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2316 Uppsatser om Product architecture - Sida 39 av 155

Koppar på drift

In my project, Cups on the run, I have studied the relationship between ceramic utility objects and different environments, when moving them off the table. My background as a potter has been the starting point. From there, I wanted to see if I could expand my craft to the space beyond. With the cup, which for most people has a clear function and a relation to us human, in repetitive structure I explored the spatiality and architecture in various environments. Life fascinates me through how everything is made up of tiny parts that together create the tangible and intangible.

Cause Related Marketing : En studie i hur företag praktiskt arbetar med CRM

Cause-Related Marketing (CRM) is not a completely new phenomenon, yet an idea whose time has truly come. To have commercial organizations cooperate with charity organizations for mutual profit is a "win-win-win" situation. The company gets added value to its brand, the charity organization gets to collect more money that it otherwise wouldn't and the customer gains a feeling that he or she has contributed to the society.The purpose of this thesis is to study how a company, in practice, works with CRM marketing. How do they choose which charity organization to work with,what type of product is most appropriate to market with CRM and how is the CRM campaign designed? A theoretical model is then formed to answer these questions, after a thorough research of relevant theory on the subject.

Förändring i färdigvarulager och utlastningen av foder efter införande av en ny produktmix : En fallstudie på Lantmännen Agroetanol

This Master thesis was written for Lantmännen Agroetanol in Norrköping concerning the layout of their finished goods inventory and unloading of feed after introducing a new product mix. Lantmännen Agroetanol has two production lines which produces feed. Both lines lead to six silos, used as inventory of finished goods. The feed from the two production lines differ in terms of quality, where as Lantmännen Agroetanol wants to separate their finished inventory in order to charge a higher price, by selling the better product as a premium. With two different feed products the yearly revenue is expected to increase which motivates a research about the current capabilities and necessary changes to be made in the factory.

En kreativ romans: Konsten att flirta med omtänksamhet

Consumers today are bombarded with innumerable advertising messages. The need for companies to create advertisements that consumers find relevant is thus increasing. In order to break through the ad clutter, companies have to give something extra to their customers and show that they care about them. How a company decides to communicate might then be more important than what the company actually communicates.The purpose of this paper is to investigate whether the use of creative media choices induces signaling effects and enhances advertising value as well as perceived corporate consideration. The two last mentioned variables are explored as potential driving forces behind the signaling effects.

Borlänge, Dalarnas köpstad no 1 : Hur centrum, Kupolen och Norra Backa kan bindas samman för att tillsammans vinna köpkraften

Thesis: The aim of our study is to identify how IKEA's externalestablishment at Norra Backa can affect Kupolen and the centre. This in order to provide suggestions on how these trade areas can be connected and create a whole to thereby gain the purchasing power.Method: In our study we used triangulation. That means we have used both a quantitative and a qualitative approach. The quantitative method based on a survey with 100 respondents. The qualitative method is based on interviews with the centre conductors of Borlänge, Laila G Prosén and Anna Timander.Theory: The theories we have used is STP, substitution effects and effects of overspill, important factors for an attractive market town, Town Centre Management, Urban Retail Product.Conclusion: We found how IKEA's establishment at Norra Backa may affect Kupolen and the center of Borlänge then we gave suggestions on how these trade areas can be connected..

Thinking of you - att skapa kundorientering med intern marknadsföring

The companies of today figures on a hardly competitive market. This makes it necessary for the company to find new way to create competition advantages. Since it is no longer enough to compete with the technical quality of the product the companies are forced to also enhance the functional quality. To accomplish this it becomes necessary for producing companies to be customer oriented. A customer oriented company culture can be reached with the help of internal marketing in which different activities work to inform and teach the employees about the company strategy and also about their own role as part-time marketers.This thesis examines Electrolux, a company which is currently striving to develop a customer oriented company culture.

Hur lärare får elever att tänka utanför "boxen" vid skapandet av nya affärsidéer : En intervjustudie av lärare om undervisning och elevers kreativitet vid generering av affärsidéer inom konceptet Ung Företagsamhet

The aim of this study has been to understand how teachers make pupils come up with new business ideas. This is relevant as the schools in Sweden has to have entrepreneurial teaching in their education. To get an understanding of how teachers teach the pupils how to think differently so that new business ideas can evolve the study is based on interviews with five successful teachers. The teachers have all had pupils that during one year have had their own almost real companies that they have to manage. They start with inventing a new business idea and then they produce the product or service they decided to sell.

Glowtest Fixture

The project, Glowtest Fixture, has been carried out to and in collaboration with MSA SordinLtd. MSA Sordin Ltd produces and sells ear protector and is at present a supplier on theworld market. Glowtest Fixture is a product for glow testing off detailed components in oneear protector. MSA Sordin Ltd sends today away your products for testing what is anexpensive aspect in their development. The project's aim is to take forward a test equipmentthat copes with those high nonplussed requirements and wishes that are required for anapproved physical execution.Glowtest Fixture is a physical equipment that comes used stem glow physical off all detailedcomponents in one ear protector.

Delat Ledarskap- En fallstudie om ett delat produktansvar på ledarskapsnivå

Leadership is essential for every company. Its strength or weakness of direction, clarity, and evaluation affects success or failure of its organization. With the complex structure of the big and global companies today leadership is more challenging. The traditional view of leadership, with the single individual possessing all the competences and skills, is therefore being challenged by an alternative way of leadership, a shared leadership. Existing research on the subject is still scarce, which makes further studies in this field important.

I love eco : en fallstudie gällande positioneringsvalets emotionella aspekter och konsumenternas uppfattning

 The current estimations in regards to the increase in environmental threats underline the importance of influencing individual behavior towards a more sustainable lifestyle. At the same time current trends show an increasing interest into ecologically produced foods around the world and that the consumption has seen a major rise in the 20th century. It is therefore of great importance that companies show their interest and commitment in order to offer and influence the consumer into choosing the environmentally sustainable alternative. Also, in order to properly reach out to the consumers, it is of outmost importance to map out their attitude towards these types of products. It is equally important, in order to fully realize the potential of successful positioning, to show an understanding for the underlying decision processes that dictates purchase.

Kapitalstruktur och Affärsrisk

During the past year it has been made possible to buy back a company?s outstanding stock. This is done in order to change the capital structure towards a situation with less equity. A change in capital structure means a change in the cost of capital for a company and by that a change in the value for the stockholder. This Master Thesis studies the relation between capital structure and business risk.

Hur svårt kan det va?: En studie om kreativitet i arbetet med Melodifestivalen

The swedish song contest ?Melodifestivalen? is the most popular TV-show in Sweden according to number of viewers. Not only has it managed to remain the viewers? number-one choice year after year, it has also engaged a lot of the viewers (2, 4 millions in this year?s final) to vote for their favourite song. Melodifestivalen is classified as a creative organisation since it has evident elements of creativity in its process, product and among its employees.

Fair Trade - en studie över socialt ansvarstagande investeringar i terminer

This study investigates how the concept of Social Responsible Investment (SRI) can be applied to futures trading. More specifically, this study examines the possibility of creating a SRI-product for an investor, active in futures investments within commodities, energies and stock indices, and the content of such a product is suggested. We conducted a qualitative study, based on a number of interviews. The study suggests that investments in futures of specific assets are to be equated with investments directly in the underlying assets from a SRI point of view. Therefore, we analyzed the underlying assets of futures traded commodities, energies and stock indices, and used social screening, together with specific screening criteria, for the analysis.

Rockens språk - Analyser av tre svenska översättningar av amerikanska rocktexter

I uppsatsen analyseras svenska översättningar av amerikanska rocktexter. Studien belyser hur texterna förändras i översättningarna gällande bildspråk, tematik och struktur. Uppsatsen undersöker också utbyten av kulturella koder och diskuterar hur stor tolkningsfrihet översättare av rocklyrik har..

Den viljande människan och ett gott liv : -En undersökning av viljebegreppet hos Iris Murdoch och Simone de Beauvoir

Concept - detail - buildingStockholm International Fairs, new main entrance I studied at the KTH School of Architecture from 1995 to 2000. After completing my studies I wanted to work in an office that had a structural way of thinking and that knew the building process; I therefore chose to work for Rosenberg Architects. I have worked on a number of projects, among them several for the Stockholm International Fairs, from the Rica Talk Hotel and Hall AE, to the new main entrance.In the projects we undertook at the School of Architecture we had to identify and draw details that were central to our concepts. I have here identified some key details that we considered to be essential for the concept in a built project; the new main entrance of the Stockholm International Fairs completed in 2013. The entrance has complex logistics with multiple intersecting flows: exhibitors, employees, journalists, VIPs and others.

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