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7751 Uppsatser om Media market - Sida 54 av 517
Kommunikationsforum för egenvård : En undersökning i hur en diabetikers behov av egenvård kan tillgodoses via sociala media
Diabetes är en kronisk sjukdom som klassas som en av vår tids folksjukdomar. Diabetes gör att sockerhalten i blodet är för hög då kroppens förmåga att ta hand om socker inte längre fungerar. Personer med diabetes är därmed i behov av att själva ha kontroll över sin blodsockernivå genom egenvård, utan inverkan från hälso- och sjukvården. Dagligen används olika sociala medier inom exempelvis underhållning och utbildning men behovet finns även för människor att skaffa sig information, stöd och rådgivning inom hälsa. Syftet med detta arbete är att undersöka möjligheten att hjälpa personer hitta kommunikationspartners via sociala media inom hälsa i liknande situation och förhållanden samt identifiera de problem som uppstår när människor delar med sig av sin hälsa på sociala medier och att skapa en internettjänst som föreslår en eventuell lösning på problemet.
Flexibiliteten på arbetsmarknaden : Ett genuint utbyte mellan bemanningsbranschen och dess anställda?
The flexibility of the labour market is considered as an instrument for increasing economic growth.Therefore has the use of flexible employment, also called atypical employment, increased. The atypical employment is characterized by insecurity in comparison with a traditional permanent full- time employment. One of the most common atypical employments is the manning employment, which is insecure whether it is permanent or not. The insecurity in the industry is based on insecure income, unpredictable working hours and poor psychosocial work environment.In order to encourage a continued increase of flexibility in the labour market while the need for security for staffing employees would be satisfied was Directive 2008:104 adopted. A certain amount of security has been achieved.
Politiska åsikter och attityder - hur mediepåverkan skiljer sig mellan äldre och yngre : En kvantitativ studie
Syftet med studien är att undersöka till vilken utsträckning människor upplever att de påverkas av media i sina attityder och åsikter kring politik, Och studera åldersskillnader mellan åldersgrupperna 18-25 och 65+. Vi ville även undersöka vilken inverkan medias politiska rapportering har på respondenterna. Det gjordes en kvantitativ undersökning i form av en enkätstudie. Enkäter delades ut till 104 respondenter, 52 i åldersgruppen 18-25 och 52 i åldersgruppen 65+. Resultatet visade att det finns vissa ålderskillnader i hur espondenterna upplever påverkan från media i sina politiska åsikter.
Anabola Androgena Steroider : En analys om hur AAS skildras i svensk media
AbstractTitle: Anabolic Androgenic Steroids ? An analysis of how AAS is portrayed in Swedish media.Author: Jens SundénTutor: Philip LalanderKeywords: AAS, Anabolic steroids, social problems, media, drug abuse, genderThe purpose of this study was to investigate how Anabolic Androgenic Steroids (AAS) are portrayed and described in the media, how AAS is constructed as a social problem, and how society in a social context uses knowledge and power for disciplinary and educational means. The study is based on the perception of AAS as a constructed social problem and analyzes the discourses surrounding AAS depicted in three Swedish newspapers. The sample was prepared on the basis that it represents different aspects of daily Swedish press. The method used in the paper is a discourse analysis with social constructivism and gender as theoretical tools used to analyze the sample material.
Idrottsmän och idrottskvinnor : Slaktar rekord och får folkets kärlek på kvällstidningarnas sportsidor
Purpose/Aim: The aim of this thesis was to study the construction of gender and to compare Media?s portrayal of male and female athletes.Material/Method: 140 articles covering seven famous Swedish male and female athletes were selected from two Swedish newspapers (Aftonbladet and Expressen). The articles has been analysed within the frames of Norman Faircloughs Critical Discourse Analysis.Main results: Male athletes are often described in powerful ways and are framed as being strong and successful. Skills and strengths of women athletes are often devalued in comparison to standards of hegemonic masculinity and self-control. They are often framed as women and girlfriends in advantage of the fact that they are athletes..
Språk och integration
Abstract In general, language is the key to the community, to self-sufficiency and independence. Being able to speak the Swedish language is a part of the community integration. Integration also has a practical aspect that includes everyday life and affects one's opportunities in the labor market. Therefore, we have selected in this paper to focus on the language and integration but inevitably we will also discuss the education you need on the labor market. The purpose of this study is to describe how the staffs at the Language Café Nobel works for an increased integration in Malmo, and examine the significance of Language Café Nobel have for their participants.
Framtidens elbilar utmanar nutidens elnät : Påverkan av ett ökat antal elbilar på ett halländskt elnät
The challenges facing low voltage grids are rising as an increasing number of domestic houses transition from fossil fueled heating to electricity based heating. Several environmental goals and visions have the same transition from fossil based power to electricity based power in mind for the transportation sector. One of the most important tools for this transformation is widely regarded to be the electric vehicle. With the demands of the electric vehicle pressuring the power grid, several questions arise regarding the growth of the electric vehicle market and what repercussions it may have on the grid. This paper focuses on a typical low voltage grid in southern Sweden and what effects a growing electric vehicle market may have on it. Through computer-assisted simulations based on several future scenarios regarding the EV market, this paper finds that few modifications and reinforcements are needed on this particular grid within the next 10 to 15 years.
Ditt liv genom andras ögon : En kvalitativ studie om yngre kvinnors personliga integritet på Instagram
Since social media is used more today than just a few years ago, it is easier to share our lives to the public in just a few seconds. Social media is easily accessible on smartphones, tablets and computers which allow us users to use them whenever we want.Instagram is an example of a very popular social media today. In this paper we focus on how younger women think about their privacy when using and publishing pictures on Instagram. We have been using a qualitative research method in which ten people were interviewed. All respondents agreed that privacy is important when publishing pictures or videos on Instagram, but there were also some differences between users with public and private accounts.
Behöver du företag på sociala medier eller behöver företagen dig? : En studie om kunders behov av företag på sociala medier och påverkan på relationer
Social medias impact recent years has been huge and an increasing number of companies have started using the services. The benefits for companies to be available thru social media are many and the costs are low. Social media makes it easier for companies to get in touch with their customers and at the same time they reach out to a lot of people since the number of frequent user?s constantly increase. A major part of the information that is available is seen from a company?s perspective and what benefits they can take advantage of thru social media.
Indirekt varumärkesutvidgning på den svenska bilmarknaden
Today automotive manufacturers are facing a crisis with increased pressure to strengthen their brands. To prevent declining results many automakers have chosen to extend its brand to other industries i.e. various forms of brand extensions. Automotive manufacturers have developed an international strategy for what merchandise to offer. The strategy has received an overall positive response, however, it does not apply well within the Swedish market where merchandise is sold in less quantity than abroad.
Ny teknik, samma behov : En kvalitativ undersökning av två generationers mediebruk i ljuset av den moderna bruks- och belöningsforskningen
ABSTRACT Title (English): New technologies, same needs? A qualitative research of media usage in two generations, in the light of modern uses and gratifications research Title (original): Ny teknik, samma behov? En kvalitativ undersökning av två generationers mediebruk i ljuset av den moderna bruks- och belöningsforskningen Language: Swedish Author: Frida Ivansson Tutor: Sven Ross Course: Media and Communication Studies, Bachelor's Thesis. Period: Spring term 2013 University: Department of Journalism, Media and Communication (JMK) atStockholm University Purpose/Aim: The purpose of this paper is to, in the light of todays uses and gratification research, highlight the differences in media use in adolescents and adults. I focus on the informants' television viewing and I compare this cross-generational, and in relation to other media use. Material/Method: The method I used in this thesis is qualitative interviews. My choice fell on this method because I believe it to be the most suitable for obtaining the data needed.
Kulturarvsf?rmedlingens v?g genom ett sekel i turismhistorien. En studie av V?stkustens turistpublikationer
In this essay I investigate how prehistoric cultural environments are portrayed in tourist publications. Through discourse analysis I aim to find clues on how cultural heritage is discussed and represented in existing media. I also investigate how the available media is affected by the tourist industry and its commercial motives. In recent portrayals of cultural heritage sites, there has been less information about the underlying history and other values have taken its place. Discourse about immaterial cultural heritage has not been present in tourist brochures from the 20th century but has been introduced in recent years while older publications discuss the role of our cultural heritage as essential components in our current society.
Stora stygga vargen? : Om mönster i medias rapportering om varg och svenskars attityd till djuret
Denna studie underso?ker hur media, i form av Aftonbladet, Expressen, Dagens Nyheter och Svenska Dagbladet, rapporterat om varg under 2010, 2011 och 2012 fo?r att sedan sta?lla detta resultat mot nationella attityder till varg. Syftet a?r att so?ka svara pa? om rapporteringen och attityderna fo?ljs a?t i ma?rkbar riktning fo?r att da?rav kunna peka pa? media som opinionsbildare i fra?gan. Eftersom vargdebatten tenderar att vara synnerligen infekterad trots att djuret a?r sa?llsynt a?r det intressant att underso?ka hur media skildrar det nationellt sett och da?rav ocksa? pa?verkar den majoritet av den nationella opinionen som saknar egna erfarenheter av varg.
Internationaliseringsprocessen för svensktillverkande företag
The world gets smaller and smaller and goods, services, people and information are nowadays more and more able to freely cross borders. Half of the Swedish GNP consists of export and almost 70 % of that amount is goods. Because of today?s increasing globalization the Swedish companies are now faced with both new opportunities and threats. Companies with goods which are manufactured in Sweden gets challenged by increased competition from cheap goods produced in other countries and companies can no longer afford to entirely focus on the domestic market.
Skolbibliotekarier och bloggar- en studie om skolbibliotekariers användning av blogg som ett arbetsverktyg
The aim of this study is about how school librarians useweblogs as a working tool. I wanted to examine how someschool librarians use weblogs as a working tool and why theyare using them. I also wanted to know the advantages anddisadvantages they see with this tool. I believe that children andteenagers are interested in social media- tools and also are bigusers and consumers of these tools. Therefore I thought it mightbe interesting to examine how school librarians who havechildren and young people as their main target group, work withweblogs which is one of many social media tools.The methodology used for this study is interviews.