This essay focuses on the construction of so called "computer game addiction" or "computer game abuse" in the Swedish press during 2000-2006. During this period computer game addiction went from an obscure phenomenon to a legit reason for the involuntary commitment of a fourteen-year-old.The study's theory is based on several social constructionist ideas. Kitsuse and Spector's theories about constructing social problems as claims-making activities are used for understanding the actions of the individual and groups involved. Hewitt and Hall's article about quasi-theory is used to explain the construction of explainations for the new social phenomenon. Blumer's five-stage model is used for categorizing the construction of the new social problem.

Syftet med rapporten är att utvärdera en interaktiv brand- och räddningsinstruktion som framförallt används inom försvarsmakten. Utvärderingen gick ut på att ta reda på hur användarna använder instruktionen och hur de vill att den ska utvecklas i framtiden för att möta deras behov. Utvärderingen genomfördes genom intervjuer med sju användare från olika delar av landet samt en heuristisk utvärdering utifrån Nielsens tio användbarhetsprinciper och med hänsyn till Sweller och Chandlers ?cognitive load theory?. Resultatet visade att instruktionen framförallt används som uppslagsbok och att användarna vill se en utveckling av instruktionen där den blir större och omfattar mer information, till exempel om haverier och utländska luftfartyg och att text och illustrationer i instruktionen är uppdaterad och korrekt.

The results from 13 interviews and one opinion poll answered by resident physicians were interpreted as stories about identity as primary material for this thesis. The resident physicians stress the importance of considering whether their work primarily concerns curing people from diseases or if the process of working with sick people also includes how to handle the pressure of work, either by adapting to it or changing it, and the search for balance between work and private life. Residents separate themselves from older physicians by saying that younger physicians accentuate empathy to a greater extent while older physicians emphasise a high work load. Identity seems to effect how the residents perceive and relate to their work, themselves as residents and different types of patients..

Background: Accounting of intangible assets have increased during the last years which have created a debate about if trademarks should be accounted as assets with the uncertainty of the value in mind. Valuation and accounting of trademarks are of interest for accountants and investors. These should be able toget information about the assets that are of importance for the company. A solid brand can be of great value for a company, which should be accounted for. Purpose: The purpose of this master is to examine the function of the brand in the different companies in the study and map the definitions that the different companies have of brands.

The purpose of this essay is to explore how social workers view a possible connection between exposure to honour violence and development of mental illness and/or substance abuse. We first heard of the possible connection from a voluntary organization who work in this field and who believe that this connection could be common. We therefore wanted to explore this from the perspective of social workers who come into contact with victims of honour violence: was this something they had noticed? How did they deal with it if it was noticed? We also asked how the possible connection could be interpreted and, supposing the social workers had failed to notice the connection, why this could be. We made five qualitative interviews with six social workers working in different contexts whom within their work come across honour-related issues.

Syftet med denna uppsats är att studera företaget ÅF:s employer branding-arbete, närmare bestämt samverkan mellan ledningen, HR-avdelningen och marknadsavdelningen.Uppsatsen är av kvalitativ fallstudiekaraktär ochämnar utveckla teori genom en kombination av en deduktiv och induktiv undersökningsansats. Insamlad data är baserad på intervjuer medrepresentanter på ÅF.Sammanfattningsvis har vi kommit fram till att ÅF:s samverkan inom employer branding-arbetet i stort överensstämmer med den teoretiska modell som presenteras. Det finns en huvudsakligen god samordning av ledningens, HR- och marknadsavdelningens samt employer brandmanagers aktiviteter som syftar till att stärka arbetsgivarvarumärket. Dock finner vi en diskrepans mellan ÅF:s och litteraturens definition av begreppet samt en allt för stor fokus på de externa aktiviteterna som en följd av employer brand managers starka band till marknadsavdelningen..

Vi vill uppmärksamma en ny sorts marknadsföring som blivit möjlig tack vare YouTube och Internet. På YouTube har företagen en ny arena att marknadsföra sig på och vissa företag använder sig av YouTube för att lansera dolda marknadsföringskampanjer. De flesta videor på YouTube är hemmagjorda av ungdomar, filmade med handkamera eller mobilkamera och estetiken anpassas efter det amatörmässiga. Genom att efterlikna dessa videor försöker företagen dölja sitt verkliga syfte, vilket är att marknadsföra en produkt. Eftersom marknadsföring på YouTube är ett nytt fenomen tycker vi att det är viktigt att belysa detta så att Internetanvändare blir mer uppmärksamma på hur YouTube kan användas.

The aim of this master thesis is to examine research perspectives and a selection ofmanagers? views on the concept of work motivation. With an exploratory approach,based on a literature review and interviews these views are examined and compared inrelation to a theoretical framework. This theoretical framework consists of three keyconcepts, the individual, the context and the regulation of work motivation. Theliterature review reveals two research perspectives, a classic economic perspectivebased on Principal?Agent Theory and a more up to date social psychologicalperspective based on Self-Determination Theory.

The aim of this essay was to examine what kind of help and support social services departement can offer gamblers and their relatives. We also want to examine what the relatives to the gamblers think about the help and support they have got from the social services departement. Central questions we asked were: What kind of help and support can social services department offer the gamblers and there relatives? What kind of help is there to get for children respectively adult relatives? Do the relatives consider that the social worker have enough knowledge about the problem? Do the social workers consider that they have enough knowledge about the problem? This is a qualitative study of three women relatives to the gamblers, three social workers and one specialist in this problem. We have delimited the study to one big city in Sweden.

This essay describes social workers view on the action contact person. The study was qualitative and six social workers were interviewed on the topic. The effort contact person were chosen as the object for this study since it is the most common action given to young people, despite the lack of research about this subject. The result was analyzed out of conduct action theory and the theory of street level bureaucrats as well as scientific research in this area. The result of this study shows that most of the social workers consider the action as positive.

The purpose of this paper has been to reach a greater understanding in how moral inflicts social workers way of handling everyday situations. In what way, if in any way, moral comes to play a part in the making of decisions. In order to reach this understanding we have interviewed two different groups of social workers which we also later on came to compare . One of the groups contained six interviewees and the other group contained five interviewees. Both of these groups were in the ages between 27 ? 52.To shed some light over this phenomenon did we use two theoretical perspectives, first Kant?s morale theory and second, consequentialistic utilitarism theory.As a result from the interviews we?ve made, we came to an understanding that the meaning of morale and in what way it can be applied in the everyday work differs between these two professional groups.

This study intends to illuminate women?s experiences of their own self-harm. Self-harm is mostly associated with women and research shows that women mostly are over-represented. This study describes women?s experiences about their self-harm but also how they perceive the elements around them during their illness.

Dagens konsument exponeras dagligen av en stor mängd reklambudskap. Här spelar företags varumärke en viktig roll. Varumärket fungerar som en identitetsbärare och ger företaget en möjlighet att sticka ut på marknaden. Lyckad marknadskommunikation skapar konkurrensfördelar och resulterar i goda relationer till kunden. Varumärket är en samling tankar, känslor och åsikter som kanaliseras i en både medveten och omedveten förväntan på en produkt eller tjänst.

The purpose of this essay was to examine six high school welfare officers' experiences and work with students suffering from social phobia and discuss the welfare officers' view on social phobia from a psychiatric, cognitive and a knowledge theory. The study consists of qualitative interviews with welfare officers from several different high schools and attempts to answer the following questions: What previous experiences do welfare officers have of students with social phobia? How do welfare officers become aware of students with symptoms of social phobia and bring forth their problems? How do welfare officers describe their social work with students suffering from social phobia?The welfare officers' experiences of students with social phobia varied but turned out to be less salient than the amount of research in the area would suggest. The theoretical knowledge also varied, as did the acquiring and use of theory. These findings were then analysed on the basis of Rosmari Eliassons thoughts on knowledge, leading to the conclusion that the interviewed welfare officers do not construct their work on praxis-knowledge.

The aim with this work is to understand and point out how significant Facebook is for teenager´s identity-construction. Through interviews with six teenagers, three boys and three girls in the age of sixteen and seventeen, I investigated how teenagers use Facebook and what purpose these interviewees put out to be members at Facebook.The interview-material then was analyzed from selected sociological/social psychology theories and also previous research. The study showed that the interviewees self-presentations for the sake of their awareness was more characterized of reflexivity than spontaneity. Because of their broad audience they choose to not write or publish too private information about themselves on Facebook. Despite a reflexive approach the identity-construction on Facebook could be affected of other people in a negative direction.