325 uppsatser · sida 14 av 22
En marknadsundersökning av bankens företagskunders attityder
… an example is that the bank should create a total experience around their core services. Other examples are the importance of personnel in the creation of customer satisfaction and loyalty and that the bank can provide all the available services in the market and that these …
En jämförelse av skola och omsorg mellan Sverige och Virginia (USA).
… undvika att göra jämförelser. Ämnet för uppsatsen landade i en jämförelse av serviceerbjudanden med skola och omsorg som tillämpningsområde. Syftet med uppsatsen är att med marknadsföring och service management som teoretisk bas beskriva och analysera serviceerbjudandet gentemot …
En undersökning om P4 Kalmars Facebook-sida och dess medlemmar
… its fullest potential. The purpose of this study is to describe how the Public Service radio channel, P4 Kalmar, use its Facebook page and how its members perceive the communication on this platform. We have also presented recommendations on how P4 Kalmar can improve the …
… som ställs från omgivningen. Studien visar också att ettstörre fokus mot ett service- och tjänstetänkande såväl för staden som för den offentligasektorn skulle vara gynnsamt.
Despite the fast growing development of IP-telephony services, only a small number of people in Sweden use them. Of the total amount of fixed telephony subscriptions, maximally five percent are based on IP-technology. Through an exploratory study, the main purpose with this …
… emphasizes the importance of seeing a university as a company that offers a service. It isimportant to see the different quality dimensions that distinguish a service. The customer-focused planninghas also set the structure of this degree project.The marketing investigation is …
… and viewpoints we have interviewed regional directors, sales managers and service managers at FSEE’s sales and service offices in Sweden, England, Germany, France, Spain and Italy. The focus during these interviews has been to discuss their usage of MSMS and potential evolution …
fallstudier på JOB media och Polardörren AB
… customer relationship. We have discovered that JOB media, which is a service company is more inclined to maintaining close and long-term relationships with its customers. This can be explained by the fact that the product they sell is intangible and the kind of services they …
en fallstudie av tre fastighetsmäklare
The aim of this thesis is to get an idea of how service companies set their prices. The method used was a case study approach, which was conducted at three real estate companies. The study showed that when setting their prices, the main aspect is their own costs. However, we …
en studie av utbildningsföretagens auktorisation
Denna uppsats är en fallstudie som går ut på att beskriva företaget Icehotel AB och hur de gått tillväga för att bli ett attraktivt turistmål och framgångsrikt företag. Vi har genomfört en kvalitativ undersökning där vi intervjuat företagets VD Yngve Bergqvist samt kunder som …
… and concepts concerning the overall network, individual relationships and service exchange. Empirical data: A qualitative study with an iterative approach is conducted mainly through semi-structured interviews and observations. Articles from Swedish trade papers has served as a …
En fallstudie av SAS & Finnair
… the study are theories about competitive strategies, positioning, quality of service, marketing mix and segmentation. In the light of these theories we put together sufficient questions to ask at the interviews to ensure a solid result that answered the purpose and problem of …
En studie om bankernas strategier för att nå ut till bankkunder med brister i det svenska språket
… that the banks pressured themselves for them by being patient, explained the services and in some cases had staff that could several language. They had solutions on how language problem could be solved, for example by simplify the services, better understanding in all situations …
Kundens önskemål om informationsinnehåll i ett webbaserat informationssystem
… the customer use since it can facilitate business processes and imply that services can be offered in a new way. WIS have however been characterized by lack of use and not having the expected effects on the business. The reason for this is that only a technical perspective has …
en utveckling av Skandias webbplats
… assurance, unit-linked insurance, private healthcare insurance and banking services. Insurance companies such as Skandia operate in a highly competitive environment. Due to this, Skandia wants to expand the contact with some of their customer base, particularly those that they …
