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… discussed in the thesis. The main method used is the investigation of the job advertisements in the journal DIK-forum from the year 2000 and year 2004. It will help to examine some changes of the labour market seeing if it is going up or down. The literature review includes …
milj?hj?ltar eller konsumtionsdrivare. Analys av secondhandappars inverkan p? unga vuxna kvinnors konsumtion
… tactics used by these apps, including frequent push notifications, targeted advertisements, and influencer collaborations, may lead to increased consumption. Overconsumption causes significant environmental damage, and while the secondhand market can mitigate these effects by …
en granskning av 2 170 platsannonser
The subject of this paper is the library job market in Sweden 1975-1995. Job advertisementsin the periodical of DIK Association (the Swedish federation for occupational groups thatworks with documentation, information and culture) have been studied.1975, 1980, 1985, 1990 and …
… touches such areas as: the concept of rights and condom use, ethics of condom advertisement, African cultural values versus condom use and the implications of condom use on behaviour change. From the study, it has been argued that condoms should be promoted. The argument comes …
… packaging and advertising. Depending on the gender of the spokesperson, the advertisement is experienced in different ways depending on how social and cultural standards define male and feminine gender. There is nothing claiming that female gender must be joined with the female …
En flört eller början på ett varaktigt förhållande?
… traditional newspapers on e-paper. Today’s newspapers are mostly financed by advertisement incomes, which makes the advertisers important players, who must be taken into consideration at an introduction of the e-paper. Since the e-paper does not exist as a finished product in …
This study investigated how banner ads, depending on its quality and placement, can capture a user's attention while searching for editorial content in an online newspaper. Furthermore, the user's search strategy was also studied to see whether it varied depending on the …
etanol som fordonsbränsle
… loan conditions were offered, long-term loan with low interest rate. A massive advertisement campaign was launched to wake the public’s interest in ethanol as a fuel. The consumer price of ethanol was set to 65 % of the price of gasoline. These incentives led to a growing …
En användarundersökning på ett bibliotek och i en bokhandel
… fiction literature. The result of the study shows that different factors, as advertisement and what other people read, influence readers to borrow or to buy a book. The library and the bookstore influenced our interviewees most through book display and front exposure and also …
en studie om effektiviteten i pilotprojektet, Stockholm våren 2005
… of an entire carriage, 46,5 meters long, in an underground train with an advertisement for a company. This new form of advertising has taken place in the Stockholm Underground system during spring 2005. The five companies participating in this project are MTV, the …
Möjliga kombinatoriska effekter inom bilindustrin
… active, using this combination. The customer is, passively, receiving the advertisement thought traditional media, but can then decide to become active by visiting the company’s echannels. When online, the customer can continue to be active by interact with the content on the …
Title: Experiences of Banner advertisement on a specialized homepage Author: Marcus Westerberg Supervisor: Marie Hemming Department: Department of Business Administration, IEM Course: Bachelor thesis in Business Administration, FEC 007 Purpose: Create a understanding for how the …
… touches upon the reasons that drive international companies to standardise advertisement campaigns in Europe as well as how and according to which criteria markets are picked if the campaign is not fully standardised all over Europe.
the possibilities of the public space in the contemporary city
… excluded from the structure of the productive City. These are places behind advertisement boards, places where there is room for personal expressions and participation in a more direct way. These places have the ability to leave room for the different and unusual, and are able …
konsumtionskoncentrat
… lives we live. The commercial address is built into the mall environment. Advertisement, music, costumer meeting or how we move inside the mall, is not merely self controlled, but arranged. There are, however, also alternative dialogues in the mall, a more active/critical way of …
