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Den Nöjda Expatriaten - De viktigaste komponenterna inom ett kompensationspaket och hur de bidrar till lojalitet samt motivation hos expatriaten


A global world and international business induces not only opportunities for organizations such as increased possibilities to reach new markets but also challenges to maintain a coherent business. To meet these challenges, organizations need to harbor a global workforce where employees are sent abroad. These employees are called expatriates and receive very lucrative compensation packages to cover their increased expenses. Compensation packages are not only expensive but represent in their totality also a complex strategic challenge for both the organization and the expatriate. The purpose of this paper is to investigate which components of a compensation package that are important for different segments of expatriates. We will also take the spouse into consideration. Furthermore, the paper discusses how the content of a compensation package may produce more loyal and motivated expatriates. Interviews and two surveys, both for expatriates and spouses, have been used to reach the results. Our research reveals that there is a difference between the segments which supports the idea that organizations should pay more attention to who the expatriate is, instead of only what and where. Concentrating on what the expatriate regards as important is also related to higher satisfaction and thereby greater loyalty. The research could also find support for the notion that satisfaction is related to motivation, but not how motivation is created through the compensation package.

Författare

Madeleine Magnusson Jacob Tegnér

Lärosäte och institution

Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

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