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9969 Uppsatser om Customer Relationship Management - Sida 30 av 665
Customer relationship management : en studie på Carpenter Powder Products
Frågeställningar:- Hur arbetar Carpenter Powder Products och deras anställda med att upprätthålla relationerna till sina kunder?- Vilka faktorer ser Carpenter Powder Products anställda som de viktigaste i en affärsrelation?Syfte: Syftet är att kartlägga hur de anställda på Carpenter Powder Products arbetar med att upprätthålla relationerna till sina kunder samt vilka faktorer som är viktigast inom affärsrelationer. Detta för att skapa en djupare inblick i hur ett industriellt företag inom en B2B bransch arbetar med sina kundrelationer.Metod/teori: För att kunna se hur Carpenter Powder Products arbetar för att upprätthålla sina kundrelationer genomfördes kvalitativa intervjuer med sex respondenter. Studien utgår från Grönroos teorier då författarna anser det intressant att testa relationsmarknadsföringsteorier som är menade för ett tjänsteföretag, på ett industriellt B2B företag istället.Resultat: Resultatet av studien visar att Carpenter Powder Products arbetar aktivt med sina kundrelationer för att skapa långsikta relationer på olika sätt men att det i nuläget saknas ett strukturerat kundvårds-system som både kan förbättra och förenkla deras kundrelationer. Av de faktorer som anses viktigast i affärsrelationer var det förtroende som stack ut hos studiens respondenter.
Kommunikation mellan företag - förutsättningar för bruket av sociala medier i en företag-till-företagskontext
The study examines how social media can be used in a business-to-business context. To understand the communication conditions, factors has been identified that affects the choice of communication channels for different types of information transferred between parts. Furthermore, the study investigates the underlying reasons for why certain communication channels are chosen before others, in different situations. The study results are based on qualitative semi-structured interviews with employees in a small engineering consulting company. The investigation has focused on employee communication and choice of communication tools primarily in relation to the business relationship.
SAS arbete för att bli Europas punktligaste flygbolag : -en fallstudie utifrån ett kvalitetsperspektiv
In 2010, SAS received the "On time performance service" award by Flightstats. This award was an affirmation of long-term work, both in projects and as an ongoing process, which the company sought to systematically improve punctuality on its flights. The extent to which SAS followed the values and the underlying theories of the cornerstone model for total quality management was the main issue in this essay. Whether there are conditions for the company to get even further by working in other ways was also investigated. In addition, the importance of punctuality in relation to customer satisfaction was discussed.
Konsten att samarbeta med Groupon
Groupon is a popular group-buying website where they act as an intermediary between buyers and sellers. The company has grown rapidly and was established in Sweden in the year of 2010. The aim of this study is to investigate if businesses that have been marketed in Stockholm and that have been co-operating with Groupon have been affected in terms of customer loyalty and profitability. Furthermore the study also examines consumer?s opinions, purchase behavior and loyalty against Groupons business partners.
Freight forwarding firms (3F), stuck in the middle or outpacing the competition
This paper discusses the strategy and strategic change in the Swedish freight forwarding business and analysis factors that influence the forces of the business. Three companies of various sizes are chosen to be investigated as a case study, outline that cost leadership and differentiation are both important strategies for companies to compete in the market. However, companies outpacing competition do not only pursue either of the two strategies, the need the ability to add one (cost leadership) to the other (differentiation) in relationship to environmental change over time..
Do Dividends Pay Dividends
The main intention with this thesis is to investigate the relationship between dividends and investments. We hypothesize that firms may be forced to cut back on investments if dividends are not curtailed in times of poor annual earnings. According to contemporary theories, we argue that firms may be reluctant to cut back on dividends even when annual earnings decline and the level of investments will consequently be determined by the financial mobility of companies. The survey is carried out by means of a quantitative analysis, which includes all firms quoted on the exchange of Stockholm from 1980 through 2000. On the contrary of previous research, we conclude that even firms with high dividends can be forced to curtail investments if payouts to shareholders are maintained or increased when companies are faced with a decline in annual earnings..
Konflikter -En kvantitativ studie om effekter av konflikter och konfliktstrategier på arbetsplatsen.
A quantitative study was conducted with the aim to investigate whether
individuals use a specific conflict strategy when they are in a task conflict
or a relationship conflict in their workplace. The study also examined whether
individuals experience positive or negative effects of a task conflict or a
relationship conflict when a specific conflict strategy have been used.
Previous research explains the effects of task conflicts and relationship
conflicts at the workplace (De Dreu, 2008) Likewise lifts the effects of the
conflict strategies interaction, avoidance, and power and coercion (Hoerr,
2005; Meyer, 2004; Trudel & Reio Jr., 2011). However it does not tie together
what the conflicts and conflict strategies have for effects together. This also
means that it is impossible to discern if there is a strategy that is
frequently used in a specific conflict type.
The study group consisted of 62 participants from different workplaces that
responded to a survey.
New public management från solidaritet till effektivitet
The public service within health and care has changed remarkably during the last 30 years. It has been inspired by management ideas from profit-making businesses. Those thoughts are an umbrella term called Nex public management. In what way has New public management influenced the public service in Sweden? Important concepts in the change of public service are quality, effektivity and goals.
Analys av Husqvarna AB:s lastbilstransporter till Italien
The thesis has been written as a part of the Bachelor degree in Industrial engineering and management at the School of Engineering in Jönköping. The work is focused on the part of Husqvarna AB?s supply chain that is associated with the lorry transports to Italy. Husqvarna AB has approximately ten Italian customers, whose delivery patterns have been studied from January 2007 to July 2008. Some of the customers have a low delivery frequency and small amounts of goods that they therefore have not been fully analyzed in this report.
Förutsättning och fördelar att införa kvalitetsledningssystem enligt ISO 9001
The ISO 9000-series is a set of quality standards created by the International Organization for Standardization. The series is intended to provide guidance to companies in the process of deploying an effective quality management system. The series includes the requirements standard ISO 9001. This standard contains requirements on how a quality management system should be designed and how companies generally must work with quality issues. When a quality management system is introduced, if wanted, a quality certification can be implemented.
Big Bath-Accounting- Sötrre engångskostnader vid VD-byten?
The purpose of this essay is to investigate if the companies listed on Nasdaq/OMX Stockholm Large Cap use the earnings management phenomenon Big Bath Accounting to a greater extent when a change of management (CEO) is made.Management tends to use earnings management when there is a bonus plan linked to the result of the company. To gain maximum bonus the management will try to manipulate the result in a way that in a long term maximize their utility. Through the earnings management technique Big Bath the management is given the possibility to take one large cost as a one-time expend, even though the cost is supposed to run over several financial years. This, of course, within the legal framework. A big bath may occur when there is an impairment of goodwill, tangible and/or intangible assets or larger provisions for future expense, or both of them at the same time..
Human resource management and labour law implications of strategic outsourcing:?Protection and motivation of employees in the European labour market?
En sammanfattning av uppsatsen på maximalt 8000 tecken..
Utveckling av Vobbla Racing Produkters försäljning på internet
Vobbla Racing is a racing team who has an online sales department that is in need of an upgrade to be more efficient and easier to use. Before this study their present homepage was anything but structured. The products were sorted in an illogical order which made it difficult for the customer to find a wanted product. The customer had to summarize the products, transport sums and other costs. The order had to be e-mailed or phoned in to Vobbla Racing Produkter.
Förtroende och tillväxt - det kausala sambandet
In this essay I examine the causal relationship between confidence in institutions and growth in Sweden 1989-2002. By examining the causal relationship between these two variables, valuable indicators of the causal relationship between trust and growth can be obtained. The institutions which are used in this essay are chosen according to the theory on institutions for public administration building trust and social capital. The chosen institutions are primary schooling, the police and medical service. A Granger causality model is used to measure the causal relation and the results from the tests show that there is no causal relationship between growth and confidence in institutions.
Container Madness : Skapandeprocess av ett spel som simulerar en ARMG -- Automated Rail Mounted Gantry crane
In recent time, agile methods have been devoted much attention, and the concept is widely used in the IT industry in particular. An increasing number of companies are interested in this way of working. The following report is the result of a study on the ability to create value for customers in business development through the use of agile methods. We ask what the advantages and limitations of agile methods are in the creation of customer value. Grounded Theory and an initial literature review was used to answer this question.