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9355 Uppsatser om Swedish Retail - Sida 9 av 624

?Varför jag lära svenska...?- några invandrarkvinnors syn på svenskspråksinlärning

 ABSTRACTThis study focuses on immigrant women in Sweden and how their perceptions of resource loss may affect their motivation to learn Swedish. Focus group discussions were conducted with immigrant women who partake in a Swedish language learning project. Their Swedish language skills were very limited, and all of them had no or very few years of elementary level education. Results of the study suggest that the strongest motivator to learn Swedish is its potential role in facilitating everyday activities.    .

Kungliga kulturstiftelser, mecenater, skatteregler och deras kulturpolitiska betydelse

This essay is about the Swedish Royal Foundations and especially the culture foundations. The Swedish Royal Foundations in culture are four. I?ve also made a short background about Royal engagement through foundations in history. I?ve given examples on what Royals in Sweden have done in the past and what they do today.

Lönediskriminering : Förekommer det lönediskriminering inom svensk handboll?

AimThe purpose of this dissertation is to find out what discrimination of salary means and if the legislation that exists in Sweden, regarding same salary for the same or similar work, effects sports and if the way that the sportindustry divide salaries are acceptable. The purpose is also to find out if discrimination of salary exist within swedish handball and if this is a reason why swedish ladies handball is not professional. The framing of questions that have been processed is:1. Does discrimination of salary occur in swedish handball?2.

Framgångsfaktorer i svenska streetwearföretag - en fallstudie av företagen Caliroots, FRCTN, Hollywood, Junkyard och Sneakersnstuff

Framgång innebär att lyckas, att uppnå goda resultat. Begreppet har flera betydelser. Det kan handla om att lyckas på ett personligt plan men det kan även handla om att etablera, utveckla och förverkliga ett företags affärsidé. Det kan för ett företag innebära att bli en erkänd aktör inom ett marknadssegment, det kan handla om att maximera företagets vinster och aktieutdelning, det kan handla om optimal kundnöjdhet eller om trivsel på arbetsplatsen. Vad framgång innebär för ett företag beror helt och hållet på vilka värderingar och vilka visioner det specifika företaget har.

Striden om det svenska snuset : En studie av identitetskonstruktioner i den svenska rapporteringen om EU:s tobaksdirektiv

This paper examines constructions of identities in Swedish news paper articles concerning the European Unions?s Tobacco Products Directive. Using critical discourse analysis (CDA) supported by theories of discourse, semiotics and identity formation, this paper argues that constructions of a Swedish ?Us? are distinguished from a non-Swedish ?Them?. These constructions depends on categories such as use of tobacco, science, history and war, which are frequently used in the discourse to separate ?Us?, ?the good? from ?Them?, ?the bad?.

Skönlitteratur på skärm: En explorativ undersökning om e-boken och dess konsekvenser för litteratursamhället

This thesis should be regarded as an integrated research synthesis. The purpose has been to analyse how the literary sociologist Lars Furulands model the literary process correlates in relation to todays book market for fiction. The central problem has been: In what different ways can some of the main actors featuring in Furulands model of the literary process use, produce or provide copyright protected works of fiction which are electronically distributed? Three questions have been considered to penetrate this problem: In what different ways can to judge from some projects which have been carried through at common public libraries electronic works of fiction be provided to their presumed readers? What reasons could there be as it appears in a number of texts that four Swedish authors have chosen to disseminate their works of fiction by the aid of the Internet? Which main functions may, according to current research, be supported by electronic media in connection with editing and retail of fiction? During this study a picture of two quite disconnected processes of publication has materialized. These processes seem to proceed parallelly to each other, without any close contact, in a traditional respectively an electronic circuit.

Företags användande av kändisreklam

Celebrity endorsement has been a popular advertising strategy all over the world for the past few years. The purpose of this thesis was to find out why companies choose celebrity endorsement as advertising strategy and how the celebrity endorsement process appeared in companies. We choose to interview two companies in the retail business and the interviews were conducted with the marketing managers for each company. This study provided that companies utilize celebrity endorsement to increase their sales, and it is important that the whole company is in the celebrity endorsement process discussion before the company choose which celebrity they will work with. .

Rättsenlighet och ansvarstagande i de ensamkommande flyktingbarnens asylprocess

Earlier this year the Swedish migration board gave a part of their responsibility for the separated children to those municipalities that have signed an agreement with them, so that the children can get the best handling of their matters and also to lift the heavy pressure of the Swedish migration board. Our aim in this paper is to see how this division is made and which areas of responsibility they have. We want to see how this process is being handled in relation to these children?s rights, the Convention on the Rights of the Child and the Swedish law. To get the best information possible we used a qualitative method.

På spaning efter Cinelitteracitet : En granskning av filmämnet i de nyutgivna läroböckerna för Svenska Gy11

This thesis will explore how the medium of film is treated in the recently published Swedish textbooks and how these textbooks take into account the four different aspects of Cineliteracy.Cineliteracy is a theory which advocates the necessity of students' increased cinematic knowledge by presenting the four skill areas that should be included when it comes to teaching film in school. The theory implies students´ analytical skills, contextual knowledge and knowledge of the film canon as well as the development of students' skills to produce films. Cineliteracy theory finds support both within Swedish National Agency for Education and in recent Swedish research.This study includes investigation of eight new textbooks, adapted to the criteria for the new Swedish curriculum 2011. The analysis will be limited to textbooks for the course Swedish 1, since it is mandatory regardless of the orientation of the student?s education..

Kundnöjdhet och besöksfrekvens i ett handelsområde - en studie av Landskronas stadskärna och dess konkurrerande handelsområden

Syftet med studien är att med utgångspunkt från Landskronas kommuninvånare kartlägga och skapa förståelse för sambanden mellan framtagna faktorer, kundnöjdhet och besöksfrekvens. Undersökningssyftet är i huvudsak förklarande. Det finns sedan tidigare ett relevant beskrivningsspråk men det saknas data. Studieobjektet är cityhandeln i Landskrona och dess förhållande till två av dess främsta konkurrenter, cityhandeln i Helsingborg samt Center Syd i Löddeköpinge. För att svara på studiens problem och syfte har ett kvantitativt tillvägagångssätt tillämpats.

Sverige, Eu och Jämställdheten : En studie av europeisering

This study is set out to examine if there is any kind of influence between the EU and Swedish gender policy. More specific the Swedish efforts within the gender policy area, especially in the area of social policy and employment, during the Swedish presidency in the Council of Ministers 2001. And also to examine the impact of Europeanization in Swedish gender policy. We have decided to delimit our study to care of elderly and children when it comes to the area of social policy. We are using a descriptive, examining qualitative method.

Skillnader i konsumentbeteende mellan försäljningskanaler

In todays' society e-commerce is growing at a rapid speed. 4,6 % of all retail sales on the Swedish market are done on the Internet. In the makeup category, which will be the category of focus in this study, 9 % of all the sales were done on the Internet during the last quarter of 2011. As it is today many suppliers do not have enough knowledge about e-commerce and instead of focusing on the development of the channel the focus should instead be on the development of the users of the channel.The purpose of this study is to understand the buying process with respect to the existing theories. The focus will be on the two stages information search and evaluation of alternatives.

Luftvärnets verkanssystem i Utlandstjänst

This paper aims to analyze if ground based air defence of the Swedish Defence Forces is sufficiently equipped to protect units serving abroad. The Swedish ground based airdefece has its roots in the era of the cold war but the focus of Swedish Defence Forces has shifted from defending Swedish territory to peace keeping and peace enforcement in foreign countries. First I will take a look at the base factors for ground based air defence units serving in a peace keeping or enforcing mission and then use this to define what abilities you would like to have in a ground based air defence system. Finally I will compare these abilities whit the abilities of the ground based air defence systems that are in use whit the Swedish Defence Forces.My conclusion is that the question can´t be answered on a generel level but every mission has to be analyzed individualy.The author of this paper is Cadet Tobias Jönsson studying at the The Armed Forces Technical School to become an officer in the Swedish Defence Forces..

Krigföringsförmåga

The ability to fight is, according to Swedish Armed Forces Doctrine (MilitärstrategiskDoktrin), depending upon the physical component, the conceptual component and themoral component.The purpose of this thesis is to examine in what way the Swedish doctrine is based onthe theories on war and war fighting by Sun Zi, Carl von Clausewitz, Antoine Henri deJomini and Mao Tse-tung.I have found that the Swedish doctrine is based on those theories.However, the Swedish doctrine needs to be developed in order to better explain therelation between the three components..

En ny kvinna eller en dubbel slavinna : En studie om arbetarkvinnan under mellankrigstiden ur ett kommunistiskt perspektiv

This essay is about the Swedish working woman in the early 1930s. The empirical data consists mainly of Arbetarkvinnornas Tidning (AKT), a Swedish Communist magazine which was launched in December 1929. A qualitative discourse method has been used. Texts, articles, letters to the editor and reports about social conditions in Sweden and Soviet during the years 1929-1932 has been examined. Soviet women models and ideal types are compared with the image of the Swedish working woman.

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