All my short stories have been written in an intuitive way according to which no outline of characters, intrigue or plot was made in advance. A consequence of this process is that not even myself as the author is aware of the meaning of the texts and therefore I too have to interpret the stories. Because of the character of the text, I use an analysis of archetypes according to C. G. Jung?s analytic psychology.

This paper is about sensemaking. By using sensemaking we have derived bankruptcy factors from business leaders? own statements about their bankruptcies. The focus in this paper is to ensure how business leaders create meaning about the bankruptcies, which is also our research question.To make the study feasible, we used a method that corresponds well to the purpose of our work. The collection of data started with collecting a number of newspaper articles with direct quotes from business leaders.

This essay examines the debate that arose in connection to the sale of Carl Larsson?s monumental painting Midvinterblot in 1987. My main purpose is to examine which meanings the debaters ascribed Midvinterblot and in which way the debate influenced the paintings significance as cultural heritage. I will therefore argue that the debate initiated a renegotitation of the paintings meaning as cultural heritage. In the debate the debaters emphasized the National Museum?s responsibility over cultural heritage, Midvinterblots aestethic, the paintings economic value and its national implications.

Title:Knowledge system - a new way of observe the company Authors:Malin Pärmborn och Susanne Gidlöf Tutor:Anders Nilsson Department:Department of Business and Management Blekinge Institute of Technology Problem:How can processes of problem solving in a project contribute to generation of organizational knowledge in a knowledge company? Course:Master thesis in Business Economy Purpose:By describe the processes of problem solving in two different projects of our two chosen knowledge companies, we will clarify whether problem solving contributes to the generation of organizational knowledge. The purpose of this research is to increase the management consciousness concerning everyday processes that will contribute to the creation and transfer of knowledge. This is a condition to transfer human capital to structure capital and thereby decrease the company?s vulnerability. Approach:We gathered the data we needed through conversations and interviews with people on the two knowledge companies.

Purpose: The aim of this study is to inquire into the congruency of store image perceptions, projected by Ikea and Ilva, and how Danish and Swedish consumers perceive the aforementioned stores? images in their respective domestic market. Also, the aim sets out to evaluate the success of these stores? images on consumers and on transference to host markets. Further, the aim is to discern specific store image attributes captivating Swedish and Danish consumers.

Background: This paper was performed by a student in the Public Health Sciences program at the University of Gothenburg as a mandate from the district administration (SDF) Askim-Frölunda-Högsbo in Gothenburg. The assignment was formed on the basis of a need for a new service with a family-centered approach in the form of a family center for families with children aged 6-12 years. The family center will be located in the Frölunda area.Aim: The purpose of this paper was to describe and deepen the understanding of the concept of a family center from a public health perspective. A particular focus was put on interventions that are aimed at children aged 6-12 years.Method: Walker and Avants (2011) model for concept analysisResults: The defined attributes that the analysis led to were the following: Collaboration, Health Promotion, Prevention and Support services and the Visitors. The created model case and the borderline cases showed a clearer picture of the concepts meaning.

This study is an attempt to investigate religious perceptions and its development, function and connection to religious practise within the Swedish extreme metal scene. This is performed mainly by a qualitative method of investigation, studying lyrical content published on a number of extreme metal albums, thereafter relating the lyrical progression to the progession of the scene as a whole and also to the development of individual religious belief and practise.The lyrically expressed manifestations of religiosity within the extreme metal scene prove to be related to religious practise in some cases, most visibly in the Christian parts of the scene.The study also indicates that development of religious expression often is evident regardless of religious preference. This development also regularly relates to an increase in musical evolution and prowess often achieved with increased age and maturity.Musically and lyrically, the extreme metal scene displays transgressive attributes which assist both individual and group in the process of creating identity, meaning and individuality.Experiencing extreme metal, in concert or in the privacy of one´s own home, can be one way of perceiving spirituality in this modern age..

This master thesis takes its point of departure in the conflicting worldviews of modernism and post-modernism. As traditional segmentation theory springs from the modernist worldview, this study aims to contribute to the understanding of the complexity regarding market segmentation for lifestyle brands in contemporary society, where the consumer is often claimed to be post-modern. The research was conducted in Malmö and Lund and involved 25 Converse users as respondents. The methods used in this thesis starts with observations as a sampling technique in order to locate the respondents. Short interviews and photo documentation followed.

The right kind of democracy ? an ideology analysis of school literatures description of the term democracy.Writers: Fredrik Hedlund & Mattias AhlqvistDemocracy is today a word and a concept that in many ways is taken for granted and almost never is reflected on. The concept democracy is also considered as an essential issue in the swedish school system, both regarding the way the education should be managed and also as a part of the students democratic schooling ? all according to the comprehensive document Läroplanen för de frivilliga skolformerna (Lpf94).The main purpose of this paper is to investigate how swedish literature in political and social science talks about and looks upon democracy ? what do the books say it means?The materials we have chosen for this report are the books Zigma and Forum. As metod we are using a textual ideology analysis in which we have created three dimensions ? meaning/associations, criticism of democracy, and demos/citizenship.

This essay is a discourse and a feminist theoretical analysis that focuses on the alternative discourse that we consider Feminist Initiative to be constitutive of. Our theoretical stance, with base in Laclau and Mouffes discourse theory, builds on the notion that reality is characterised by conflicts between different competing discursive formations and that the social is an endless struggle over the preferential right of interpretation of meaning. More specifically, the essay focuses on the discursive struggle over the meaning of the term politics. It is our understanding that the dominant perception of politics necessarily excludes other understandings, which can according to Eduards, be explained as a consequence of a patriarchal distribution of power that renders the subordination of certain understandings of politics accordingly. Feminist Initiative, as an alternative discourse, can therefore be perceived as a threat to the dominating discourse of politics, which in order to maintain its preferential right of interpretation seek to illegitimatise and depoliticise the politics that the alternative discourse represents.

This master thesis examines commercial video games and their relation to the concept of immersion and realism. Games as a communicative medium is quite a new area of interest within rhetorical research in Sweden. Most of the research conducted has, however, been focused on gaming and formation on opinion ? games that explicitly tries to persuade the player, unlike commercial games that focus on entertainment, that is. But that does not mean that commercial games cannot influence us.

Our purpose is to display the meaning of fan clubs and further reveal the potential value of fans. This study has an abductive approach with a qualitative data collection, where empirical material has been collected through a micro netnographic study along with qualitative interviews. IKEA and IKEA Family have been applied together with virtual fan clubs to study the fan club phenomenon. The study is based on prior literature concerning loyalty, customer clubs and brand relations. This theoretical framework was chosen to fulfil the purpose of unveiling the meaning of fan clubs and the potential value of fans.

The aim of this study is to discuss the diagnosis ADHD as a meaning-making discourse that is something more than just a diagnosis with a set of symptoms. I aim to discuss that the diagnosis is productive and can be seen as a means to control and to comfort individuals. The research was based on a method consisting of an idea analysis and a discourse analysis. I am using both a discourse analysis and a critical ideology analysis as perspectives. These perspectives are also based on a general theory of late modernity.

The relation between the cave and the circumpolar light conditions has long been a part of the interpretation of the meaning of the Norwegian cave art. This paper explores the relationship by trading the concept of a sensory dichotomy between light and darkness for that of a perceptual relationship between the paintings, the environment and the light..

Snow White is one of the most popular fairytales to our time. There has been much research on the subject. `Lips red as blood- a structural analysis of Christian symbols´ in Walt Disneys and Rupert Sanders versions of Snow White` by Emma Svanström aims not to give a final answer to how Snow White should be interpreted. But rather the objective is to examine two versions in the search for any possible Christian influences and changes in such over time. The two versions are Walt Disney?s Snow white and the seven dwarfs and Rupert Sanders Snow White and the huntsman.