Sökresultat:
1070 Uppsatser om Strategic communications - Sida 34 av 72
BORGMÄSTAREBRYGGAN - En studie av en offentlig plats attraktivitet och tillgänglighet
Syftet med detta arbete är att studera ur olika synvinklar vad som gör en plats
attraktiv och tillgänglig. Arbetet utgår från en fallstudie av det planerade
kajstråket Borgmästarebryggan i Karlskrona. Genom analyser av resultaten från
inventeringar, observationsstudier, intervjuer, dokumentsanalyser och beprövad
praktik undersöks de bakomliggande faktorerna till Borgmästarebryggan, planens
överensstämmelse med kommunens mål för att skapa en attraktiv och tillgänglig
plats. Därefter kommer en kritisk läsning av planförslaget att utföras med
grund i forskning och teorier om attraktivitet och tillgänglighet.
Borgmästarebryggans tänkta utformning skapar många goda förutsättningar för att
bli en attraktiv och tillgänglig plats för allmänheten.
En förändring : Nordeas anpassning och påverkan av Basel II
Problem: How has Nordea been adapted and influenced by the change of Basel II and how have the employees reacted on the new change?Purpose: This essay has a purpose to study how Basel II has influenced the credit rating at Nordea. We also want to study how the employees have reacted to the new change.Method: To receive the information that was necessary for this study interviews were performed with the employees at Nordea. The interviews were an effective way to start a discussion and by that we received important information.Basel II is new capital cover rules that the Swedish banks have introduced. These new rules mean that it will become more important with safety when it comes to risk management and credit giving.
Lagerhantering på Voice AB
This examination paper is a lead in the educational program Industrial Management at Jönköping University. The paper itself contains an analysis of the warehouse organisation and its efficiency at the furniture company Voice AB in Torsvik, just south of Jönköping, Sweden. The report also contains propositions to raise the level of efficiency in the company warehouse and warehouse management.In the investigation of the warehouse a number of possible improvements were found. Examples are lack of a system for labelling shelves and racks, lack of an efficient location system and development possibilities in work routines. For the empirical investigation both qualitative and quantitative methods ware used.
Den Nöjda Expatriaten - De viktigaste komponenterna inom ett kompensationspaket och hur de bidrar till lojalitet samt motivation hos expatriaten
A global world and international business induces not only opportunities for organizations such as increased possibilities to reach new markets but also challenges to maintain a coherent business. To meet these challenges, organizations need to harbor a global workforce where employees are sent abroad. These employees are called expatriates and receive very lucrative compensation packages to cover their increased expenses. Compensation packages are not only expensive but represent in their totality also a complex strategic challenge for both the organization and the expatriate. The purpose of this paper is to investigate which components of a compensation package that are important for different segments of expatriates.
De fyra Tna - checklista för bytespunkten
De flesta kommuner i Sverige arbetar idag på något sätt för att minska
biltrafiken. Så även Göteborgs stad som menar att ?biltrafiken ska minska till
förmån för resande med kollektivtrafik och cykel?.
Upp till hälften av restiden med kollektivtrafik tillbringas på bytespunkten,
ändå är det en plats som lätt glöms bort. Syftet med den här uppsatsen har
varit att undersöka vilka aspekter som påverkar bytespunktens attraktivitet
samt att genomföra en fallstudie på två bytespunkter i Göteborg.
I fallstudien har bytespunkterna Hjalmar
Brantingsplatsen och Marklandsgatan undersökts. Detta har gjorts med hjälp av
en checklista skapad efter den forskning och de teorier som nämns i uppsatsens
kunskaps- och forskningsöversikt.
Kommers utav konceptuell höjd - varför finns ett svenskt modeunder men ingen som håller koll på tiden
The purpose of this study was to examine two relatively similar product industries, of which one is successful in its commercialization and the other one is not successful. The two industries observed in this paper are both Swedish industries, and both of them produce slow moving consumer goods for the luxury consumer. The successful industry is represented by the Swedish fashion industry, more precisely The Swedish Fashion Wonder (TSFW) - a term describing the success of a specific coalition of fashion designers from Sweden. The unsuccessful industry is represented by the luxury watch industry in Sweden (LWIS). The method used to examine the two industries' inequalities is based on a qualitative study, consisting of in-depth interviews with industry expertise from both of the industries.
Va?gen till ett va?rdeskapande HR : En kvalitativ studie av personalarbete i en offentlig organisation
The field of work and employment is constantly undergoing changes. In order to help organizations to adjust to new conditions, different models for organizing have been developed. Many of these models are spread worldwide, due to the need for organizations to meet demands of flexibility and efficiency. In this study, a small number of models, which contains solutions of how to organize work in Human Resources, have been selected. The author and scientist Dave Ulrich, who has had a large influence on the development of the work in Human Resources, originally founded these models.The aim of this study was to examine how these models were functioning, in reference to the different departments of Human Resources labor within the township of Uppsala.
Integrating Forward by Going E-commerce - A study of the Fashion Industry and the Development Phase of an Internet Establishment
The purpose of this thesis is to outline an appropriate model in order for companies to successfully act and compete physically as wholesalers at the same time as acting on the virtual market by selling directly to the end consumer. The approach of this thesis is hermeneutical and abductive with elements of hypothetically deductive approach. Our research has a qualitative research strategy based on case studies and interviews as well as on secondary data. Interviews were conducted with the case company JaymJay Wear AB as well as with other companies, so called mini cases. The secondary data consists mainly of textbooks, web sites and journals.
Planeringens möjligheter - hur tänker planerare i Göteborg om möjligheterna att påverka segregationen i staden genom fysisk planering?
Göteborg är en av Europas mest segregerade städer (Andersson m.fl. 2009, s. 7);
inkomstsvaga, ofta utlandsfödda bor i hyresrätter i förortsstadsdelar medan de
ekonomiskt starka har sina egnahemsområden eller bor i innerstaden. I
jämförelse med andra liknande städer i Europa är Göteborg starkt segregerat.
Mer än hälften av regionens bostadsområden består till 90 procent av bara en
upplåtelseform, de flesta av dem är egnahemsområden, vilket placerar Göteborg i
en särställning.
Konstruktiva och destruktiva former av språklig kommunikation i moderna arbetsorganisationer : - En teoretisk undersökning med kompletterande fallstudier av Leksands vårdcentral och Mora vårdcentral
A main aim with the essay ?Constructive and destructive forms of language communication in modern work organizations? is to try to develop methods which can be used to measure and classify different forms of language communication. Methods that hopefully also can be used for analysis of in which ways dominating language communication forms affects employees health in modern work organizations.
Quantitative methods have chiefly been used in the essay. A questionnaire study based on sociological research and psychoterapeutic research and practice has been used to collect data around communication in two work organizations (community health centers). Then communication has been classified in two main forms: constructive and destructive language communication.
Results in the essay indicate that there are tendencies to links between high illness-absence and destructive communication in a work organization.
Konstruktiva och destruktiva former av språklig kommunikation i moderna arbetsorganisationer : - En teoretisk undersökning med kompletterande fallstudier av Leksands vårdcentral och Mora vårdcentral
A main aim with the essay ?Constructive and destructive forms of language communication in modern work organizations? is to try to develop methods which can be used to measure and classify different forms of language communication. Methods that hopefully also can be used for analysis of in which ways dominating language communication forms affects employees health in modern work organizations.Quantitative methods have chiefly been used in the essay. A questionnaire study based on sociological research and psychoterapeutic research and practice has been used to collect data around communication in two work organizations (community health centers). Then communication has been classified in two main forms: constructive and destructive language communication.Results in the essay indicate that there are tendencies to links between high illness-absence and destructive communication in a work organization.
The Influence of Multiple Drivers on WOM Behavior in an Online Context - A quantitative study on what drives consumers to share word-of-mouth online
Word-of-mouth marketing (WOM) has been considered as one of the most effective marketing tools, yet the least understood. While its lucrative effects have been well proven in academic studies worldwide, little is yet known of why consumers engage in WOM, and what factors actually drive this sought-after behavior, particularly in an online context. While today's research lacks holistic views on the simultaneous effects of multiple WOM-drivers, this paper takes on a meta-analytic approach by building on the pertinent literature to construct an aggregated model, including several previously acknowledged drivers divided into two categories: (1) Brand related drivers and (2) Personal and situational drivers. The authors then empirically examine what drivers are the most influential on WOM in an online social media context. By doing so, this thesis does not only contribute to marketing managers' better understanding of online communications management, it also sheds light on the theoretical knowledge of the behavioral drivers of WOM.
En studie av inbyggda brandväggar - Microsoft XP och Red Hat Linux
Detta kandidatarbete utreder hur väl två operativsystems inbyggda brandväggar
fungerar i symbios med en användares vanligaste tjänsteutnyttjande på Internet,
samt att se hur likartade de är i sitt skydd från hot. De två operativsystemen
som vi utgick ifrån var Microsoft
Windows XP samt Red Hat Linux 8.0.
Den hypotes vi arbetat kring lyder enligt följande: De två inbyggda
brandväggarna är i stort likartade rörande skydd från hot på Internet och
uppfyller användarnas tjänsteutnyttjande. De metoder vi använt, för att svara
på vår frågeställning, har delats upp i ett funktionalitetstest
och ett säkerhetstest. I funktionalitetstestet provades de vanligaste
Internettjänsterna med den inbyggda brandväggen och ifall det uppstod några
komplikationer eller ej. De två inbyggda brandväggarna genom gick i
säkerhetstestet skannings- och svaghetskontroll via ett flertal
verktyg.
Genom resultatet kan vi konstatera att de inbyggda brandväggarna klarar av de
vanligaste tjänsterna på Internet, men att en skillnad föreligger hos dem vad
gäller exponeringen ut mot Internet.
Mekanismen i generationsskiftet. Strategisk planering vid generationsskiften i familjef?retag: en kvalitativ unders?kning av processen
This study investigates the succession process in family businesses and aims to enhance the understanding of the process as a whole, as well as how family businesses strategically plan for succession. The research is based on a case study of a family corporate group undergoing a transition from the fourth to the fifth generation. A qualitative research approach was employed, involving interviews with individuals from both the fourth and fifth generations, as well as external stakeholders who have influenced the process.
The results show that the planning and implementation of succession are complex and that there is a certain lack of existing theory. Empirical evidence indicates that contracts and documentation are crucial for advancing the process. Inclusion of external parties is also important, not only for their expertise but also to provide an objective perspective.
Entreprenörskap och tillväxt : En studie om externa faktorers påverkan på tillväxt
In today?s Sweden there is great belief in entrepreneurship and the benefits it can bring to the country. The Swedish government has taken note of this growing enthusiasm and realized the contribution it can make to facilitate national growth. Successful efforts have been made in Sweden to support entrepreneurship and innovation, which has resulted in a relative ease for individuals to start their own businesses.The number of companies started today is higher than ever and there are signs of a common faith in growth among new entrepreneurs. Unfortunately only a small fraction of these new businesses succeed in growing big.