A dilemma often met by entrepreneurs is whether or not to share information about their business ideas in order to increase the probability for success. The reason for sharing information is presumed to be an increased ability to develop the business idea, whereas the reason for maintaining secrecy would be to protect the idea from being stolen. Common as this dilemma is in practice, it is not very well covered in the entrepreneurial theories. The purpose of this thesis is to elaborate the theories in this subject by investigating an entrepreneurial case. The case shows that one possible solution to the dilemma is a situation-based information sharing.

Intresset för e-tjÀnster och affÀrsmodeller har ökat det senaste decenniet, med anledning av Internets snabba utspridning och att allt mer webbaserade organisationer vuxit fram. Det rÄder dock viss missuppfattning över koncepten, vilket kan hÀrledas frÄn de mÄnga olika definitioner som finns för bÄde affÀrsmodeller och e-tjÀnster. I detta arbete ses e-tjÀnster som webbaserade tjÀnster som erbjuds genom anvÀndningen av Internet. För affÀrsmodeller finns tvÄ inriktningar: (traditionella) affÀrsmodeller och e-affÀrsmodeller. MÄnga blandar ihop dessa och gör dÀrmed ingen skillnad pÄ begreppen.

Syftet med denna uppsats var att undersöka vilka prisstrategier högteknologiska B2B-företag anvÀnder sig av samt hur dessa val av prisstrategi förhÄller sig till tidigare forskning pÄ omrÄdet. Vidare har vi undersökt huruvida högteknologiska B2B-företag har nÄgon gemensam karaktÀristik som kan pÄverka valet av prisstrategi. Slutligen har vi diskuterat hur de högteknologiska B2B-företagens anvÀndande av analysverktyg kan pÄverka valet av prisstrategi. Vi har genomfört en fallstudie av Ätta företag och jÀmfört dessa empiriska observationer med det teoretiska ramverket. Studien visar att högteknologiska B2B-företag i stor utstrÀckning anvÀnder sig av marknadsbaserad prissÀttning.

The term ?good marketing practice? in the 4 § 1 section Swedish marketing law (Marknadsföringslagen 1995:450) has a wide meaning. Besides 5-13 d §§ and 17 §, the term also covers other non legal rules. The essay intends to define the legal meaning of the term as well as examine how it is experienced of laymen in the area. According to 1 § Swedish Marketing law aims to protect business men and consumers from unjustified marketing.

Title: The way to successLevel: Final assignment for a Master?s Degree in Business AdministrationAuthors: Larisa Glazkova and Veronika LarssonSupervisor: Jonas KÄgströmDate: 2011 ? JanuaryAim: Many companies are started each year, but only some of them are successful and generate worthwhile profits. Many new companies do not survive the first few years. The purpose of this thesis is to identify factors that can lead to success for small and medium-sized enterprises in GÀstrikland.Method: We analysed 559 interview surveys that were collected during the years 2004-2010 and success factors were defined. Additionally, financial reports from the database Retriever were analysed.

Under 1990-talet kom Kaplan och Norton fram med styrningsfilosofin balanserat styrkort som innebÀr att managers uppmanas att inte enbart ta hÀnsyn till finansiella mÄtt utan bör anvÀnda sig av bÄde finansiella och icke-finansiella mÄtt för att kunna styra företag. Det hÀr konceptet med balanserat styrkort har sedan det togs fram utvecklas och i början av 2000-talet finns den tredje versionen av balanserat styrkort som tillsammans med avancerad teknologi bildar konceptet business performance management. Det innebÀr att den information som ligger till grund för de rapporter som bestÄr av finansiella och icke-finansiella mÄtt hÀmtas frÄn en central databas i det verksamhetsöverskridande business performance management systemet. En anledning till det Àr att business performance management knyter samman balanserat styrkort med avancerad teknologi som möjliggör att managers dÀrmed har möjlighet att fÄ tillgÄng till en gemensam version av verkligheten, det vill sÀga en gemensam mental bild hur företaget presterar. Dessutom möjliggör den avancerade teknologin att managers oavsett om beslut tas som Àr strategiska, taktiska eller operativa att de har tillgÄng till den information som beslutsunderlagen baseras pÄ i rÀtt tid.Den information som beslutsunderlagen baseras pÄ mÄste bestÄ av en tillfredstÀllande god kvalitet för att möjliggöra att managers tar korrekta och optimala beslut.

The initial aim of the roll out of smart electricity meters in Sweden was to allow remote readings of the households? monthly electricity consumption for billing purposes. Since then the transition towards a smart grid has become a more prioritized matter. In the roll out of next generation smart meters more attention is therefore given to how the Distribution System Operator (DSO) can benefit from the meter through different smart grid applications. This study uses a qualitative research method to identify three general fields of application and 15 specific concepts corresponding to ways in which the DSO can create added value from the information provided by the smart meter.

Near Field Communication, NFC, is a short-range wireless communication technology that enables data exchange between devices in a secure way. A NFC phone has the potential to enable the convergence of wallet, phone and keys, but as many other technological innovations, the launch is struggling. We have discovered that technological innovation is only the first step. For an innovation to be adapted, there need to be business model innovation too. Many actors form the ecosystem of NFC and the business model for each service is still an unsolved problem.

The demand from Swedish companies of new potential markets to enter is increasing. One of these companies is VĂ€derstad-verken which has the vision to grow approximately 15 percentages every year. To make this possible they must find new emerging markets to enter to be able to grow. Together with VĂ€derstad-verken we have chosen India as a case study. Mainly because of its big agricultural sector that hasn?t yet been developed to modern standard.

Problem: Den svenska bankmarknaden befinner sig under förÀndring. Och i takt med att vÀrlden med hjÀlp av tekniska innovationer blir mindre, blir det ocksÄ lÀttare för globala storföretag att etablera sig pÄ nya marknader. Konkurrensen tenderar att öka bland Sveriges banker och det kan leda till att det blir enklare för bankkunder att vÀlja en annan bank. Nu Àr det upp till bankerna sjÀlva att erbjuda tjÀnster och produkter som motsvarar kundernas krav. Syfte: Uppsatsen ska undersöka attityder samt belysa vikten av relationer och förtroende till personliga rÄdgivare i banker.

Syftet med denna uppsats Àr att studera hur samband mellan lojalitet och lönsamhet förhÄller sig inom Business-to-Business, med utgÄngspunkt i respondenternas förestÀllningar av begreppen sÄvÀl som sambandet mellan dem.Mer specifikt studeras förestÀllningarna om sambandet hos företag som verkar gentemot industriella kunder i ett tjÀnstefierat sammanhang. De erbjuder kunden specialiserade kompetenser dÀr det totala erbjudandet skapas i interaktion med kunden. Resultatet blir en helhetslösning av tjÀnster med en produkt i botten, anpassad efter kundens behov.Vi finner att sambandet mellan lojalitet och lönsamhet bestÄr av olika dimensioner, dÄ vi finner att lojalitet Àr ett mÄngfacetterat begrepp sÄvÀl i teori som i det studerade sammanhanget, dÀr innebörden av begreppet varierar mellan individ, organisation och bransch. Vi finner att leverantören fokuserar pÄ de dimensioner av lojalitet som Àr pÄtagliga och dÀrmed möjliga att verka utefter. Dessa beteenderelaterade dimensioner Àr Àven de som leder till lönsamhet.Vi har funnit ett fokus pÄ de dimensioner av lojalitet vilka genom kundens beteende Àven kommunicerar kundens Äsikter och vÀrderingar.

Almost every commercial in television nowadays aim to sell a product or service. This researchpresents two big actors in the grocery chain and their respective commercials. The two actors thatare presented in this research are Lidl and Coop. Both Lidl and Coop are among the largest grocerychains in Sweden. By examine two commercials from each company we aim to find how theircommercials are structured.

The concept of Enterprise Architecture (EA) has become increasingly common within enterprises today and aims to describe an enterprise?s structure in a standardized way. Implementing EA within an enterprise is a way to describe the how various domains affect each other and by defining uniform procedures and guidelines, particularly in the link between IT-activities and business activities, you can streamline you enterprise. An effective EA is a huge asset for an enterprise since it enables the full usage of the business potential of the IT-domain. However a malfunctioning EA can lead to an enormous drain of valuable organizational resources.

In this study we have focused on how board work is affected by companies growth and development. This research has been conducted through a case study of Teleopti AB, a private Swedish family-owned company, together with theory and literature studies. We have studied the development of Teleopti since its founding in 1992 until today and what impact this company's development has had on Teleopti's board work and composition during the same period. Through the study we came to the conclusion that Teleopti's board work has gone from being supportive and advisory to more professional with a higher degree of board involvement. This change has been caused by the reduced information asymmetries, the increased need for board's expertise, the new board dynamics and the CEO change caused by the company's growth..

The amount of mergers and acquisitions between international and Swedish actors increased due to the Swedish entry in the European Union. In many cases, conflicts between manage-ment and employees made visible the cultural differences between nations and organisations. As a result of these conflicts many companies experience difficulties in operating on the Swedish market and in some cases they have even been forced to leave it.The starting point of this study is analysing how the management at a foreign company in Sweden, that has undergone a merger, has been affected in the meeting with the Swedish business culture. The analyse has got three different perspectives as a base; management, market knowledge and culture.This study is accomplished on the basis of a deductive approach. It is a case study where the empirical foundation derives from five interviews.