The fork lifter chipper truck is a concept which has been developed for harvest and transport of bio fuel. The system consists of one fork lifter chipper truck and 1, 2 or 3 transport lorries, usually two, which serves the fork lifter chipper truck. The system is driven by the fork lifter chipper truck that produces chipped material into a container on the truck. When the container has been filled the truck drives to the landing site where it?s offloaded.

This paper aims to investigate if the underlying effects of the marketing phenomena clutter can be explained by negative priming. Although a lot of research has been made in the field of marketing, many people still claim "all marketing is good marketing", which we intended to challenge. In order to do this a tailored experiment analyzing the effects of clutter was created. The experiment consisted of two activities with the objective to manipulate the participants by making them avoid distracters. To maintain high ecological validity throughout the experiment actual brands were used as distracters.

The purpose of our report was to analyze the effects of youth drug abuse on the families concerned. Youth drug abuse made us wonder about the effects on the family as a whole, of those involved with drug abuse. To answer this question, we decided to employ an empiric study in the form of interviews with four teenagers, five parents and four drug counselors. Because our intent was to understand rather than try to measure the problems involved, we decided on a qualitative method. Our method built upon semi-structured interviews using open questions, where the interviewees were free to express their own thoughts and opinions.

This thesis provides the first test of the effects of ?advertising talk?, i.e. comments, discussions and opinions about advertising. Despite its prevalence quantitative research on advertising talk has been scarce and this study is thus an attempt to fill in some blanks. Hypothesizing that advertising talk will enhance consumer-perceived advertising value as well as purchase intentions and that the effects are more pronounced for talk generated by consumers as compared to marketers, I use a fictional campaign to measure responses in an experimental study.

The aim of this thesis is to investigate how libraries market themselves in social media and why they do it. I have studied a certain public library?s process of introducing social media into its marketing mix, the preparations for this process and the effects of these marketing methods.The theoretical framework for this thesis is based on relationship marketing, a theory which focuses on relationships, networks and interaction. My main method has been semi-structured interviews with a librarian at the relevant library, with the manager of the library and with the head of the municipality?s department of communication.The results of my studies show that marketing on social media is a positive and important thing for libraries.

This study aims to evaluate the waste management in Norrbottens municipalities in key areas such as possibilities to reach the two national waste goals, information to the public, the effect of legislation, future of waste management and differences in geographic- and demographic areas. The Waste Framework Directive (WFD) issued by the EU and incorporated into Swedish law plays a major part in waste management by defining a hierarchy in five steps how waste should be treated. Interviews conducted with each of the fourteen municipalities aimed to find out what step in the hierarchy they are at and what effect the implementation of EU-legislature into Swedish law has had. Based on the interviews a diverse range of answers was found in relation to the questions asked, generally the more populated municipalities saw a more positive future of waste management, mainly because more developed infrastructure to handle waste is already in place. However the smaller the municipality is the harder it is to allocate resources for waste management and problems arise in the form of expensive transports of waste.

Consumers are facing a wide selection of brands trying to get their attention. An increasing amount of corporations are incorporating non-traditional media in their marketing strategies as an attempt to build relationships with their customers. However, along with the new opportunities to enhance consumer emotions about the brand, social media has brought along new risks for corporations to face. This paper investigates the consequences of different ways of handling such electronic word-of-mouth (eWOM) crisis on Twitter. Furthermore, we investigate potential differences depending on the credibility of the source that sent the message.

The purpose of this Master's thesis is to study metadata and its use at Web sites of six Swedish universities and colleges. Each Web site has been examined at three different hierarchical levels and the total number of examined Web pages is 258. 16 questionnaires have also been sent to webmasters at the six universities and colleges. The results show that metadata refers to the data which can assist to organize, describe, identify, locate, evaluate and retrieve resources on the Internet. Even though there are several different metadata formats available on the Internet, the commercial search engines only support the HTML's title tag and the meta tags with the attributes keywords and description.

Using stimuli with identical information in both PR and advertising, this study seeks to explain how content class together with the level of involvement affects the communication effects of marketing messages. There is currently no established way of measuring the value of PR, and contemporary PR metrics do not take into account what effects PR actually generates. PR is often said to have an advantage over advertising due to the effects of third party endorsement, but previous empirical assessments show inconsistent results regarding what effects each content class generates. The result of this study is that PR is stronger at building recall, interest and credibility, and that it has less perceived selling intent than advertising. Results differ somewhat between different levels of involvement, but the conclusion is that this might not be attributable to the level of involvement per se but rather to the type of products being used in stimuli - a conclusion that seems valid for previous research as well.

This project is a step towards automatic firefighting. The goal is to decrease the number of personal injuries by replacing the human firefighter with robots or similar technical tools. Especially in very hostile environments due to risk of explosions or building collapse. A robot is easy to replace and can be maneuvered from a safe distance. The idea of the project comes from the company Drones Networking which aims for developing a totally autonomous firefighting system.

This paper investigates how students in the humanities in four universities in Sweden reflect on their education and the current view on the humanities as an education and a science. I want to investigate what impact the past few years public debate about the humanities have had on the students. What kind of beliefs and identities do the students of the humanities form and how do they discuss the universities, the choices they made in life and how do they feel about the future.This study is based on interviews with seventeen students in Sweden from four different universities. The research is also based upon a report that The Confederation of Swedish Enterprise (Svenskt Näringsliv) published in 2011 and the debate following that report. I have also made participant observations on the four universities to make a broader description for the reader.

Att söka hjälp via allmänheten för att lösa problem har historiskt sett använts sedan länge,men först 2006 myntades begreppet crowdsourcing. Crowdsourcing är en modell där företagpublicerar problem som allmänheten erbjuds lösa. Att utnyttja allmänheten på kunskapenden besitter torde betyda att ?massans? förslag kommer att vara åtminstone lika bra ? ominte bättre ? som den enskilde individens förslag. Tidigare forskning har fokuserat påområdet från en organisatorisk samt individuell nivå.

The purpose of this study was to illustrate the effects of music in pre-, peri-, and postoperative care. This study is a systematic literature study based on 22 scientific articles with quantitative methods. Music is an alternative treatment used in nursing care. Nurses could as a complement to routine pre-, peri-, and postoperative nursing have music interventions in mind, because an operation involves anxiety, fear and pain for many patients. The result of the study shows that music can reduce patients? anxiety, pain and improving their wellbeing and recovery.

Denna uppsats handlar om den svenska Försvarsmaktens jämställdhetsmål som har satts upp för att främja jämställdheten och på sikt få in fler kvinnor i organisationen. Mer specifikt handlar uppsatsen om hur kvinnorna inom Försvarsmakten anser att dessa jämställdhetsmål efterlevs. Uppsatsen baserar sig på intervjuer med tre kvinnliga yrkesofficerare som får ge sin syn på livet i och runt det militära samt på försvarets jämställdhetsarbete och hur det påverkar dem. Resultaten jag kommer fram till i denna uppsats är att Försvarsmakten för dessa tre kvinnor är en bra arbetsplats för dem, oavsett deras individuella livssituationer, men att det fortfarande finns en hel del att jobba på vad gäller jämställdhetsmålen..

This C-essay is a qualitative study designed to create a basis for understanding how managers involved in school affairs perceive the impact of merit points on students? chances to continue on to higher education and how this will affect individuals' life chances.The study is based on three interviews with managers involved in school affairs. In this paper grades, merit points and socioeconomic class differences are discussed.The aim of this paper is to answer the following questions:? What impact does merit points in language studies and the way different languages are valued, in the system, have for the individual and for society?? Who are the winners in the new grading system and who are the losers; how are different socioeconomic groups affected?The material was interpreted with the help of a report written by Ingrid Nordqvist and Monica Langerth Zetterman called "Secondary School competition field-a regional perspective", a paper written by Helen Raven who did a study on grades, national tests and social reproduction and the Frenchman Pierre Bourdieu's theories.The results show that class differences will increase and that it will be difficult to rise in the social hierarchy in the future..