103 uppsatser · sida 4 av 7
En studie i produktfotografering
… values by commercial product photos - how to best capture the attention of a customer. We have broken down the study in the following questions: - What are the major factors, influencing the viewer, of an advertisement picture? - In what ways can a company's core values be …
… of the degree project have been carried out in active collaboration with thecustomer, The Association Hedemora Assistansservice (HASS), which offers handicapped persons astimulating spare time by personal assistance. A graphical profile-programme and an informationfolderhave …
Vilka faktorer är viktiga för att skapa mervärde till tekniska konsumentprodukter?
… in which the product is used; you are what you have. The study also shows that customers who experience value-added from brands or design are also highly involved in the product. Further, this study concludes that the ability to create value-added through function and service is …
en studie om kunders imageuppfattning av svenska möbelproducenter
… competition between the companies, long lasting and unique qualities such as customer relations and strong brand names become crucial. Nowadays many furniture producers chose to sell their products through retailers and they therefore miss out on invaluable direct contact with …
… of how dairies use colour, picture and shape in order to influence customers? buying decisions of fruit yoghurt. In order to reach this purpose the research was conducted through case studies of three dairies. In this research three research questions were created with focus on …
… tech-niques with personalized promotion at the point-of-sale, can increase customer loyalty by considering perceptions of current grocery retailer loyalty programs in Sweden. Methodology: An exploratory research was undertaken in the light of a qualitative method collecting …
… assortment reduction on several variables relating to assortment perceptions, customer satisfaction and store choice. The study was carried out as an experiment with 127 participants. The results show that most people will not notice a decrease in assortment size, even though we …
säljprocessen inom ett internationellt företag
… of services within the Organisation. Focus seems to lie more on general customer calls. In addition there is often a lack of clarity regarding customer requirements and needs reducing the ability of the Organisation to match companies with specific opportunities on the South …
a case study of the Swedish market for agricultural machinery
… which different attributes that contribute to enhance brand equity from customers point of view at the Swedish market for agricultural machinery. The study have been developed using a comprehensive literature search in order to investigate the field regarding brand equity and …
… performance which can be affected by the average purchase and the number of customers in the store. Customers shopping experience can affect both of these factors and therefore it is important for retailers to know about how an in-store environment can affect this experience …
Att införa ett Shared Service Center
… the Swedish electricity market. As a consequence of the deregulation, Swedish customers could start to freely choose between different electricity companies. Different enterprises have tried various strategies in order to shape their image to attract new customers; often …
En studie om kundnöjdhet och engagemang på elmarknaden
… the Swedish electricity market. As a consequence of the deregulation, Swedish customers could start to freely choose between different electricity companies. Different enterprises have tried various strategies in order to shape their image to attract new customers; often …
… online give rise to a problem concerning e-stores ability to attract and keep customers. This has made it crucial for e-stores to communicate in the proper way, where promotions/campaigns is one of the tools in the marketing mix which has become central in marketers struggle to …
En kostnadsnyttoanalys för Sveriges län
… and to improve the process between the operating organization and its customers. A qualitative study is carried out within an organization active in the Swedish healthcare. The qualitative approach is carried out by collecting empirical data through observations, personal …
Inom den Svenska Sjukvården
… and to improve the process between the operating organization and its customers. A qualitative study is carried out within an organization active in the Swedish healthcare. The qualitative approach is carried out by collecting empirical data through observations, personal …
