In 1995, the World Trade Organization WTO was established. Today WTO has nearly 150 member countries, accounting for over 97 percent of the world trade. WTO has a number of agreements and one of them is the General Agreement on Trade in Services GATS. GATS control the service sector, and the public library is a small part of this sector. The purpose of this study is to examine the Swedish debate about GATSs possibility to affect the public library.

The aim of this master thesis is to study how the development of a public library by means of ideas and methods from the private sector can be related to traditional core values. We base our study on institutional theory, which focuses on norms and values in an organisation, and new institutional theory, which focuses on how organisations are influenced by changes in the environment. We also use New Public Management with a market focus to analyze the implications of a development towards a more market oriented view.The method used is that of a case study of a new library concept, Idea Stores in London. Idea Stores are a number of new public libraries in Tower Hamlets developed from the results of a major opinion survey about libraries. The Idea Stores combine traditional library services with elements of adult education and lifelong learning in a partnership with local learning centres.

This paper discusses the issue of trade dress imitation in the grocery sector. Our study has its starting point in the conflict that may arise between a brand owner and an imitator following an imitator?s marketing actions. In this study we look at the Market Court?s precedents in which this question has been addressed.

Since 1979 when homosexuality no longer was classified as an illness the Swedish authorities have been working on increasing the LGBTQ community?s rights and living conditions. How is this work reflected within the Cultural heritage sector, especially since the adoption of Agenda 2030. The purpose and goal of this study is to examine whether the cultural heritage sector actively works to include the LGBTQ perspective in their preservation work by using a quantitative method. Through a document analysis and a survey, it examines this on a national, regional and local level within ?sterg?tland county and its 13 municipalities. The study shows that at a national level there are no specific strategies for working inclusively with an LGBTQ perspective in cultural heritage, however, there is almost always a general level where concepts such as equality, gender equality, inclusion and intersectionality are mentioned.

In this study environmental work in the Swedish hotel chain "Scandic" is investigated. Earlier studies point out sustainability and different environmental certificate programs as essential for the housing sector to contribute to sustainable tourism. The purpose and willingness to fulfill such a mission has been investigated by interviewing central actors in the hotel chain. The result shows that there is a desire to be part of environmental certificate programs mainly for the reason to be part of the system and not for the benefit of nature. Sustainable development is understood as being environmentally friendly. Different solutions to adapt and being more environmentally friendly is discussed.

Homelessness has always been and will always be a problem in every society. How should we organize the work and care for these people? There are three different types of welfare states, the liberal, the conservative and the social democratic. In the liberal welfare state the market is the supplier of the public good. In the conservative state the family and church and in the social democratic the state is the supplier of the public welfare.The Swedish welfare state has been the archetype of social democratic welfare with de principal of ?Folkhemmet? in focus.

Since its ratification in Sweden in 1990, The United Nations Convention on the Rights of the Child (CRC) has become a part of the law of nations and intended to suffuse the public sector. The purpose of this paper is to examine how children?s library consultants work to implement the CRC in children?s library activities in Sweden. We have tried to discover whether the CRC is basic in the work of children?s library consultants or if is rather employed to strengthen certain areas or projects.

Different groups in the forestry sector were likely to have different views regarding the responsibility for an environmentally sustainable forestry and the benefits of certification and this study aimed to examine the attitudes that existed in the forestry sector to the certification schemes FSC and PEFC. In the study a survey and a questionnaire were sent out to different groups. The investigation was made with respect to three groups: forest owners, forest contractors and employees working with the certification schemes on a daily basis at the forest company Södra. The groups agreed that the owner of the forest had the main responsibility for an environmentally sustainable forestry. The study revealed that all three groups highly valued the environmental aspect of certification.

Studiens syfte var att undersöka om det förelåg några skillnader i upplevelsen av arbetsmotivation och arbetstillfredsställelse bland lärare avseende organisationsform och kön samt om det fanns en interaktion mellan organisationsform och kön avseende arbetsmotivation och arbetstillfredsställelse. Totalt deltog 84 respondenter i undersökningen. Mätinstrumenten som användes var Minnesota Satisfaction Questionnaire och Basic Need Satisfaction at work scale. Resultatet visade att det inte förelåg några signifikanta skillnader i arbetsmotivation beroende på organisationsform och kön. Vidare visade resultatet att det fanns signifikanta skillnader i yttre, inre och generell arbetstillfredsställelse beroende på organisationsform, där privatanställda var mer tillfredsställda i jämförelse med offentligt anställda.

Authorities, municipalities and county councils have great opportunities to pave the way to a sustainable society. In the public sector, the tax revenue is used and therefore it is important that both employees and societal stakeholders feel that they participate in the sector?s decisions and fields of application. Municipalities and county councils are primarily service organisations. The employees? commitment is necessary to be able to reach set goals, to develop procedures and policies that support the overall political goals, in other words, to be successful in the environmental work.

When communications traffic increasingly turned into data, IP telephony became a disruptive technology for the telecommunication business. IP telephony was a hot topic when voice over IP services started to become available to consumers in the 1990s. The new technology changed the rules of the game and many new actors entered the market.The purpose of this study is to describe, study, and analyze how the business models of the Swedish telecom sector developed in the middle of the 2000s. The study is delimited to the Swedish consumer market for telephony.The study is built mainly upon deep interviews with 24 prominent persons in the telecom sector in 2006. To aid understanding, two telecom companies that have been chosen to represent different kinds of actors are described and analyzed more closely.

During the last 20 years, the Swedish health care system has faced major changes. One of them is the increasing pressure to generate economic profit due to private businesses entering the market. Health care units are forced to make some structural changes in order to become effective and efficient. As a result merger and acquisitions has become a part of the health care sector, and seems to be an increasing phenomenon. Mergers and acquisitions have mainly been studied in the industry.

Celebrity endorsement has been a popular advertising strategy all over the world for the past few years. The purpose of this thesis was to find out why companies choose celebrity endorsement as advertising strategy and how the celebrity endorsement process appeared in companies. We choose to interview two companies in the retail business and the interviews were conducted with the marketing managers for each company. This study provided that companies utilize celebrity endorsement to increase their sales, and it is important that the whole company is in the celebrity endorsement process discussion before the company choose which celebrity they will work with. .

Sweden has one of the best elderly cares in Europe and the Swedish care work is also one of the best in terms of quality, compared to other European countries. In recent years, higher demands have been set on the care work and the number of privatizations of public services has increased. In 2009 a new law came into force, the Act on System of Choice (LOV) which increased individual?s right to a greater participation and a free choice in the selection of health and social care providers. This paper aims to highlight the impact of the law, system of choice.

Syftet med studien är att med utgångspunkt från Landskronas kommuninvånare kartlägga och skapa förståelse för sambanden mellan framtagna faktorer, kundnöjdhet och besöksfrekvens. Undersökningssyftet är i huvudsak förklarande. Det finns sedan tidigare ett relevant beskrivningsspråk men det saknas data. Studieobjektet är cityhandeln i Landskrona och dess förhållande till två av dess främsta konkurrenter, cityhandeln i Helsingborg samt Center Syd i Löddeköpinge. För att svara på studiens problem och syfte har ett kvantitativt tillvägagångssätt tillämpats.