and buyer organisations. The theoretical framework is based on two main currents, the first being service management within service marketing, including the …
… We also want to find out if there are specific characteristics of customers with a high degree of satisfaction and loyalty. Method: We have used both secondary and primary data in the paper. We started with a review of relevant literature to seek knowledge in the field of …
Hur kan inre och yttre faktorer påverka dessa?
… that may affect customer relations in this business area. The main question with the thesis is: How works accountancy companies with keeping customers? The purpose with the research was to investigate and identify which inner and outer factors that may be important from a …
- En fallstudie på Nyby Torshälla Ridklubb
… in a business to consumer market on a local basis, strategically can work with their customer care. Method: The study was qualitative in its nature and was based on an inductive approach. The primary data has been collected through personal interviews and since the respondents …
