397 uppsatser · sida 17 av 27
… modeföretag med liknande omständigheter att ta del av.Due to more selective customers, shorter fashion trend cycles and cheaper fashion, in today'sglobal fashion industry companies face stiffer competition and they are forced to act faster toanswer customer demands. As such …
Kommunikationskanalen som leder till relationer
… are a growing channel for companies and organizations to reach out to their customers. The com-munication channel opens up to satisfy all human senses. Which are required for a message to go into the receiver and be memorized. The research gap we decided to contribute to we made …
En studie om svenska företagsetableringar på afrikanska frontier-marknader
… that this could mean that privately owned companies view their consumers as customers who need to be convinced, whereas publicly owned companies are more informative in their communication suggesting they view their consumers more like patients who need to be educated. Because …
En studie om offentliga och privata företags kundrelationer med exempel från tandvården
… that this could mean that privately owned companies view their consumers as customers who need to be convinced, whereas publicly owned companies are more informative in their communication suggesting they view their consumers more like patients who need to be educated. Because …
<em>En studie om IKEA Sveriges kommunikation i sociala medier</em>
… in social networks to advertise themselves and communicate with their customers. In this study we analyze IKEA Sweden and their use of social media on the national market, where focus lies upon IKEA Sweden Facebook-page. The study intends to find out how the company uses social …
En studie om elevers relation till mobbning
According to Nosti (2012) banks target youths to find new customers by giving them special offers such as debit cards from a relatively early age. However, Moschis and Churchill (1979) point out that age can affect the level of knowledge in the consumer. Therefore, this essay …
En jämförelse mellan två galleriors tillämpning av sinnesmarknadsföring
… with the brand on more levels, which in turn contribute towards that the customer is willing to spend more money on the brand. Theory: The theory includes a presentation of sensory marketing, the human five senses: hearing, sight, touch, smell and taste, brands and a model of …
En designpedagogisk undersökning om barn och normer
… By making use of social media the company releases some of its control to the customers as the latter can express their opinions freely in this type of media. One of the advantages of social media is that the platform favors dialogue and feedback. Social media can be used for …
en studie av personalens uppfattningar
… By making use of social media the company releases some of its control to the customers as the latter can express their opinions freely in this type of media. One of the advantages of social media is that the platform favors dialogue and feedback. Social media can be used for …
Nationella turistorganisationers användning av sociala medier
… By making use of social media the company releases some of its control to the customers as the latter can express their opinions freely in this type of media. One of the advantages of social media is that the platform favors dialogue and feedback. Social media can be used for …
En studie om profil, image och kommunikation för Svenska kyrkan Västerås
… what is relevant for their target group, they can reduce the total cost of customer delivered value and thus increase the total value. By increasing brand awareness SkV can create positive associations, by focusing on what is most relevant to the target group, which is less …
En undersökning av den kommersiellafastighetsmarknaden
… that commercial real estate companies have better opportunities to nurture customer relationships while being able to follow the real estate market. It is important to find equilibrium in the vacancy rate (optimum vacancy rate) so that the loss of revenue is weighing up against …
En fallstudie från den Polska marknaden.
… company is not in the positionto influence and control the factors that the customer has the final decision on which is; TopManagement Support, Clear Goals & Objectives, Change Management, ERP Teamwork andComposition, User Involvement and Use of Consultants. Based on the …
… different from what tratditional models implies. As the buying behaviour among customers is evolving, selling companies are responding to this change. This thesis evolves around the consequences that the developing relationship between buyer and seller in business-to-business …
: En kritisk diskursanalys av PR-konsulters tal om sociala medier som kommunikationskanal.
… media today are used as an platform for companies to communicate with their customers, as well as communicate their brand. Therefore it was interesting to examine this phenomenenon through a critical point of view and try to put light on the different forms of power that is …
