Studies conducted on event marketing have mainly focused on larger events. Managerial implications, marketing techniques, and theories in the field have hence dominantly addressed events of larger nature. Event marketing however is a growing phenomenon in the marketing mix. Brands are using event marketing to a greater extent. Brands are increasingly using small events as a marketing tool in order to create brand awareness and brand image; this goes for both small brands and large brands.

There are two main reasons for why companies engage in sponsoring and Event Marketing; affecting the brand awareness and/or the image of the brand. Historically the main focus within the research field has been on how sponsoring and Event Marketing can create and achieve high brand awareness. More research regarding the image transfer from event to brand has been requested and this study is to be considered as an attempt to begin filling this gap. Today we see more and more brands choosing to arrange their own events; hoping to attain a more direct connection between the event and the brand. This trend raises questions such as - Do brands arranging their own events receive more image transfer from event to brand compared to brands sponsoring the same kind of event? - Are there any differences between an established well-known brand and a new unknown brand? - Will an event fully owned by a brand attract more or less people than an event arranged by someone considered to be less biased? These are some of the questions asked and answered within this thesis.

The swedish law of contract is fundamental within several civil law areas, among others labour law. The labour law contains more explicit legislation specificly adapted to the relation between employers and employees. Sometimes the labour law needs to rely on more general regulations, such as the law of contract. When the situation contains a specific contract relation dilemma it is logical to use the law of contract, when for example the law of employee protection does not reach an acceptabel solution.Transfer of undertaking is a situation were the employee protection is disregarded. The Euro directive 2001/23/EG prescribes, by its implemented rules in the law of employee protection, that rights and duties, such as employement agreements, passes on to the earner of the business.

Companies? ability to differentiate themselves from their competitors becomes increasingly difficult when standardized technical solutions are used, which means that the employees become the most important resource. Many workplaces consist of a mix of employees with different backgrounds and of different ages, which highlight the generational perspective. Previous research has long focused on different generational drivers and of motivation at work, but there has been few studies in which the transfer of knowledge between generations have been examined. With that as a background, a qualitative interview study was conducted at a major IT company to investigate how employees legitimize knowledge and how it affects the transfer of knowledge between generations.

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Syftet med uppsatsen är att beskriva Karl Marx teori om hur värde övergår till pris samt redogöra för kritiken av denna. Att redogöra för och dra slutsatser av TSSI, vilka i sin tur hävdar att beroende på hur Marx läses kan omvandlingen mellan värde och pris ses som konsekvent..

Syfte: Syftet med denna uppsats är att undersöka förändringar i pris och tillgänglighet på OTC-läkemedel före och efter avregleringen av det svenska apoteksmonopolet ur ett konsumentperspektiv.Metod: Kvantitativ undersökning med abduktiv forskningsansats, där datainsamling sker via telefonkontakt och observation av hemsidorTeori: Marknadsformer, Avregleringar, Marknadsmixen, Prissättningsstrategier, ÖppettiderResultat: Uppgång skedde kontinuerligt i pris på OTC-läkemedel före avregleringen av apoteksmonopolet och öppettiderna var då begränsade. Undersökningen visar att pris på OTC-läkemedel marginellt gått upp och en ökning skett i antal timmars öppethållande per vecka bland samtliga återförsäljare. Avregleringen har bidragit till stora variationer i priser och öppettider bland olika återförsäljare. Det finns ett mycket svagt positivt samband mellan pris på OTC-läkemedel och öppettider. Starkast är sambandet för Bensinstationer och Kiosker och närbutiker där undersökningen visar på både ett högt pris och flexibelt öppethållande..

En svår storm inträffade i Syd- och Västsverige den 8-9 januari år 2005. Flera samhällsfunktioner drabbades av störningar. Skogsbruket drabbades mycket hårt, då ungefär en årsavverkning föll för stormvindarna. Syftet med uppsatsen är att undersöka hur priset på skogsråvara påverkas på sikt av denna plötsliga utbudshöjning. För att svara på syftet har skogsråvarumarknaden studerats och sedan har de faktorer som påverkar pris och kvantitet identifierats med hjälp av neoklassisk mikroteori.

Transfer pricing has attracted considerable interest among tax authorities in recent years. One of the reasons for this is that various countries have now begun to protect their own tax bases to a greater extent than they did in the past. Sweden has introduced a law on the documentation on the grounds that the tax office to review the pricing of transactions that occur within multinational corporations. The purpose of the law is that companies should apply a transfer pricing that meet arm's length principle, which means that internal pricing reflects market prices. The EU Commission has, together with the EU member states formed a Forum, the EU Joint Transfer Pricing Forum (JTPF), since cross-border trade within groups constitute a threat to the internal market. The Forum has drawn up a code of conduct which includes a model of documentation.

As the globalization of companies increases day by day, the need for a clear and comprehensible legislation to overcome the problems with transfer pricing transactions increases as well. Incorrect pricing in transfer pricing situations between companies with close economic ties to each other makes countries risk parts of their taxation income.Swedish legislation uses the internationally accepted arm?s length principle to regulate the transfer pricing transactions. Through the correction rule, the rule is upheld that the pricing between two companies with close economic ties to each other must apply to the same conditions as it would have been if it was between two companies without close economic ties to each other.To ensure that enough material is provided to base the assumption whether or not the correction rule has been followed or not, Swedish legislation provides a number of paragraphs to regulate the matter. The legislation is spread all over and is hard to interpret.

Denna uppsats behandlar ämnet filöverföring i ett nätverk. Fokus för arbetet har varit att undersöka MTU:ns inverkan på överföringshastigheten vid filöverföringar baserat på vilket protokoll som används och storleken på filerna som överförs. I arbetet har ett flertal experiment genomförts som syftat till att utreda detta, samt att finna vilket protokoll som överlag presterar bäst baserat på omständigheterna för överföringen. Olika filöverföringsprotokoll, fildistributionsprotokoll, MTU:er samt filstorlekar har testats för att finna vad som resulterar i högst överföringshastighet vid filöverföring över ett Ethernetnätverk. Resultaten visar på att en hög MTU uppnår högst överföringshastighet vid överföring av stora filer, men att en standard-MTU fungerar bättre för att överföra mycket små filer..

Following the accident at the nuclear power plant in Chernobyl in 1986, great volumes of137Cs were distributed over large parts of the former Soviet Union and Europe. Over Scotland,radiocaesium was deposited as wet deposition. Due to the relatively long physical half-life of30 years, there are still measurable activity concentrations in the natural environment. Thisstudy was made on two organic soils, Knockandy Hill and Rora Moss, situated in the easternpart of the central highlands of Scotland. At these two sites, studies on migration and transferbetween soil and plants were conducted.

Background: Society of today is characterised by greater dynamics and a constant demand for innovation and fresh ideas. This development is often named "the new economy" or "the knowledge society". Independent of how one chooses to name this society, most individuals seem to agree upon the fact that knowledge grows more and more important. New competencies, such as new knowledge and new forms of organising, will be demanded for corporations to be successful in the future. In recent years it has become more common with corporations based on projects.

The pace of product development is increasing. It is important to keep high quality in theproducts even though the time for product development decreases. Those companies whichcan utilize previous experiences are positioned with a significant competitive advantage. ToABB Robotics it has become evident that the knowledge transfer process within the productdevelopment department is inadequate. This study was a result and an attempt to address thisunsatisfactory insight.

The purpose of this study is to examine how participants perceive virtual agents shown on a computer display. In particular, it is explored to what extent participants transfer gender and attraction stereotypes that are commonly applied in the physical world to virtual agents. Previous related studies have often explored only text or voice interfaces, without any visually appearing agents, and here indeed found evidence for a transfer of gender stereotypes. Our hypothesis was that the addition of a visual agent interface would reinforce this effect. The results support our hypothesis that participants transfer human gender and attraction stereotypes onto virtual agents, as well as that these processes are affected by the visual representations of the agents..