Uppsatser om consumers

801 uppsatser · sida 22 av 54

Stadskampen om kunderna <em>? En studie om värdeskapande i handelsplatser</em>

Kandidatuppsats · Linnéuniversitetet

… The purpose of this study is to investigate how value creation influences consumers´ choice of market place. We have chosen to focus on how inner city centers can compete with external shopping malls by examining what values consumers find essential in shopping areas. The …

Marknadsföring via sociala medier

Social Media Marketing

Högskoleuppsats · Högskolan i Skövde

… social media. Only interviewing individuals working with social media and not consumers, allowed for defining a clear scope for the study and personal interest in the business operators? viewpoints drove that choice.The theoretical framework comprises the central concepts …

Köpcentrumsteori

Fallet Galleria Duvan

Kandidatuppsats · Karlstads universitet

… two personal interviews to find out what views Galleria Duvan’s management and consumers has on the subject. Our outcome show that if Galleria Duvan chooses their tenant mix based on what the consumers demand they can develop a stronger position the market. The tenant mix should …

Närproducerat

Attityder och definitioner bland Uppsalastudenter

Kandidatuppsats · Uppsala universitet

… and climate perspective we are becoming more and more aware of what we eat. Consumers want to know how their food is produced and where it is coming from. A term commonly used in this discussion is local produce. At this time, there is no clear definition of the term and a wide …

Design för ett hållbart samhälle

En undersökning om hållbar design samt dess drivkrafter och hinder

Kandidatuppsats · Umeå universitet

… within companies focusing on eco-design. The aim was also to examine the consumers? thoughts on eco-design and sustainable products. A further aim was to try to concretize important lessons for future work on sustainable production and consumption. Two methods were used for …

Reklam i din bästa vän?

en jämförelse av uppfattningar av reklam genom E-mail respektive SMS

Kandidatuppsats

… with a belief that the permission aspect plays acrucial part when it comes to consumers perceptions of marketing through E-mailand SMS - especially when it comes to advertising that is received through a devicethat the consumer has a strong personal relationship with. The …

Mellan risk och njutning

En diskursanalys av alkoholpreventionen i Systembolagets tidning Bolaget

Högskoleuppsats · Stockholms universitet

… specifically the essay focuses on the consequences of alcohol, as well as its consumers and functions. Systembolaget is a distributor of alcohol and at the same time has an assignment by the state to reduce alcohol-related harm. This double role makes the alcohol prevention of …

Affärsmöjligheter med Smarta Elnät

En studie som undersöker möjligheter och hinder i utvecklingen av det svenska elsystemet

Examensarbete, avancerad nivå · Uppsala universitet

… International organizations share visions of opportunities for electricityconsumers and new actors, ready to enter the market. At the same time, electricutility companies may question the need for some of these upcoming changes, as theyare sometimes expected to lead the …

Radonfritt boende

Stegen till att eliminera radongas med rätt Grundläggningsmetod

Kandidatuppsats · KTH

… 2010 showed that people are exposed to the highest radon levels at home. Consumers are becoming more aware of the risk of exposure to high radon levels over long period. New dwellings of radon resistant homes would benefit both producers and consumers. Before this goal will be …

Butikskommunikationens viktiga roll

Högskoleuppsats · Högskolan i Borås · 2012

… mainly to clarify how a store should work with visual merchandising to reach consumers and create a positive reaction from them. We have also investigated the importance of the relationship with the customer, and how the company works with it through relationship marketing. We …

Second hand- och vintagekläder Vs. Nyproducerade kläder - En studie kring huruvida köp av andrahandskläder leder till lägre konsumtion av nyproducerade plagg.

Högskoleuppsats · Högskolan i Borås · 2012

… Retro stores. Furthermore, we have conducted five qualitative interviews with consumers of the above stores to capture respondents' reasoning behind the answers.The quantitative interviews show that a small majority consider themselves to consume fewer newly constructed garments …

Kvinnor njuter, män jagar -Myt eller sanning?

Högskoleuppsats · Högskolan i Borås · 2012

… want to keep up they need to stop seeing how things used to be and look ahead. Consumers' behavior has changed and the company must change their offer so both women and men return to the stores. It is important that the stores directs to the male and female customers and create …

Denim is not dead

Högskoleuppsats · Högskolan i Borås · 2012

… friendly and sustainable are keywords for companies with consumers becoming more and more enlightened. Just ensuring that the production follows local laws and doesn’t use child labour is no longer enough. A brand must be prepared to adapt their production to follow …

Assessment of food retail business sustainability

the case of Konsum Värmland

Masteruppsats · SLU

… an important role in the economy, they are exposed for criticism by media and consumers for any socially and environmentally irresponsible business practices because, the potential environmental and social impacts from their operations are significant. These impacts need to be …