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En studie om hur unga kvinnor i Sundsvall och modebloggare uppfattar modebloggars verksamhet
… fashionistas around the country. We noted that our focus groups were active consumers of goods and products promoted by fashion bloggers. They believe that fashion bloggers are knowledgeable in the subject and they also regard them as honest. Although the focus group subjects …
”Kall hjärna, varmt hjärta och rena händer”
… football product that has created background for brand communication with the consumers. The club has a strong brand identity, that through its professionalism and ambition lead to progress regarding its position in the Swedish professional football league. This work has been …
En studie om co-creation inom scenkonst
… consumer experience today. Informed, networked, empowered and active consumers are increasingly co-creating value with the firm. The interaction between the firm and the consumer as well as the experience factor plays an increasingly important role in determining the success of …
Uppfylls syftet med informationen?
… before. The purposes that have been mentioned is for both the information to consumers and companies. The conclusion that can be made after the analysis is that the information is of great importance for the policyholder, both for consumers and companies. Some penalties can be …
Hur lojal är konsumenten mot den fysiska butiken då de väljer att övergå till e-handel av dagligvaror?
… chicken or Per Moberg have had greater impact on the way we consume food. Consumers have become increasingly aware of what they should and should not be eating. With an increased interest in food, supply and distribution channels have become increasingly important for the major …
… och Avfall AB:s biogas plant, located at Kungsängens gård. Moreover, large consumers of energy would be identified and analyzed. The objective of this energy survey was to obtain a detailed understanding of the energy use in the biogas production. The energy survey was divided …
… on was craftsmen in the Gotland region. Based on analysis of the market and consumers to develop a range of packages covering a wide range of products sold on the island. During the project a clear theme was the desire to highlight a product and create some sort of exclusivity …
… internet. Direct selling, in form of home parties, is a unique way to create a consumers base for a company. When the company has established a solid customer base, it’s possible to develop the business by starting a store on the internet or in some cases a traditional commerce …
… shifting trends. The market involves a high level of competition as well as consumers who possess a lot of knowledge about the products. These elements increase the demands on what a company is required to offer. Today’s home textile market has also increased its level of …
… and clothes is greaterthan ever. The product alone is not enough to satisfy consumers today, and the place wherethe product is purchased has become increasingly important for the shopping experience. Thevarious in-store factors that affect and influence the customer are …
… with a lot of different players.During the last couple of years a new group of consumers have grown forth, these are calleddenim nerds. These consumers and their view on denim has not yet been studied. This is themain purpose of this study. During this study we have come in …
… the inputs used in vegetable production systems and how the inputs affect the consumers? purchasing habits. The study was performed in a qualitative manner through interviews with farmers, consumers and traders. For each type of respondent group a specific questionnaire was …
… the consumer. A lack of information can lead to loss of sales and discontent consumers. It is also possible to alter the consumers needs and preferences with in-store information. The form in which the information should be presented varies from product to product and between …
… 120 surveys was collected. The results show that floor signs have an impact on consumers movement pattern in the store, making them go further into a store aisle, the consumers decision-making and attitudes toward the shelf. Sales and attitudes toward the store displayed no …
En studie om en bransch i utveckling från 1970 till idag
… with a wide spectrum of different companies competing for the attention of consumers. I have looked at the different kind of games that enter the shelves in the stores and what trends have come, like the party and trivia games, and what have gone, like the electronic board games …
