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1161 Uppsatser om Target audience - Sida 56 av 78
Mobiltelefonen som social artefakt inom familjen : en studie med föräldrarna i fokus
Studies of modern communication media such as Cell Phones and so called Instant Messengers are popular today. This study focused on these modern techniques, focused on parents as a target group and on what is important for them in everyday communication.By exploratory using three focus groups it became clear that the children, and the link to them was the absolute most important thing for the parents. It became clear that this link to a great extent today exists through the mobile phone.In a following study a Mobile Instant Messenger called My Friends was introduced. It was used by two families during two weeks to see how it would change the communication within the family. The focus was to see how problems with availability were handled, it turned out that:My friends had a more obvious way of indicating availability than the Cell Phone had.
Utvärdering av Skogens Dag i Borås 2005 evenemanget som informationskanal
The purpose of this thesis is to examine Skogsstyrelsens event Skogens Dag as an information channel by looking at information use and information behaviour during the communication process of the event. This is done by examining the aims of Skogsstyrelsens information distribution during the event in relation to its outcomes. The evaluation is focused on long term effects on the target group and it is restricted to Skogens Dag in Borås 2005. The question this thesis intends to answer is: How does the event Skogens Dag function as a tool for information distribution? The theoretical background gives an account of the communication process as well as the relevant aspects of marketing, social marketing, campaigns and public relations, as these are communication attempts that can use an event as a medium.
Hotbilden i Sverige : En undersökning av den digitala hotbilden mot ett medelstort svenskt företag
Internet and information technology today has a rather obvious role in the activities of companies and organizations. All cash transactions within and between companies is digitized, communication within the company is done via e-mail, sales and marketing is done largely with marketing and ads on the Internet. This has resulted in economic benefits for companies and organizations, and facilitated the work for them. However, this has also led to new threats have emerged. Companies and organizations is well aware that there are numerous threats that comes with using the Internet and Information Technologies but exactly what those threats are for a mid-sized company in Sweden is not clarified anywhere.
Doko ga omoroi nen! Analys av Manzai diskurs på japanska
Manzai (??) is a Japanese comedy style similar to stand-up comedy but done by two people in the form of a dialogue. One is the Boke ?Funny man? and the other the Tsukkomi ?Straight man?. This work examines how manzai discourse is structured to create comedy by using the framework postulated by Abe (2006).
Kritiska Prestations Indikatorer (KPI), Hur väl fungerar KPI:er som verksamhetsstyrning inom den producerande industrin?
The purpose of this thesis is to examine how key performance indicators are
being used as performance management tools within the production industry.
Specifically the purpose is to investigate how the KPI:s within the
telecommunications industry drives reusability regarding production test
systems.
This thesis will also highlight today?s cost models and suggest improvements of
the KPI and what new ones could be introduced.
A case study at Ericsson AB has been performed.
Alternativa drivmedel i den svenska vägtrafiken år 2030 : En utvärdering av den svenska regeringens målbilder
The Swedish government has set up the overall goal that no net emissions of greenhouse gases can occur after 2050. A sub-target has been developed for road transports which states that the use of fossil fuels must be reduced with 80% to 2030 in order to be completely abolished to 2050. A public inquiry mapping how this can be achieved was handed in to the government late in 2013. The use of alternative fuels for road transport, both biofuels and electricity, is expected to give the biggest contribution to the reduction of the use of fossil fuels. The inquiry sets up a number of goals for how much the use of alternative fuels must increase to 2030 in order to reach the overall goal and which instruments that are needed in order to do so.The aim of this thesis is to evaluate how these goals can be reached and what the most likely obstacles that may hinder the reaching of these goals may be.
Svävare: Konstruktion av hytt till en svävare
This report will describe a project between two students from Karlstad University and Markus Norström from Hovercraft solutions. The project aim was to develop a cabin for the hovercraft 380TD. The project was divided into two sub parts; one concerning the design of the cabin and one concerning the engineering. Throughout this rapport you can follow the engineering part of the project. The project has followed a systematic product development process resulting in optimized results for material selection and engineering solutions.
Barns datoranvändning i förskolan : Lärtillfälle eller tidsfördriv?
This report will describe a project between two students from Karlstad University and Markus Norström from Hovercraft solutions. The project aim was to develop a cabin for the hovercraft 380TD. The project was divided into two sub parts; one concerning the design of the cabin and one concerning the engineering. Throughout this rapport you can follow the engineering part of the project. The project has followed a systematic product development process resulting in optimized results for material selection and engineering solutions.
Scenografi för en landskapsarkitekt :
Stage Design is design for action and contains décor, side-scenes and properties, as well as costume and grease-paint. The one responsible for this is the Stage Designer, who together with the Director, creates the best conditions for the actors to perform in.
The stage, where the play takes place, could be either in a theater, an auditorium, or in another sort of room, at another place, inside or outside, and where the place itself inspires to theatrical performance and expressions. This type of theater is called Site-specific theatre.
Two examples of this is the workshop ?Skogen sjunger? (eng.
Svensk Dagspress - Dressed for Success? : En kvalitativ undersökning om dagstidningens framtida utveckling i sökandet efter en fungerande affärsmodell
The digitalization of the media industry has involved great changes for the Swedish daily press. Instead of subscribing on a daily newspaper, more people tend to read newspaper's free edition online. The recent recession has contributed to strike hard against the newspaper's economy. This is the problem our research is based upon. How will the newspaper develop and which measures have to be done to get a well functioning business model that is suited for future conditions?We have made qualitative interviews with Swedish newspapers: Göteborgs-Posten, Norrköpingstidningen, Sydsvenskan and with the danish newspaper Politiken.
Uppnår sjuksköterskestudenter lärandemålen?
Objective: To see if nursing students believe that they have acquired the knowledge that the Higher Education Ordinance demand and if there is any difference between the theory learned at the University and the clinical reality in which students receive their practical training. Method: The method is quantitative and is divided into two parts, one in which the authors describe how the questionnaire was developed and how validity was strengthened. In the second part, the authors describe how the data analysis was made and how reliability of the result was strengthened. Result: The result shows that the students felt that they have achieved most of the objectives of learning demanded by the Higher Education Ordinance. But some objectives are perceived as not at all or only partly achieved.
Future in a box : En undersökning i designstrategisk produktframtagning med Elfa som fallstudie
This report describes the bachelor degree project called ?A case study in strategic product design in collaboration with Elfa? carried out by Mathieu Gustafsson and Pär Rickberg,students at Carl Malmsten Furniture Studies.We had the opportunity to do our degree project in collaboration with ELFA after a previous school project where we made suggestions for new products. Initially the brief was to develop new products for the company which was based on previous proposals.Reasoning led us in to design strategies and how to use such a strategy to develop newproducts for ELFA. During our first superficial analysis of ELFA and its current products, we found that we wanted to recast the framework of identity and context in which the product would be created. According to the researches made by SVID (The Swedish Industrial Design Foundation),companies that continually are working with design strategies strengthens the brand, its competitiveness and become more innovative.
Solel och solvärme ur LCC-perspektiv för ett passiv-flerbostadshus
This master?s degree project concerns the combination of a multi dwelling passive house with solar energy for the generation of electricity and domestic hot water (DHW). Different alternatives with either solar thermal systems or photovoltaic (PV) systems are compared with two reference alternatives producing DHW from electricity or district heating. The economical comparison uses a life cycle cost (LCC) perspective based on the present value of expenditures for investment, energy and annual operating and maintenance.The energy yields from the solar energy systems were calculated by hand and with simulation software. Calculation and dimensioning of PV systems were carried out with a software called PVSYST.
Shooting Target - Design : Product Development
The project has involved the development of two kinds of shooting targets in partnership with Marcus Bergkvist and Christopher Åkerblom. The project from the client was divided into two parts. This thesis discusses solutions for hands-on transport, development of tripods and an overall design. The second thesis affect resetting systems for the products.The work was done with a process and methodology based on design perspectives. This process has involved the search of relevant data which has provided the platform and opportunity for appropriate and purposeful design work.Concept development has been done using hand sketches and Photoshop, where a simple visualization of different concepts for the tripods has been produced.
Att formge en receptbok - är könsneutral design möjlig? / Designing a recipe book - is gender-neutral design possible?
The aim has been to investigate and describe how gender-neutral design, concerning typefaces and colours, can be created. Based on my results I?ve designed a cover for a recipe-book to make it appealing to both women and men. I have been doing my research based on questions such as; Does feminine and masculine design, concerning typefaces and colours exist? And if so what characterizes it? Does gender-neutral design, concerning typefaces and colours exist? And if so what characterizes it? Is it possible to design a cover for a recipe-book in a gender-neutral way, concerning typefaces and colours?
The first part of my research consists of a literature study based on keywords such as gender, graphic design, gender theory, typeface, androgynous, visual communication, colour, shape, feminine, masculine, and book design.