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En kvalitativ studie av åtta medielärares ämneskonstruktion utifrån begreppen protect, promote och empower
This paper describes how teachers of media view and construct their subjects. Eight teachers have been interviewed about their views and opinions about the media environment, their goals for media education as well as their opinions about the different course plans used in media …
En studie om gymnasieelevers påverkan av kvällstidningarnas brottsrapportering
Media is a big part of our society and plays a major role in the socialization of young people. It sets the agenda for what’s important and newsworthy. In media coverage today crime and violence occupies a lot of the space. The evening press like Aftonbladet, Expressen and GT …
En undersökning av egna och köpta medier
The rise of social media has put a focus on the division of owned, paid and earned media, where earned media has recently been hyped at the expense of owned and paid media. Due to a novel area we examine the differences and effects of using owned and paid media, specifically for …
International media groups and the freedom of speech are two issues that have been questioned during the last years when large media groups control a large amount of public-oriented information. The masters thesis at hand considers three debates that illuminate Bonniers and AB …
… Number of pages: 48 Author: Anna Strinnholm Tutor: Amelie Hössjer Course: Media and Communications, D- level Period: Fall of 2005 University: Division of Media and Communication, Department of Information Science, Uppsala University Purpose/Aim: The aim of this essay is to …
En kvalitativ studie i hur ett medtech-företag ska använda sig av sociala medier
Today, social media is used mostly by people in their private life. However, companies are more and more tapping into the area of social media. To this date, mostly B2C companies have been successful in their social media strategies. This qualitative thesis aims to investigate …
Företags vilja att förstå sina kunder
Title: The role of social media on today’s markets ” Companies” desire to understand theircustomers Authors: Kristoffer Avci-Nåmark & Patrik Widlund Background: The markets of today are characterized by dynamic conditions because of thecontinuous change in consumer preference …
<em>En kvalitativ studie</em> <em>om hur ungdomar använder medier för att påverka andras bild av deras identitet</em>
The purpose of this study was to investigate to what extent young adults use media to create the image of themselves. The questions we wanted to answer was as follows: what does the media use of young adults look like compared to their attitudes towards media content; what …
En studie över gravidas användning av social media
Bakgrund: Social media tillhörde den vardagliga rutinen för många. Gravida använde internet som den största informationskällan. Kvinnans självkänsla lyftes vid en positiv bekräftelse. Genom att de gravida fick ett socialt stöd och fick höra andras berättelser om deras …
en positionsanalys av den mediekritiska genren
The communication and mediation of information and news has, under the latest decades, increased into an incalculable amount. In the newsflow that has come up it has become more and more urgent to sort and select the relevant and correct news. Simultaneously as the information …
Fuglesang, föreställningar om rum och svenskhet
… imaginations, notions of Self and community that were mobilized in the media and by the government in conjunction with an event, namely, the space voyage of Christer Fuglesang ? the first Swedish astronaut in space on December ___ 2006. The study is a critical investigation of …
Kan media anses vara en enskild politisk aktör
… autumn semester 2007. Tutor: Susan Marton The battle over the agenda- Can media be regarded as an individual political actor? The purpose of this essay is to study to what extent media can be regarded to function as an individual political actor. In other words, do the media …
en studie av synen på ett vidgat textbegrepp i samband med skönlitteraturundervisningen
The purpose of this study was to examine the usage and occurrence of media literacy in relation to literature studies in the senior level of the nine-year compulsory school. The questions at issue were; How do teachers and students look upon media literacy and how is this …
En Studie av accountability inom DN och UNT:s medicinjournalistik.
… enclosures) Author: Alexandra Johansson Tutor: Göran Svensson Course: Media and Communication studies C Period: Fall 2008 University: Division of Media and Communication, Department of Information Science, Uppsala University Purpose/Aim: To evaluate the quality of medical …
<em>En studie av den franska presidentvalskampanjen 2007</em>
… strategy and party image becomes essential. Political communication and mass media now play an important role in election campaigns. Therefore, researchers take an interest in the impact of media on public opinion. The agenda-setting theory maintains that media influence what …
