Uppsatser om consumer choice
147 uppsatser · sida 9 av 10
C-uppsats · Handelshögskolan i Stockholm
… two grocery stores in Mora, the study aimed to assess the relationship between choice of generic strategy and self-reported buying behavior, considering differing decision-making processes of customers.The results of the study indicate that a differentiation strategy performs …
C-uppsats · Handelshögskolan i Stockholm
… print format used to produce. However, after a decade of 'free' online news, consumers now hesitate to pay. In their struggle for survival, strategic pricing is a central issue for newspapers. This study aims at describing how Swedish newspapers price their digital content, by …
En kvalitativ studie om ensamstående föräldrars och barns upplevelser och strategier i dagens konsumtionssamhälle.
Kandidatuppsats · Högskolan Kristianstad
… use. We found it interesting to put this information in relationship to the consumer society we live in today. Single parents and some of their children have participated in this study. Using focus groups in which the constellations were different group discussions were led that …
En studie om oregelbundna arbetstider på Ålands hälso- och sjukvård
Kandidatuppsats · Uppsala universitet
… every day in the public sector, which makes it an important player in the consumer sector that could make a major difference for the environment.
Kandidatuppsats · Uppsala universitet
… every day in the public sector, which makes it an important player in the consumer sector that could make a major difference for the environment.
med avseende på materialval och utformning
Examensarbete, grundnivå · Karlstads universitet
… suppliers of coffee in Sweden that invests in quality from plantation to consumer and environmental responsibility. Sales of capsules and capsule machines are increasing very rapidly and have become very popular. The company's move to the bridge method with capsule machines must …
Kandidatuppsats · KTH
… living demands a frequently cleaning and resistant material are required. As a consumer today, it is difficult to assess how allergy-friendly building materials are and the national requirements. The report summarizes the most common types of surface materials and their …
En studie om hur användaren upplever reklam i ett nytt medium
Kandidatuppsats · Södertörns högskola
… working to develop advertising are constantly looking for new ways to reach consumers in unexplored contexts. Web TV is a relatively new technique that involves the distribution of television across the Internet. This study intend to investigate how users perceive advertising …
Högskoleuppsats · Högskolan i Borås · 2012
… want to keep up they need to stop seeing how things used to be and look ahead. Consumers' behavior has changed and the company must change their offer so both women and men return to the stores. It is important that the stores directs to the male and female customers and create …
Högskoleuppsats · Högskolan i Borås · 2012
… commitment is increasing, and above all the attitude and behavior of consumers leads to another kind of consumption or even to a new trend. From the issue we have examined, described and analyzed the marketing strategy of a chainstore and a privately owned shop. The selected …
Kandidatuppsats · Högskolan i Borås · 2012
… the fashion industry, strategiesto establish oneself on a new market and consumer behaviour. To be able to answer theproblem formulation we will use both theory and empiric data.By studying OurStyle’s designers and how they work we have compiled possible suppliers forthem on the …
Påverkar CSR kunderna vid val av butik?
Kandidatuppsats · Högskolan i Gävle
SAMMANFATTNING Titel: Corporate Social Responsibility, CSR, som del av företagens varumärke ” Påverkar CSR kundernas val vid butik” Nivå: C-uppsats i ämnet företagsekonomi Författare: Emmelie Ahlin och Sandra Skog Handledare: Agneta Sundström Datum: 2013 ? Maj Syfte: Syftet är …
Kandidatuppsats · Högskolan i Borås · 2013
… extent.Eco-labels from independent organizations will make it easier for consumers to make environmentally conscious choices and be aware of what the labels stand for.In conclusion, it should be noted that if the regenerated bamboo is produced as it is today, it is not a …
En instrumentell fallstudie av varuma?rket Head and Shoulders och dess reklamfilm
Kandidatuppsats · Karlstads universitet
… In order to create a powerful brand and such positive associations amongst its consumers, this study demonstrates the importance of understanding how a brand’s interest group behaves in their choice of brand. The study investigates the significance of interaction between a brand …
En studie om konsumenters betalningsvilja för ursprungsma?rkta livsmedelsvaror
Kandidatuppsats · Högskolan i Gävle
This bachelor thesis argues for consumers' views on origin labeling effect and their willingness to pay for goods with this kind of label. The purpose of this study is to analyze the factors that influence and to measure willingness to pay for a national origin labeled product …