Background: Previous studies focused on customer loyalty and customer satisfaction. But no studies focused on the interaction between the financial advisor and their client. Therefore we have chosen to focus on this knowledge gap.Purpose: The purpose of this thesis is to illustrate how the interaction between financial advisors and Customers affect financial advisory in investment decision making.Method: The thesis philosophy was positivistic because patterns were found with help of a survey. Furthermore is the paper quantitative since the thesis is measurable and it try to explain the interaction between the financial advisors and the clients demographic characteristics and how it influence the financial advice Conclusion: The theories thin-slicing and similarity attraction paradigm may not apply to the interaction between financial advisor and client..

The purpose of this study is to highlight the opportunities of using social media as a communicative tool to attract and engage Customers on different social media platforms. In recent years social media has become an important way for business to communicate with people both national and global. The idea behind this thesis was found when we saw different approaches of how companies used social media as a marketing tool. Through a qualitative approach we did eight interviews with six different companies and two social media consults which have given us a basis of what companies really want to achieve with social media. With these interviews we were able to analyze and discuss the abilities to interact with people and how companies distribute content that engage users and increase their credibility to the company..

The company Sound Precision has developed a new Line Array loudspeaker system (VHA-40). When using this system, their Customers need computer aid to get the best possible sound-quality and control of sound levels for the whole audience. The aim of this thesis is to develop a truly useful sound quality simulator for the VHA-40. The system will help the sound engineers to position the loudspeakers for optimal sound by simulating loudspeaker configurations and visualizing the resulting sound quality and quantity. To solve this a human-centered design (HCD) approach is taken to implement a system that is truly useful for the users, meaning that they will use it more and hence deliver better sound for the audience.

The company Sound Precision has developed a new Line Array loudspeaker system (VHA-40). When using this system, their Customers need computer aid to get the best possible sound-quality and control of sound levels for the whole audience. The aim of this thesis is to develop a truly useful sound quality simulator for the VHA-40. The system will help the sound engineers to position the loudspeakers for optimal sound by simulating loudspeaker configurations and visualizing the resulting sound quality and quantity. To solve this a human-centered design (HCD) approach is taken to implement a system that is truly useful for the users, meaning that they will use it more and hence deliver better sound for the audience.

This degree project is a study of graphics profiling with a practical application on IUC Dalarna.The competition between companies is getting harder and harder. Competing goods and services hasa tendency to be more and more equal to each other in respect of quality and value. The customer choosesthe Company with a high reputation and confidence. This is one of the reasons why a companyshould strengthen their company profile. The graphic profile is an important part of the company profileand it gives positive signals to the company spirit and Customers.The degree project contains a guide to graphics profiling.

Today, companies work with issues concerning Corporate Social Responsibility (CSR). A higher demand from Customers and other stakeholders as well as an extended legislation are great reasons. Framework and guidelines for sustainability reporting has been developed which includes indices that companies are able to report. Though, for a long term work with sustainability a functional system and internal tool is necessary. Balanced Scorecard, BSC, is a useful tool and efforts have been made to integrate BSC and CSR with purpose to establish the work with sustainability in a more concrete and clear way.

SAMMANFATTNINGDatum 4 juni 2010.Kurs Kandidatuppsats i Företagsekonomi, FÖA300; 15hp.Författare Heidi Ravander & Daniel Stenbäck.Handledare Carl G. Thunman.Titel RELATIONER GENOM PRESENTREKLAM & TRYCKSAKER- En undersökning av företagskunders köpbeteende av presentreklam &trycksaker samt deras leverantörsrelationer.Syfte Genom att beskriva Tryckföretag Z:s befintliga kunders köpbeteendeav trycksaker och presentreklam samt beskriva kundernasleverantörsrelationer inom produktkategorierna, ska förslag ges till vilkaåtgärder Tryckföretag Z kan vidta för att skapa en ökad försäljning.Metod I förundersökningens skede utfördes intervjuer med nyckelpersoner hosuppdragsgivaren. Den metod som har använts vid insamling avempirisk data är av kvantitativ art i form av enkäter riktade tilluppdragsgivarens befintliga kunder. Information har även samlats infrån litteratur, vetenskapliga artiklar och diverse internethemsidor.Resultat Respondenterna i enkätundersökningen bestod av både gamla och nyakunder och resultatet från undersökningen visar att de köper merpresentreklam och andra trycksaker än julkort. De föredrar att göra sinainköp via telefon och internet och personalens produktkunskap ärav stor vikt.

SAMMANFATTNINGDatum 4 juni 2010.Kurs Kandidatuppsats i Företagsekonomi, FÖA300; 15hp.Författare Heidi Ravander & Daniel Stenbäck.Handledare Carl G. Thunman.Titel RELATIONER GENOM PRESENTREKLAM & TRYCKSAKER- En undersökning av företagskunders köpbeteende av presentreklam &trycksaker samt deras leverantörsrelationer.Syfte Genom att beskriva Tryckföretag Z:s befintliga kunders köpbeteendeav trycksaker och presentreklam samt beskriva kundernasleverantörsrelationer inom produktkategorierna, ska förslag ges till vilkaåtgärder Tryckföretag Z kan vidta för att skapa en ökad försäljning.Metod I förundersökningens skede utfördes intervjuer med nyckelpersoner hosuppdragsgivaren. Den metod som har använts vid insamling avempirisk data är av kvantitativ art i form av enkäter riktade tilluppdragsgivarens befintliga kunder. Information har även samlats infrån litteratur, vetenskapliga artiklar och diverse internethemsidor.Resultat Respondenterna i enkätundersökningen bestod av både gamla och nyakunder och resultatet från undersökningen visar att de köper merpresentreklam och andra trycksaker än julkort. De föredrar att göra sinainköp via telefon och internet och personalens produktkunskap ärav stor vikt.

The study examines selectivity of the customer base and scarcity of a product?s effect on attitude and value towards a product or service. A questionnaire study is made from three different situations. The result varied depending on the situation; however it was found that selectivity of the customer base and scarcity has a great impact on the attitude and the perceived value towards a product or service. Selectivity of the customer base was found having the highest level of impact on both attitude and perceived value.

The advantage and the possibility of keeping track of a number of vehicles to make work practice more effective and smooth is today a favorable choice for Visual Units Logistics Customers. We?ve been evaluating the software and trying to take it one step further and letting not only the individual user, but maybe, the company as a whole benefit from its advantages. This has been done by using methods like letting ourselves get to know the software, user case studies, workplace studies, interviews and future workshops. This resulted in a prototype introducing a new function designed with all collected data in mind trying to make the software, Visual Units Logistics, even more effective for the every day work practice of the user. A new function to keep track of vehicles outside the main working area at the same time as you still can keep track of the other vehicles in the field..

The purpose with this study was to elucidate the pros and the cons with a sale support system. This has been narrowed down into two questions: ?What are the pros and cons for a company that have a sale support system? and what are the pros and cons for a company that does not yet have a system?? Configurator that is a sale support system has been studied. It is a system that presents products by accepting different functions, qualities or parts that are possible to match. It can be used in business-to-business or business-to-consumer situations, through different sale channels, namely direct sale, indirect sale and online sale.

Carbon offsetting means to offset those greenhouse gases that are caused by our actions. The purpose of this paper is to examine how companies are working with carbon offsetting. The focus of the research is how travel agencies and companies that provides carbon offsetting. The writers also highlight the problems carbon offsetting is facing. The study was performed with qualitative methods through interviews with three companies working with carbon offsetting.

Sometimes one get sucked in old thinking which results in that the development brakes down. This is exactly what has happened in the industry Baby Versatile Concept will enter. With innovative solutions on elementary problems and new developed functions the marked not yet seen will the product take land. Though the problem already from start had high potential it was no surprise that, by the realization of the ideas in mars, interested venture capital of four hundred thousand Swedish kronor. Already by the start of the project a concept patent was planned and will now be realized.

Corporate failures pose a problem for banks, investors, Customers, employees andinsurers. With a multivariate discrimination method, the study aims to find the specificfinancial ratios that most accurate reveals a company's financial health, which is ofinterest to all of the above parties. The data consist of 1042 Swedish small enterprisesand 30 different financial ratios between the years 2005?2007. The result shows thatbankrupt firms three years before bankruptcy have a disadvantaged capital structurewith poor solvency and high debt.

The thesis work focuses on marketing and its point of departure centers on mapping the utilization of social media as a form of marketing. The choice of this thesis subject has been deemed by the authors as one of particular interest due to the current popularity of social media in the Internet connected society and their use as marketing tools. Specifically, this thesis sets out to explore how companies exploit social media tools in marketing and how their use affects retail operations and customer relations in an effective and creative way.The report concentrates on qualitative data collection, the interview answers of four respondents, of which, two are considered experts within the field of social media. The choice of suitable respondents was strategic with the goal of covering as large a portion of the social media field as possible; one social media educator that works with companies and one who assists companies with social media applications. The remaining two respondents work in marketing and communications and employ, as part of their job, social media tools such as Facebook and Twitter.