Today's young people find themselves in an intense media traffic where many messages have a commercial nature. Some such messages are for example different types of advertising in various media and advertising often plays on the uncertainty that may be common in adoles-cence. New interactive media like blogs on the Internet has been established in recent years. Mixed types of media content, advertising with different messages, appear in blogs. Therefore, I am interested in how blogs on the Internet can influence young people's creation of their identity.

AbstractThe Energy Declaration is a law that will come into effect October 1: Th 2006. This report has Värnamo municipality as principal and shall clarify what the estate owner in general and Värnamo municipality in particular need to know about this law. Another part that is going to be dealt with is how large the future need for energy experts in this field will be, and which competence that will be demanded for them.The work will in general deal with simplified energy declarations for apartment houses and public buildings, since these buildings are the first to be involved with energy declarations.The energy declaration will consist of a number of important components.? Energy power i.e. how much energy the building consume? If the ventilation control is done? If the radon measurement is carried out? Recommendations of measures to improve the energy power? Reference value to compare the buildings energy power againstAccording to the law the declaration shall been made by an independent expert, which will need certain information for this.

The emerging Swedish suburbs of the 1960- 1970s started out as a utopian vision: a new city for the modern people. Media presented a different view and emphasized the inhuman livingenvironment and the social problems of the suburbs. Nationwide there have been local attempts to avoid this negative publicity by adjusting identified suburban problems. Due to medial presentation the suburbs are still associated with segregation, criminality and social problems. The presentation of suburbs and immigrants affects not only the process of integration and the general public idea of integration processes, but also the individual perception of themselves and their living.

One of the city of Stockholm?s main objectives is to have a society completely free from fossil fuels. To achieve this, several investments regarding improvements in energy efficiency and renewable energy are currently being planned or implemented. One of these investments is a project called Hallbara Jarva which is located in the suburbs of Stockholm. The purpose of this thesis is to examine the prospects of an investment in photovoltaic cells from an energy-saving and economical point of view. The analysis is limited to three buildings within Hallbara Jarva and is intended for the property owner.  Solar energy is a type of renewable energy source and is commonly divided into solar heating and solar power.

Aim With this study we want to highlight and analyze the media spin of the PR campaign Miss Skinny by clarifying; a diffusion pattern which covers posts published by bloggers and journalists; a framing pattern from the first audited post to the last; how journalists are influenced by user generated content, and what consequences this may have for the news coverage.Method We have conducted a studied of news posts and blog posts about the Swedish PR campaign Miss Skinny through content analysis, diffusion analysis and mapped direct links between blog posts and news posts.Main result We found that a surprisingly large amount of news postings contained direct links to previous blog posts and that the former media serial no longer can be applied on today's modern media where journalists and other players come together on the converged media arena. .

In order to maintain a high safety level at a nuclear power plant it is important not only to measure the reliability of the components and systems of the plant, but also to investigate how the plant responds to human actions. One of the most hazardous situations in managing a power plant is fire occurring in critical areas. This study concerns the prospect of the local fire brigade to suppress a fire that has started in one of the most critical rooms for maintaining high reactor safety. The model created gives an indication on the possibilities of succeeding in suppressing a fire. In order to get a more reliable fire fighting the following advice are given:- Let the fire brigade go rounds in the plant together with the personnel, during which recommended fire suppressing methods are determined to avoid long preparation time in an actual situation.- Prepare rooms with two subsystems to make them partly with no voltage.- Give the fire brigade better feedback from actual events on nuclear power plants.- Education and training in suppressing fires in electrical equipment.The probabilistic safety assessment strives to be as realistic as possible.

Åmotfors Bruk AB (ÅBAB) has today an inefficient production of steam for the manufacturing of paper. Unpredictable energy prices and modernisation of the current equipment has been the underlying factors to invest in a thermal power plant, mainly driven by garbage. This facility will not only use the steam for paper production, it will also generate electricity through a steam turbine. Today, when a fault on the supplying line occurs which leads to disconnection of the external grid, all the support of electricity to Åmotfors Bruk (ÅB) will disappear. This will lead to major interruptions in the paper production, which will cause severe economical losses.

Problem StatementAfter the hurricane Gudrun in January 2005 EON Elnät Sverige AB started the project KRAFTTAG, were 17,000 km of the airborne power grid shall be replaced with cables underground. The transformers in the airborne power grid shall be dismounted, renovated if necessary and then conveyed to stations, of type kiosk.Additional new transformers, more than planned, have been bought. This is due to the dysfunctional transformer flow from the demolished power supply to projects, were the new power supply is built, the general picture is complicated, since the reconstruction involves other companies and many employees at E.ON.PurposeThe purpose of this master thesis is to map and understand the existing transformer flow. The objective is to make a recommendation on how to increase the level of E.ON? s transformer recycling.Methodthe authors have worked with a system approach, including both qualitative and quantitative data.

Syftet med denna uppsats var att underso?ka om det finns skillnader och i sa?dana fall vilka skillnader pa? reklamannonser fo?r hudva?rdsprodukter i livsstilstidningar som sa?ljs i Sverige, fo?r kvinnor respektive ma?n. Jag har gjort en retorisk inneha?llsanalys av totalt tolv annonsbilder. De teorier jag utga?tt ifra?n a?r genus, retorik och media- marknadskommunikation.

At several occasions, an important question has been brought forward within the world of advertising and media. This is the question of whether or not ?good? advertising should be encouraged by the media. The question has an origin in a belief that such advertising can create values not only for the advertiser, but also for the medium. Although this question has arisen in business media, and although many managers work from the assumption that such relationship exists, there are none or little proof that it actually does.

Syfte: Syftet med denna studie är att undersöka hur en grupp gymnasieelever ser på sitt eget och andras identitetsskapande i förhållande till media. Frågeställningar:?       Vilken inverkan anser deltagarna att media har på deras sociala kön och kroppsuppfattning??       Ser deltagarna någon skillnad på hur killar och tjejer förhåller sig till media i sitt identitetskapande??       Vad anser deltagarna att de normer och ideal som media förmedlar innebär för derasidentitetsskapande? Sammanfattning:Vår datainsamlingsmetod har bestått av två kvalitativa gruppintervjuer som genomförts på gymnasieskolor med deltagare som går sitt tredje år. Vid analysen av den insamlade empirin har vår teoretiska utgångspunkt varit Socialkonstruktionism och fenomenologin vår förståelsegrund.  Vid analysen har vi använt oss utav IPA ? metoden.

 Uppsatsen behandlar och belyser vilka diskurser som präglar den allmänna debatten och rapporteringen kring religionen islam och dess utövare muslimer i "dagens" tryckta svenska nyhetsmedia. Huvuddelen av studien är koncentrerad till att fastställa hur de både begreppen islam och muslim framställs och definieras i empirin, men problematiken kring huruvida ett "vi" och "de andra" tänkande existerar berörs likväl. Vidare reflekteras över differenser i det empiriska materialet. Materialet påvisar att det finns skillnader mellan hur de både begreppen beskriv i olika genrer i de aktuella texterna.  .

The use of streaming media such as Spotify has increased rapidly in recent years. Although the consumption side of Spotify is well established with over 10 million users, the medium might provide new unexploited opportunities as an advertising channel. The purpose of this thesis is to increase knowledge about advertising through streaming media and in particular via Spotify. To contribute to such knowledge we have conducted a case study to investigate how Spotify can be used and serve as an advertising medium for a smaller firm, Hasseludden Yasuragi, so that it may reach its target group. To examine the medial effect, a quantitative as well as a qualitative study was carried out using the ARF Model as a basic framework.

The intention of this thesis is, from a basic statistical viewpoint, to capture the relationship between the price of electricity and a sample of factors influencing the price. The thesis also aims at investigating whether knowledge about the relationship is useful when investing on Nord Pool. Tested factors are temperature, import, price of emission rights as well as a number of hydrological factors. The investigated period stretches from year 2000 until week 32 year 2007. The relevance of each factor was also evaluated yearly as well as for shorter periods in order to get a more comprehensive view of the relationship.

The aim of this study is to analyse the sexual power relations in contemporary urban novels of Swedish female writers.I have identified a discourse in these novels as a heteronormative matrix which power is ruled by norms and assumptions about normality in both the heterosexual and lesbian stories. For this purpose I have related to Ivar B. Neumanns theory that individuals always find a way to confront the discourse by three different strategies. These strategies are used in my study as tools to organise these novels, because it is possible to see that the protagonists find at least one of these strategy?s to her protest.The first strategy I studied was the docile.