Uppsatser om consumer choice

147 uppsatser · sida 6 av 10

Skivförpackningar?en studie om konsumentval

Kandidatuppsats · 2009

Denna rapport är en konsumentundersökning rörande skivförpackningar. Syftet med undersökning är att ta reda på vad konsumenter har för attityd, tankar och känslor kring olika slags skivförpackningar. Förändringar i människors köpbeteende och den ökad miljömedvetenhet i samhället …

Reserelaterade produkter och varumärken

En studie om utveckling av produktutbud inför charterresor

Kandidatuppsats · Södertörns högskola

… packages customized to the destination. Brands are a key determinant of consumer choice, which corresponds to Swarbrooke and Horner's theory that a strong brand is particularly important for operators in the tourism industry. This is because the brand provides an opportunity for …

Åkerinäringens inställning till biodiesel

en marknadsundersökning

Kandidatuppsats · SLU

… the strengths and weaknesses of biodiesel, based on opinions from the ultimate consumers. Furthermore the study aims to identify a factor that controls the purchasers? choice of fuel. The study was based on a consumer survey with several companies in the truck companies. The …

Spelentusiasters val av analoga spel

En kvalitativ studie om användare på boardgamegeek.com

Kandidatuppsats · Södertörns högskola

… the choice of games and how the information of these factors reach the consumer. The investigation is executed by users of boardgamegeek.com explaining their latest game purchase in a questionnaire survey online. The results show that many of the respondents research the games …

Hållbar utveckling och CSR inom foderindustrin för hund och katt

Med fokus på det ekologiska perspektivet

Kandidatuppsats · Södertörns högskola

… ”real meat, fish, poultry” with no or less byproducts. This seems to be a consumer driven trend. Indications that resources in pet food partly competes with human food system, give further considerations how to feed a growing human and pet population within planetary boundaries …

”Vi sitter oss till stillhet” Nyreligiositet i Svenska Kyrkan

Kandidatuppsats · Göteborgs universitet · 2014

… seen as a producer of goods and services and if the churchgoers canbe seen as consumers of these goods and services. I also investigate however these new religious movements within the church can be seen as a tactical move to lure in new customers.During my research I have found …

Internet and the digitalization of products

A potent mix or recipe for disaster? A case study of the music industry

Magisteruppsats · Lunds universitet

… will be analyzed. The thesis can roughly be divided into three dimensions; the consumer, the value chain (the product) and the strategies. In order to perform the analysis empirical information has been gathered from a wide array of sources, principally secondary in nature. The …

INDIREKTA FÖREBILDER BLAND TWEENS ? Modespridning med hjälp av celebriteter

Kandidatuppsats · Lunds universitet

… We are discussing theorys from the fields of diffusion of fashion, children as consumers, communication, brand management, reference groups, self-concept, symbolic consumption and family-decision-unit. The result from the qualitative research interviewing tween boys and tween …

Öl- & alkoläsksmarknadsföring ur genusperspektiv

Kandidatuppsats · Lunds universitet

… of alcohol products, the communication pressure from the companies on consumers has risen. The marketing communication is more directed toward young people, shaping their understanding, opinion and attitudes through learning and experience. The essay discuss the marketing …

Det svenska jordbrukets framtid :

Examensarbete · SLU

… on the 1st of May, will get stronger in the WTO and lower the prices for the consumers. The changes in the political system of CAP will take about 15-20 years to implement. Sweden has chosen the hybrid model instead of two other economical systems. The Swedish government believe …

Affärsupplägg biobränsle Västerbotten

en undersökning av större biobränsleanvändares syn på biobränslemarknaden i Västerbotten

Examensarbete · SLU

… factors that influence their choice of fuel. The most interesting bio energy consumers in Västerbotten are those that produce district heating and pellets. After the interviews were compiled a register was made of the facilities of the interviewed companies where their usage of …

Svenska livsmedel - varför?

restaurangers, grossisters och offentlig upphandlares inställning till livsmedel från Sverige

Examensarbete · SLU

… at a high level and will continuing increasing. Within these sectors the final consumer in many cases put less effort in the origin of the raw source of food. What the company and the branch really appreciate from primary producers are high quality, high level of service with …

Svenska mejerier stärker positionerna

incitament för lansering av lågprismjölk

Examensarbete · SLU

… thing is that the introduction of low price milk is not a result of consumer demand; it’s rather the effect of increased pressure from the food stores. Earlier studies illustrate that consumers do not prioritise low price in their choice of milk. However, the consumers in Sweden …