Uppsatser om consumers
801 uppsatser · sida 31 av 54
Magisteruppsats · Lunds universitet
… influence the perceived brand personality gender. However, it also shows that consumers prefer brands with a clear gender, but not necessarily the same gendered brands.
Examensarbete · SLU
… use to develop the potato as a product that is adapted to the trade and the consumers´ needs. Ten phone interviews with staff in charge of produce in grocery stores where done. The stores where chosen according to market shares and the interview subjects where given fifteen …
Examensarbete · SLU
… in which I wanted to find out what qualities the Swedish market and the consumers want in their beef. The purpose was to find out what Skånskt Naturbeteskött could do differently to satisfy the market for locally produced beef in the south of Sweden. In the investigation I …
en styrmedelsanalys
Examensarbete · SLU
… promoting biofuels would in this scenario very likely be paid directly by the consumers.
en utveckling av Skandias webbplats
Examensarbete · SLU
… essay reviews how the homepage should be remodelled in order to fulfill the consumers? needs. It also reviews what factors could influence customers to visit the webpage more regularly as well as make them feeling more secure with buying insurance at Skandia.se. The research …
en kvantitativ undersökning ur ett studentperspektiv
Kandidatuppsats · SLU
… their products. Aim: The central aim with our work is to see what the future consumers, in other words students from Lund's university, Malmö College and The Swedish University of Agricultural Sciences in Alnarp, think about products labeled with Fairtrade, and what they …
en studie om konsumenters köpbeteende vid köp av böcker online
Kandidatuppsats · Luleå
… process, the transaction stage is the most critical stage where most of the consumers decide not to complete the purchase.
en process- och <br /> flödesutredning för förbättringar
Examensarbete, avancerad nivå · Luleå
… in the following five bullets: automatic return confirmations e-mails to consumers, elimination of inspections, custom built interface, automatic refunds and extended education of customer service agents. Finally the study has, in complement to it’s non quantifiable improvements …
Examensarbete, avancerad nivå · Chalmers tekniska högskola
New technology makes it possible to remotely measure all consumers in a power network onan hourly basis and store the values in a database.This thesis work describes the conversion process between automatic meter reading systemMActor and calculation software Xpower.Then the …
En uppsats om möjligheten att påverka konsumenten vid livsmedelsinköp
D-uppsats · Handelshögskolan i Stockholm
… Our results also showed that displays with different messages could influence consumers? associations to a brand positively or negatively. Furthermore, instant likeness of the display could explain why a customer noticed it. However, the instant feeling of it being a persuasive …
En kvantitativ studie om bloggens potential som marknadsföringsmedium
D-uppsats · Handelshögskolan i Stockholm
… buying and w-o-m intentions as a consequence. The results also showed that the consumers exposed to a message in a blog formed higher attitudes toward the brand and formed higher w-o-m intentions, compared to those exposed to a message in an online magazine.
En studie av inkongruenta varumärkesutvidgningars inverkan på produktkategorin
D-uppsats · Handelshögskolan i Stockholm
… of a new and different brand by means of a brand extension affects consumers? perceptions of the product category that the brand is launched in. An experiment was carried out to study the following aspects: associations and constellations of associations to the product category …
Bloggreklam, en effektiv marknadsföringskanal?
Kandidatuppsats · Södertörns högskola
… Additionally, within the scope of this try to identify the type of consumers that are more influenced to a purchase decision by blog contents compared to others. Methods Through a quantitative approach this study will examine the effectiveness of advertising in blogs. A survey …
Strategisk Tillämpning Mellan Olika Branscher
Kandidatuppsats · Södertörns högskola
… consumer industry is classified as companies with direct sales towards private consumers, the physical citizen. The manufacturing industry is classified as companies that manufacture products but that does´nt sell their products directly to the regular consumer. The …
Hur kunskap om självbetjäningen spreds inom ICA 1945-1960
Magisteruppsats · Uppsala universitet
… and practical) of the innovation tothe retailers, and some also to the consumers. The communication of thepurchasing centres and Köpmannatjänst gave greater opportunity for learning,due to higher levels of interaction.