Konkurrensen om talangfull och skicklig personal har hårdnat i framförallt kunskapsintensiva branscher där de anställda ses som företagens viktigaste tillgång. Den ökade konkurrensen om arbetskraft har lett till att företagen måste fokusera betydligt hårdare på att inte bara rekrytera talangfull och skicklig personal, utan även få dem att vilja stanna kvar och arbeta inom organisationen. En strategi som växt fram det senaste decenniet är employer branding, vilket är ett verktyg företag kan och bör arbeta med för att uppfattas som en attraktiv arbetsgivare bland nuvarande och potentiell personal. Företag kan uppnå målet med att bli en attraktiv arbetsgivare genom att vara framgångsrika i arbetet med att skapa ett starkt arbetsgivarvarumärke.I den här studien undersöker vi hur revisionsföretaget Öhrlings PricewaterhouseCoopers arbetar med sitt arbetsgivarvarumärke. Det huvudsakliga syftet med studien är att skapa en ökad förståelse för processen employer branding.

Stockholm is one of the fastest growing cities in the world. Its population is growing every day and the housing needs are becoming higher. Despite the growth and the need for more houses only a few new housing units are being built every year. Critics argue that if the building rate stays as it is today the development of the city will be very limited since there is no capacity for the city to embrace new incomers.The decision makers in the municipality of Stockholm are planning for large investments in housing units for the coming years up until 2030. There are plans of building approximately 140 000 new apartments to mend the ascending need for new houses.Farsta County is part of Stockholm and lies a few kilometers to the south of the city center.

Luleå kommun står inför en generationsväxling de kommande åren. Ett stort antal pensionsavgångar medför ett rekryteringsbehov på cirka 500 medarbetare årligen de närmsta åren samtidigt som prognoserna visar att generationen som ska ersätta på arbetsmarknaden är mindre än den som lämnar den. I den konkurrenssituation som befaras uppstå mellan arbetsgivare gäller det att kunna erbjuda en attraktiv arbetsplats, dels för att behålla befintlig arbetskraft och dels för att locka till sig den framtida arbetskraften. Denna studie har som syfte att jämföra de krav framtida arbetskraft ställer på en attraktiv arbetsplats gentemot de uppfattningar Luleå kommuns anställda har om sin arbetsplats för att på så sätt hitta förbättringsförslag som kan leda till en arbetsplats som är attraktiv för både befintlig och framtida arbetskraft vilket är grunden till att ses som en attraktiv arbetsgivare. Detta görs genom en jämförelse av en enkät med Luleå tekniska universitets studenter, som i studien får representera den framtida arbetskraften, och Luleå kommuns medarbetarenkät för 2011 samt kompletterande intervjuer med medarbetare på högre nivåer i organisationen.

Dagens samhälle är helt beroende av transporter. Av alla de olika typer av transporter som finns inriktar sig denna rapport på persontransporter. Ytterligare preciserat så handlar uppsatsen om intraurbana persontransporter och kollektiva lösningar på detta. Rapporten är en jämförande fallstudie och har som mål att belysa hur olika kommuner motiverar när en större kollektivtrafiksatsning skall göras. Innan fallen presenteras ges en bakgrund i några av de problem och förutsättningar som finns inom ämnet.

This master thesis is a study of the Swedish Lending Centre for immigrant literature (ILC), which opened in 1991. The purpose of the thesis is to examine problems and possibilities in the organization of ILC, which has a number of powerful stakeholders. In this study focus has been on the development of the organization, and especially on the planning of the conversion of the non-public Lending Centre to a library open to public (to be called the International Library in Stockholm) that will be inaugurated in May 2000. ILC is governmentally financed, but incorporated in the organization of the public library in Stockholm. Other stakeholders, except the Swedish Government and Stockholm City, are the County of Stockholm, the staff of ILC, and the public libraries that use the Centre's long-distance-lending facilities.

Since the beginning of the new millennium the world?s population has increased exponentially fast. The majority of this growth has been accommodated for by urbanization of the developing world. This in turn has lead to a wide spread of informal settlements. Thus, areas of urban slums, that have risen illegally on the marginal lands within and at the periphery of the formal city.

Detta arbete har syftat till utveckla ett feminint, ungt och individuellt perspektiv på nio gymnasieflickors egna uppfattningar om och förståelse av en populärkulturell text, som de gavs tillfälle att i en gruppintervju beskriva med egna ord. Flera elever uttryckte synpunkter som i hög grad förde tankarna till ett postmodernt tänkande, fokuserat på individens önskningar och drömmar. En del elever tyckte att filmen tog upp kvinnofrågan anno 2009, dvs. att den fokuserade på kvinnans fria val att leva singelliv och rätt till ?manliga sexualvanor?, på hennes rätt till kvinnliga gemenskaper och genom dessa rätten till ett inbyggt bekräftelsesystem, på hennes rätt att vara kvinnlig i kombination med att ha en karriär och på åldersfixeringen i dagens samhälle.

Integration is a concept that is very topical in today's multicultural-cultural society. Integration means that everyone should have the same rights, opportunities and obligations to society, regardless of extraction. What counteract integration is segregation, which implies a distinction between different groups and where there exist an inequality between them. Segregation is widespread in Sweden today and the exclusion that it creates needs to be broken. The aim of this paper is to examine if it is possible to promote integra-tion through physical planning.

Denna studies syfte a?r att underso?ka vilka aspekter av ett fo?retags arbetsgivarvaruma?rke som va?rderas ho?gst av arbetsso?kande och da?rfo?r a?r viktigast fo?r fo?retag att kommunicera till ma?lgruppen genom employer branding-arbete. Uppsatsen bygger pa? fyra fra?gesta?llningar: Vilka av aspekterna i ett arbetsgivarvaruma?rke a?r viktigast att kommunicera till arbetsso?kande fo?r att bli en arbetsgivare som arbetsso?kande dras till? Vidare: Vilka aspekter av ett arbetsgivarvaruma?rke va?rderar studenter ho?gst na?r de va?ljer arbetsgivare? Finns det en skillnad mellan ma?n och kvinnor i vad man va?rderar ho?gst respektive la?gst? Finns det en skillnad mellan vad man va?rderar ho?gst respektive la?gst beroende pa? studietid?Underso?kningen baseras pa? en kvantitativ studie och genomfo?rdes med hja?lp av en enka?tstudie. Enka?tstudien baseras pa? en modell fo?r corporate social performance som kommer fra?n ett offentligt index av Kinder, Lydenberg, Domini & Co.

Abstract The purpose of this paper is to investigate teachers´attitudes to and work with outdoor education in preschool. The aim is also to identify the opportunities and barriers that exist to conduct outdoor education. In my research I have interviewed six preschool teachers in a medium sized municipality, where five of the teachers worked in the suburbs to the Big City and one teacher worked in the downtown Big City. All respondents in the study were in favor of conducting outdoor education. The respondents claimed that it promoted children´s health and motor skills. The result also shows that the teachers saw a great opportunity for learning related to outdoor education, by using the resources of nature.

The purpose with this thesis is to investigate how Swedish clothing companies create and communicate a personality for their brand. Case studies were conducted with three companies: Nudie Jeans, Koppartrans and J.Lindeberg. These firms can be considered as established clothing brands nationally as well as internationally. The study found that individualism, logotype and moral standpoints play an important role in the creation and the communication of a brand?s personality.

Danmarksplass is situated just outside the centre of the city of Bergen on the Norwegian west coast. It was built in the 1930´s as a result of an architecture competition won by the prominent Norwegian architect Ole Landmark. Danmarksplass was originally meant to function as a local square, but its location next to Fjösangerveien, a road that caters for most of the through traffic in the Bergen valley today and is part of one of the main European roads, E39, would prove it difficult for that idea to prevail. Along with the ever increasing car traffic, Danmarksplass has more and more become a very busy traffic junction. Nowadays the car is the sole ruler of Danmarksplass.

Tycho Hedéns Väg in Uppsala has evolved from being a through fare passage and highwayto the oversized road frame running through the city it is today. At the present time, dueto the relocation of the E4 highway east of Uppsala, Tycho Hedéns road creates a barrierbetween the north eastern area of Uppsala and the remaining parts of the city centre. Theroad is designed to endure heavy traffic and high speed limits, generating a surrounding urbanarea were inhabitants are complied to follow the standards set for a high traffic-accessibleenvironment. Furthermore, the heavy traffic has led to the turning of both urban roadsidesaway from the actual road. The aim of this project and proposal is to show the possibilities ofhow the innate features of Tycho Hedéns road can be used more advantageously to mend thecity area of Uppsala.

How do you build cities that are exciting and nice to live in? What factors in the physical environment is it that make you feel comfortable in some of the places in the city, but in other places not comfortable at all? Why do some cities have a rich public life in their public realm, while the public realm in other cities is abandoned and empty? How do you plan environments that support people?s physical and mental health? These are questions that I put to myself, and that people who are interested in or working with physical planning should ask themselves. That is why I have been studying an authority on the subject, the Danish Professor Jan Gehl, who has been researching and working with peoplefriendly public realms for 50 years. He is best known for his book Life between buildings that has been a text-book in the education of architects for more than 30 years, and to have initiated Copenhagens most famous pedestrian street, Strøget, to show his theory of how people will use the public realm, if it?s only got the right qualities.

In 1998, 'the Naval Port of Karlskrona' was inscribed as a World Heritage Site by UNESCO and thus, it is equally protected as China?s Great Wall and the Pyramids of Egypt.The essay is a case study of Karlskrona, one of Sweden's most well planned cities, where famous urban planners and architects such as Erik Dahlberg and Nicodemus Tessin the Elder has been involved.Today, Karlskrona is a rather unknown small town in Sweden's outskirts, where population growth has been a problem. When Karlskrona was founded, in the late 17th century, Sweden was a major power. The Blekinge archipelago was in the middle of the Baltic dominion and Karlskrona represented a midpoint in the kingdom. Therefore, Karlskrona has a small town charm with the history and style of a cosmopolitan city.By initially studying how the town?s character of today is expressed, the history of Karlskrona is explored.