Title: CSR and profitability in three dimensions ? practical examples, Economic Value Added and previous researchAuthors: Linda-Marie Emilsson & Martina Classon Subject: Business AdministrationDate: 2011-05-26Mentor: Krister BredmarProblem description: Scientists have for a very long time disagreed about whether or not companies should work with Corporate Social Responsibility (CSR) and if there is any correlation between CSR and profitability. There are mainly three different views according the correlation: CSR have a neutral impact on financial performance, CSR have a positive impact on profitability and CSR have a negative impact on profitability. One of the reasons behind the disagreement is the complexity measuring CSR. Scientist claims that EVA is a measure that can be used to measure the correlation between CSR and profitability.        Purpose: The intention with our essay is to find out if there is any correlation between CSR and profitability.

The globalisation of the world is believed by some to homogenise individuals from different national cultures. However, the values and norms of an individual are deeply rooted in their national culture and are therefore difficult to change. Since birth these values and norms are learnt through interaction with others within a specific national culture. The differences in values of a national culture are shown in the cornerstones of the nation. These cornerstones are language, aesthetics, religion and social institutions.

Titel:                                 Marknadsstrategi för lead generation: En studie om digitala marknadsstrategier och dess effekt på marknadsleadsNivå:                                 C-uppsats, kandidatexamen i FöretagsekonomiFörfattare:                        Anna Pettersen och Emma StåhlHandledare:                     PhD Agneta SundströmExaminator:                     PhD Lars-Johan ÅgeDatum:                             2014-JuniSyfte:                                Syftet med denna studie är att öka förståelsen för hur företag planerar, tillämpar och utvärderar strategier för digital marknadsföring med avsikt att generera leads.Metod:                              Flerfallstudien är av kvalitativ karaktär. Empirin samlades in genom en primär datainsamling av tio semistrukturerade intervjuer utförda på tio olika företag med verksamhet inom svenska IT-industrin. Genom ett rutnät har vi kodat och analyserat insamlad primär data för att finna teman och mönster som mynnade ut i en kärnkategori; Effekt.Resultat & slutsats:        Studien visar att de medverkande respondenterna anser att lead generation och digital marknadsföring är viktiga områden för deras företag. Respondenterna väljer att basera sin planering för marknadsstrategier på intuition och tillämpar strategier genom ?trial and error?.

Problem: When opening a newspaper today there is a good chance that the headlines have something to do with recent developments in the global climate debate. This development is forcing companies to take action. The problem for many companies, including Thule, is that they are unaware of the environmental work conducted throughout their value chain and also what they need to do to become green. Thule, a company with a strong focus on profitability and growth, will not make environmental issues a part of their core strategy unless it can be shown that economic incentives exist. With this thesis we will try to build a case that will help Thule, and also other companies, see the possibilities a green venture brings with it.

The Department of Forest Products and Management, Swedish University of Agricultural Sciences has received means from Vinnova for a preliminary study of the organisation of logging work of today and how a better logging organisation should be brought about. This thesis reports results from qualitative interviews with nine forest machine contractors regarding the situation of their companies. The interviews have been analysed with respect to the genesis of the companies, which tasks they perform or that they could consider perform-ing, business relationships of the companies, relationships between the different partners of the companies, and the state of competition experienced by the contractors. The companies have developed either from the contractor previously being machine operator employee or from that the contractor in making has owned a machine and needed work. Their primary business is mechanised logging.

Earlier the regional social insurance office was exposed to critisism because of bad administration and a lack of providing public service. Among other things the regional social insurance office was attacked because of long investigation hours and indinstinct working methods and was blamed for not being able to solve the unhealth in the society. This lead to the reformation of the previous regional social insurance office into a government authority agency on the first of Januari, 2005. Extensive organizational changes were made so that regional social insurance office could handle the demands and become a uniform public administration. I have made a qualitative study where the purpose was to se how the changes affected the public administrators and I focused on their participation and willingness to change.

As the cities are becoming more crowded, the urban distribution has become a major logistical challenge. Some commonproblems in the inner cities arelimited accessibility and idling. Many of Sweden's municipalities are above the limit values for PM10limit set by the EU.Sundsvall is one of these municipalities and has the vision to create a sustainable city and region. Sundsvall LogistikparkAB is part of an EU project, SMARTSET, which is collaborationbetween several cities in Europe. SMARTSETSundsvall is about to develop a market-based sustainable model for city logistics.

Syfte: Syftet med denna uppsats är att undersöka vilken attityd mindre oberoende företag har till kontanter och betalkort som betalmedel i allmänhet och vid låga köpesummor i synnerhet. I undersökningen kommer vi att studera vid vilken summa som handlarna upplever det som acceptabelt att kunder betalar med betalkort. Metod: Studien har genomförts med hjälp utav en kvantitativ metodansats, då vi ville få en bred förståelse för småföretagarnas syn utav olika betalmedel i allmänhet samt vid betalningar under 100 kronor i synnerhet. För att ta del utav förståelsen kring vår studie utgick vi ifrån det positivistiska synsättet, då vi efterstävar kunskap kring händelser som kan mätas. Vi genomförde enkätundersökningar med ett hundratal företagsägare ur urvalsgruppen för att kunna ta del utav den objektiva verkligheten och för att sedan påvisa denna med hjälp utav den numeriska informationen vi samlat in. Slutsats: Studiens resultat visade att urvalsgruppens inställning till olika typer utav betalmedel vid lägre köpesummor huvudsakligen var att kontanter var att föredra. En slutsats som går dra utifrån detta resultat är att kortbetalningssystemet grundar sig i en felaktig prissättning vid låga köpesummor där bankerna tar ut en procentuellt hög avgift vid varje korttransaktion.

Title: The customer?s contribution to the innovation-process ? a study of using customers to discover latent needs. Level: Final assignment for Bachelor Degree in Business Administration Author: Robert Klein Supervisor: Agneta Sundström Date: 2014-06 Aim: The purpose of this study is to gain enhanced understanding of what knowledge costumers contribute with in an innovation-process lead by a producer of goods, and how that knowledge is used to fulfill latent needs. The area of research has formerly described which results customer-involvement lead to, but have been scarce in describing how results are produced. Method: From a qualitative onset, a case-study collecting data through observations and interviews capturing customer knowledge contributions, and producer use of fetched knowledge has been conducted. Data has been analyzed using a grounded theory approach. Results have been processed in several steps in which material has been categorized and enriched continuously. Result & Conclusions: Customer-knowledge is broken down into market-knowledge, everyday-knowledge, and specialist-knowledge, which all are significant to a producer of goods.

The aim of this study has been to examine the role of control mechanisms when it comes to building relationships in a small business network. In order to reach this goal, we have performed a case study of a Swedish supplier of machines to the engineering industry, which acts as the exclusive representative of a foreign manufacturer on the Swedish market. Main results: A number of control mechanisms, both formal and informal, could be identified in the network. Their specific use, as well as relative importance differ between different actors in the network. In general, the importance of formal control mechanisms decreases as the relationship evolves over time and the importance of informal ones, mainly trust, increases in a corresponding manner..

Title:Cash is King ? or is it?Level:Final assignment for Bachelor Degree in Business AdministrationAuthor:Caroline Eng and Jessica HillbergSupervisor:Jonas KågströmDate:2011- 06Aim:There is a long tradition of trading the currency and the first coins can be traced back to Persia already 500 BC. With the modernization of society and the technological advances we have made in recent years, we are now using electronic payments more and more. We pay by card, Internet banking and mobile phone in addition to cash. The purpose of this paper is to follow Swedbank project "cash smart" and have it as a basis when we examine if we are heading for a cash-free society and what obstacles and opportunities there is for a cash-free society.Method:We have used a qualitative method to conduct interviews with two individuals involved in the project "cash smart" at Swedbank in Gävle.

Women?s strive to reach higher leading positions and build a career that's combinable with child birth and private life, is an on-going debate among academics in the fields of leadership, management and organization. This bachelor level thesis is written at the section of Management & Organization at School of Business, Economics and Law in Gothenburg, Sweden, spring semester 2015. In our research methodwe have used source triangulation with a qualitative approach to the subject of egg-freezing in favour forcareer with a focus on Swedish workplaces. The purpose has been to illuminate, map out and further problematize how the introduction of the employee benefit in November 2014 can be seen to relate to social sustainability.A lot of the management research that discusses social sustainability tends to focus on how women (and men!) try to balance family life and career and how to combine (or to not combine) them.

Författare: Johan Binnelid, Lars Carlsson, Tobias Olsson Läsår: Vårterminen 2001 Handledare: Anders Hederstierna Problem: Under vår tid på Blekinge Tekniska Högskola har vi upplevt ett volatilt börsklimat. Detta borde, enligt de teorier vi läst om, medföra en höjd kapitalkostnad, vilket innebär en minskad investeringsbenägenhet och därmed en vilja att förändra företagets kapitalstruktur. Vi var även intresserade av att se om det volatilia börsklimatet hade någon inverkan på företagens utdelningspolicy. Syfte: Vårt syfte är att undersöka om den systematiska risken på Stockholmsbörsen har förändrats under perioden 1998-2000 och i så fall vilka effekter detta har fått för företagen inom IT/telekombranschen med fokus på investeringsbenägenhet, kapitalstruktur och utdelningspolicy. Metod: Vi har valt att studera fem olika företag inom IT/telekombranschen. Vår undersökning har bestått av att vi först beräknat den systematiska risken samt aktieägarnas avkastninskrav för respektive företag och sedan genomfört intervjuer med nyckelpersoner hos bolagen. Slutsats: De företag vi undersökt låter generellt sett inte aktieägarnas avkastningskrav påverka den egna verksamheten.

Med vår studie vill vi belysa de potentiella nackdelarna som finns med att marknadsföra sig som företag via Facebook. I och med webb 2.0 och den sociala revolutionen, där alla kan dela med sig av vad de vill när de vill, så ökar mängden data så pass mycket att markandsförare måste lära sig hantera detta. All data, statusuppdateringar, flera typer av media samt länkningar har fått termen ?de sociala bruset? tilldelat sig. Detta brus måste företagen lära sig att utnyttja eller bryta igenom. Via en komparativ analys kommer vi att ställa Pringles och Nestlés kommunikationsstrategier mot varandra för att kunna urskilja likheter, skillnader och vad vardera del resulterar i.

 This report is about the principle and his / her role at the school it?s also about how the principle understands the role, its expectations and the demands connected. The facts are based on deep detailed interviews with three different principles. The theoretical approach is coming from ?hermeneutiken? and ?Gadamers? ideas regarding how an individual is creating the world and the surroundings to act within.