Warning-labels as a mean of communicating social responsibility in the store. Previous studies have shown conflicting results regarding the effectiveness of warnings-labels as a way of communicating health hazards to customers and making them more conscious about the risks and changing their behavioural intentions. The focus of this study is to shed some light on how the customers react to warning-labels with different levels of fear in the store atmosphere. The results of this study tells us that liking of the retailer and its image as being socially responsible is not enhanced by the usage of a warning-label. If the retailer decides to use a warning-label, in spite of this fact, the recommendation is to use a high level of fear if the purpose is to make the category seem more risky and make the customers want to change their behaviour.

Earlier studies and research on the subject of perception and social media during the working process resulted in a change of the problem. At first the focus of the study was to examine how social media affects the perception of a brand although later on the problem had to be developed to instead examine if social media reflects the perception of a brand. The purpose of this study is to figure out if social media reflects consumer?s perception of a brand. This will contribute to company?s knowledge on how important social media is in their branding and will give pointers on how many resources that is necessary to spend on branding in social media.

The purpose of this essay is to function as a guide in the future development of the Umeå University Library?s webbsite by examining its users? web experiences as well as their web surfing behaviours. In this essay, a number of opinions in usability and accessibility coming from writers and organisations are presented. Using the writers? theories and previous research, along with the results from the evalutation, the essay attempts to explain the behaviour of users when they get in touch with technology, aswell as what the web users perceive as user friendly.

Unemployment and long term unemployment is a reality for a large number of people in Sweden. This may be the result of structural changes in the labor market, but involves a wide range of issues. Along with other actors, the social services are obliged to support the long term unemployed to find a job. The aim of this study was to describe and analyze the work done by social workers towards the long term unemployed, 25-49 years old, in two municipalities. We performed altogether six qualitative interviews.

The purpose with this essay is to take part of the process when a family is placed on the family-institution, Trollbacken. We want to know what makes the social welfare secretaries place a family in institutional care. Has Trollbacken lived up to the social welfare secretary expectations and are the social welfare secretaries following Trollbackens recommendation regarding the follow up treatment. We also want to know to what value the social welfare secretary assigns Trollbackens investigation and are they able to see changes in the family due to the placing on Trollbacken. The method is qualitative and is based on interviews from six social welfare secretaries that work around and in West Sweden.

The purpose with our essay was to increase our knowledge about what social workers, with experience from working with drug addicts, perceive as the explanations to a person stopping the abuse and succeed in staying drug free. Our framing of the question was:- How do social workers define the term drug free?- How big a roll do the social worker believes she/he has in the process in which a person stops abusing drugs?- How do the social worker work with a person towards getting that person drug free?- What do the social worker believe to be the reason why a person stops abusing drugs?- What do the social worker perceive as helpful for a person to stay drug free?We did qualitative interviews with six social workers. Our main conclusion was that it is difficult to define the term drug free. The reason for stropping the drug abuse can vary, it can be the family situation, "hitting rock bottom", finding love or tiring.

This paper examines how recruiters use social media during their recruitment process. The paper focuses on the staffing industry and will further examine how recruiters are handling jobseekers personal privacy when they are using social media in a recruitment process. The paper are trying to understand the meaning of what personal integrity means and how or if recruiters show consideration to this in a recruitment process when they are using social media as a recruitment tool. Our result demonstrates that, today recruiters use social media daily to conduct background checks on job applicants. There are no clear instructions and rules on how recruiters should handle background checks through social media. Recruiters believe that job seekers are responsible for the information contained on the their social media.

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This essay deals with the same task that utilitarians have tried to solve for a long time, what is happiness? In the eighteenth-century utilitarians suggested that happiness should be the base for social political decisions. But the lack of definition disposed so that GDP became the measurement of happiness, which proved to be wrong when the unhappiness continued to increase. More than two hundred years later scientists came up with a new definition of happiness and new ways to measure it. And during the last decade economists have taken the discussion to a higher level.So once again we?re dealing with the same old issue, if happiness ought to be the base of social political decisions.

The purpose with our essay was to examine which clients/patients get treatment for alcohol problems from either health care units or social service units. We also wanted to find out how staff in these units considers the importance of social background in the assessment of treatment. The questions we have focused are: How do the clients/patients get in contact with the units? How does staff in these units consider the importance of social background in the assessment of treatment? How is the social background like for the present clients/patients? To fulfil the purpose with our investigation and to get answers to our questions, we performed an explorative examination and applied a qualitative method in the form of a semi-structured interview with six persons. The investigation showed that clients/patients get in contact with the units by looking for treatment by themselves or by relatives and other organisations.

People recieving social assistance is today very common in Swedish society. Of those receiving social assistance single mothers is one ofthe largest groups. The purpose of this study is to examine how single mothers with social assistance experience themselves to be treated by social services, how this treatment affects their confidence in the social services and how they experience it is to live with social assistance. To answer the question, we use qualitative interviews with three clients. Previous research has shown that single mothers receiving social assistance experience vulnerability, and how they perceive it is affected by how they are treated by their social secretaries.

AimThe purpose of the survey was to see how students relate to feedback in physical education. The aim was also to find out how students like to receive feedback (written, oral or timing). The survey will also specify what kind of feedback the teacher provides.QuestionsHow do students react to feedback?How do students want to receive feedback?What kind of feedback do the students receive during the lessons in physical education?MethodThe method used in this study was qualitative group interviews with an observation before the interviews. The school that participated was my placement school during my teachers program and it is located in a suburb south of Stockholm.

The aim of the study was to examine if and how the social service and the social welfare secretary provides against threat and violence in the encounter with clients. The study is qualitative and carried out with six semi-structured interviews with social welfare secretaries and participation observations at the social welfare offices in three municipalities. The theoretical starting points used were symbolic interactionism and strange loops. The result shows that social service and social welfare secretaries both use measures to prevent threat and violence to occur. The precautionary measures mainly used by social services are ; looked doors, alarm device, loose objects removes and interview rooms are furnish in purpose for the social welfare secretary to flee the room at urgent need.

Syftet med denna uppsats är att genom intervjuer med tre medelålders kvinnor, ta del av deras upplevelser av Adventsmarknaden och friluftsmuséets Lilla Julmarknad i Gamla Linköping. Genom intervjuer och deltagande observation vid marknaderna undersöker jag på vilket sätt informanterna besöker en marknad och hur deras syn på shopping och service styr deras besök. Uppsatsen belyser hur de shoppar när de besöker en marknad, hur de ser på service och hur detta påverkar deras upplevelse. Slutsatsen av denna studie är kortfattat att de besöker marknaden, och shoppar på tre skilda sätt. De definierar och uppskattar service på olika sätt och handlar olika typer av varor.

This study has examined how social media has changed food companies way of holding contests. The study examines how food companies use contests with the help of social media and how they used to do the contests before the use of social media. We have also researched the users behaviours and opinions of companies contests on and outside of social media.In this study we have interviewed four people responsible for contests on the social media department on their respective food company. We also performed a survey that was published on Facebook and followed it up with interviews from two of the participants.This study has showed that contests on social media, as a technical aspect, have given new possibilities for the design of the contests. But there are still some unexplored areas around contests on Facebook and the companies do not know exactly what the users are demanding.