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1221 Uppsatser om Selling a country - Sida 5 av 82

"It's a very thick closet!" : En kvalitativ studie om asylsökande hbt-personers erfarenheter av att uttrycka sin sexuella identitet eller könsidentitet

The purpose of this study was to highlight LGBT asylum-seekers experiences of expressing their sexual identity or gender identity in the country of origin and in the asylum process in Sweden. By interviewing people who got permanent residence in Sweden because of gender or sexual orientation in Utlänningslagen (2005:716) we have been able to explore their own experiences from expressing themselves. This study analyse these experiences from a social psychological perspective, from this analysis we aimed to obtain a deeper understanding of how the experiences from the country of origin affects on the experiences in the asylum process. This study shows that LGBT asylum-seekers often is facing negative reactions from the environment in the country of origin, these reactions can limit their possibilities to express their sexual identity or gender identity in the asylum process in Sweden. The negative reactions they experience in the country of origin have contributed to that many LGBT people internalize feelings of fear to express themselves, feelings that often stays when they come to Sweden to seek asylum.

Grön asfalt och NCC : rätt tillväxtstrategi för en asfaltproducent?

NCC ROADS Sweden east is a part of the NCC Corporation. The company mainly produces aggregates, asphalt and concrete. They have taken the environmental issues seriously and been working with that since the middle of the nineties. When manufacturing asphalt large a quantity of fossil energy is needed. The company is now about to make further progresses by manufacturing environmental friendly asphalt (?green asphalt?) with using bio-energy.

Att skildra sin historia - En diskursanalys av franska politikers bild av Frankrikes roll som kolonisatör sett ur ett postkolonialteoretiskt och mångkulturellt perspektiv

The aftermath of colonization, culture diversity and the recognition of the ownidentity - living in a country which has the role of a former colonizer has got consequences in the multicultural French society. These consequences can be seen studying the politics, the education and the history of that country. In this bachelorthesis I discuss the aftermath of French colonization with a focus on how the French cultural identity can be explained in defining colonialism in French lawmaking. The aim is to understand the definition of the own cultural identity from a postcolonial perspective and what meaning the multicultural society has for this definition. This is an issue which can be seen in politics as well as ineveryday life, and to make an understanding of it, I study how French politicians are representing their country's role as a former colonizer in a postcolonial era.

Nationella stereotyper i reklam

AbstractBackground: Countries can be seen as brands (nation brands) with brand values that transmitto the country?s products. Country-of-origin (COO), the brands nationality, links the productto an associative network of cultural shared national stereotypes. Through associating thebrand with a country or a region, the credibility of the brand can increase and strengthen thebrand. Therefore COO is used in marketing to position a brand.Purpose: The purpose of this study is to examine how luxury fashion brands communicatetheir national identity through analyzing their advertising.

Sidas perspektiv på biståndspolitik : En studie av utvecklingssamarbetet mellan Sverige och Ryssland

Sweden introduced a development assistance policy in 1952 and thirteen years later Sida, Swedish International Development Cooperation Agency started, in 1965. But in 1995, five separate development assistance authorities came together and established the new Sida as it is today. Sida is Sweden?s representative in the development assistance policy field and they work through projects that have to be presented through a Country Strategy Process (CSP). The aim of this paper is to point out Sida?s perspective on the conducted development assistance policy and what guide lines that are followed.

Tre Svenska bankers landsfonder med avseende på riskjusterad avkastning

Purpose: The purpose of this study is to investigate how three banks country funds are performing relative to each other in regard to risk and return. And to find out if there is any underlying factor that may have affected the stock exchange in the different countries.Methodology: The study is based on secondary data and will apply the quantitative method, based on a deductive approach. The sample consists of three major Swedish banks and from them we have selected three country funds. The calculation formulas that have been applied are: Sharpe ratio, standard deviation and Arithmetic Average.Conclusion: The Writers concluded that Sweden funds had the highest yield to lowest risk in both periods in all three major banks. We have also concluded that the underlying factors affecting a country fund.

Resan mot Web 2.0 : En studie om var populära resmåls webbplatser befinner sig i webbutvecklingen i relation till Web 2.0

This essay is inspired by an earlier essay written in 2012 by Sanna Johansson and Erika Winther. In their essay they examined Sweden?s municipalities? tourist websites and graded these based on a number of Web 2.0 criterias. In this essay we examine tourist websites belonging to the 15 most popular tourist destinations in Sweden, Norway, Denmark, England, Scotland, Northern Ireland, Wales and Ireland. The purpose of this study is to give a general overview of how far these countries? tourist websites have come in terms of web development, in relation to Web 2.0.

Muslim i ett icke-muslimskt samhälle : En kvalitativ studie med fokus på fem muslimer som flyttat till Sverige från Turkiet

The purpose of this study is to examine whether religious behavior or religious identity changes when a person with Muslim background moves to a Christian country and also very secular such as Sweden. I have interviewed five people with Muslim background that have moved from Turkey to Sweden. In this study I have applied Anthony Giddens and Thomas Ziehe's theories about building up an identity but also Nader Ahmadis theory of migration and identity.The results of this study show that there is a change in the practice of religion but also that this differs between these five people who came from the same country. Nevertheless, a change in the practice of religion can on one hand be as a result of modernity and on the other hand, exclusion of family. It also proves that it is not possible to draw general conclusions on this issue instead it should be looked at from an individual perspective..

Nordisk grannspråksförståelse i en skandinavisk skola utomlands

The primary purpose of this degree project was to investigate teachers conceptions about education for sustainable development and their education within the area. Teachers from Sweden and California have taken part and one of the aims with this study was to look if any differences could be found depending on what country the teachers came from. Therefore, this study has used a qualitative approach where conception maps and interviews have been used to get a result. Furthermore, the result showed that none of the differences that was found can be linked to the participants home country. The study also showed that several of different teaching traditions and educations philosophies was represented.

Hemparty - en studie om hur det är möjligt att tillämpa hempartyts säljverktyg på internet

I ett samhälle där tiden blir en allt mer avgörande faktor ökar konsumenternas efterfrågan på tidsbesparande konsumtion. E-handel erbjuder konsumenter besparandet av tid och bekvämlighet genom att det är möjligt att göra inköp, när som helst och var som helst. När företag väljer att tillämpa e-handel innebär det att de inte längre kan möta kunden öga mot öga. Vid hemparty, som är en form av direkthandel, sker försäljningen i direktkontakt med kunden. Försäljningen äger rum i kundens hem tillsammans med dennes vänner och bekanta.

Faktorer som underbygger och motverkar användningen av doping : En genomgång och analys av dopingforskningen 2004-2009

Business across the Internet has increased in recent years and most companies that are selling trips have increased their sales online. Many companies that are selling trips strive for customers to receive and experience a personal service online. The meeting between the client and a webpage service system on the Internet should work. Service encounters are an essential part of the contact between customer and company and play a big part in how the first impression is perceived by the customer. To understand how a service encounter works, meeting face to face, companies need to understand how customers perceive that meeting.

Integrating Forward by Going E-commerce - A study of the Fashion Industry and the Development Phase of an Internet Establishment

The purpose of this thesis is to outline an appropriate model in order for companies to successfully act and compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research strategy based on case studies and interviews as well as on secondary data. Interviews were conducted with the case company JaymJay Wear AB as well as with other companies, so called mini cases. The secondary data consists mainly of textbooks, web sites and journals.

Personlig försäljning i små och medelstora företag:
fallstudier av svenska företag inom livsmedelsindustrin

Syftet med den här studien var att få en bättre förståelse för hur arbetet med personlig försäljning kan beskrivas i små och medelstora företag. Syftet nåddes genom att undersöka försäljningsprocessen och de olika rollerna inom försäljning. För att nå studiens mål utförsdes fallstudier på fyra svenska små och medelstora företag inom livsmedelsindustrin. Personliga intervjuer genomfördes med representanter för Jonssons Chips, Bergnäsets Bageri, Polarica och Piteortens Chark. Resultaten från den här studien visar att existerande teorier inom personlig försäljning inte alltid passar för att beskriva personlig försäljning i små och medelstora företag.

Adriatiska havets okända resemål Neum : en studie av destinationsmarknadsföring

This study examines the differences between Bosnia and Herzegovina?s, Montenegro?s and Croatia's tourism development after the Civil War in the 1990s. In particular, this essay is about the town Neum, which is the only Bosnia and Herzegovina destination on the Adriatic, splitting the Croatian coast in two. Through information from books, the internet and interviews I´ve tried to find out why Neum is a special place to visit and how it differs from other destinations on the Adriatic coast. One of the findings is that many are not aware of Bosnia and Herzegovina having a small, but still, part of the Adriatic.

Ett varumärke kan inte välja sina föräldrar

Within the interconnected global markets of today; people, products, and information travel at a pace never met before. In light of the global retail markets recent integration, consumers are opened up to new products and are beginning to develop a vetted interest in the heritage of those products. Within literature this process has been coined "Country of Origin" COO, and its impacts on consumer attitudes, product value- assessment, and overall behaviors has been one of the most emphasized areas of "international business" studies, during the last three decades. Numerous studies have shown a correlation between positive or advantageous associations to a country of origin, and the actual products representing and coming out of that country. It is by this synergetic process that so-called positive COO-effects are brought forth.The goal of this thesis stems directly from the still unexplored potential for Swedish firms to differentiate their products and brands on new international markets, through a strategic and coherent communication of relevant Swedish COO-effects.

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