Sökresultat:
2751 Uppsatser om Self-brand connection - Sida 42 av 184
An African Beacon of Prosperity: En kvalitativ analys av fattigdomsbek?mpning och h?llbar utveckling i Etiopien
This study aims to analyse the connection between poverty reduction and sustainable
development through strategies used for the reduction of poverty. With the methodology of
content analysis of three policy documents to provide and easy overview of how the government
of Ethiopia is planning to achieve sustainable and long-term poverty alleviation. The focus of
this study will be on Ethiopia, a country with very high economic growth in the past years but
still with hight poverty rates. The purpose of this study is to contribute to the already existing
and broad knowledge and research of sustainable development and poverty alleviation and
contribute with more research in Ethiopia where the research done in this specific area and
region is not in abundance. In this study all dimensions of sustainable development, social,
economic and ecological are included to get a more holistic picture of the sustainable
development in the government?s plans and its challenges.
Var lägger man problemet ? hos barnet eller den omgivande miljön? : En textanalytisk studie av dokument skrivna av specialpedagogen i förskolan
The purpose with this thesis was to study the special pedagogical perspectives that stood out in documents written by the special teachers in preschool. In order to maintain the thesis research questions a text analysis was carried out on the document ?Handledningssamtal? that was used by the special teachers in their contact with the teachers in preschool. The documents were analyzed based in the special educational perspectives and the results and measures from the analysis were divided into three levels; individual, group and organizational level. Finally a study of the connection between the analysis and the measures was carried out and the result was reported in a typology schedule inspired by earlier research.
Skolan som politisk påverkare : Hotet mot den liberal demokratin
The purpose with this essay is to find out ifneo-fascist connection will change the next generationscitizens (in this specific case ninth graders) opinions about a specific political party. In modern day Sweden,only one political party stands for political ideas that can be seen as neo-fascist (Sverigedemokraterna). Whatwould happen if the next generation citizens saw this connection and how would they respond? That?s whatthis essay is all about, are the students ?positive?, ?negative? or ?on changed? to a neo-fascist politicalparty? The studies research type is mainly of a qualitative nature butquantitative elements occur. The data iscoming from two classes of ninth graders that answered eight questions each.
Ajvide : begravningsentreprenad och sälklubbning
The aim of this study has been to see what the Ajvide location and its surroundings mighthave been used as. The author is going to compare a couple of sites, Stora Förvar, Snausarve, Bjerges and Ajvide, and see if these sites might have some connection to each other. Thesesites are going to be studied and see what they might have been used as, maybe a burialground or a settlement..
Ungdomars syn på kvalitet vid inköp av kläder
Teenagers are the group that spends most money on clothing. When choosing clothes, the so called internal and external signals could affect the perceived quality of the teenagers. The external signals are for example price, brand and place of purchase while the internal signals are the physical composition of the product as for example garment and size. The perceived quality is the attributes that the teenagers perceive that the specific article of clothing has. Today?s marketing, within the fashion line, is mostly to present the design of the product and aim the marketing for curtain segments and to keep a distance to others that are not within the segment group.
Skäl till co-branding och dess kritiska framgångsfaktorer : Strategiska samarbeten mellan svenska modeföretag
Co-branding är samarbetet mellan två företag som utmynnar i en ny, unik produkt, där kopplingen mellan varumärkena samt gemensam marknadsföring från samarbetsföretagen leder till positiva synergieffekter. Intresset för marknadsföringsstrategin co-branding har ökat i takt med globaliseringen då företagens varumärke riskerar att försvinna i mängden av konkurrerande varumärken och på så sätt förlora viktiga marknadsandelar och varumärkeskännedom.Denna studie ämnar dels öka kunskapen om fenomenet co-branding samt för vilka skäl denna strategi kan vara lämplig att använda och dels hjälpa företag att utröna vilka som kan vara de kritiska framgångsfaktorerna, alltså de absolut viktigaste variablerna för att deras co-brand ska lyckas på marknaden. Vi har intervjuat tre fallföretag inom den svenska modebranschen för att undersöka vilka deras skäl till cobranding är och vilka de kritiska framgångsfaktorerna för dessa samarbeten är. Dessa företag har samtliga genomfört co-branding under de senaste tre åren. Resultatet av studien visar att skälen till co-branding kan vara att skapa en trovärdig varumärkesbreddning, försvara sig mot konkurrenter samt skapa en förhöjd uppfattad kvalitet för konsumenten något som möjliggör prispremium.
Strategisk anarki : en utredning av WeActivists strategiska funktion inom WeSC
ABSTRACTTitle: Strategic Anarchy ? a study on WeActivists' communicative function inside WeSC.Number of pages: 69Authors: Frida Leijonborg, Nils Lindstro?mTutor: Jessica GustafssonCourse: Media and communication studies CPeriod: Second term 2013University: Division of Media and Communication, department of information science, Uppsala UniversityPurpose: Our aim with this paper is to examine the communicative role WeActivists play in WeSC's external communication, and also to investigate what it means to be part of the activist concept as individuals. This will be done by presenting WeSC's key values and investigate whether these are portrayed by the representation of the activists in market campaigns and personal interviews.Material/Method: We have conducted a qualititave study where we interviewed three WeActivists of various age and profession. Furthermore we did a semiotic analysis of 10 images from 7 advertising campaigns.Main results: Our results indicate that WeActivists play a significant role in WeSC?s external communication, and thus signifying that they play a major part in creating WeSC's brand identity.
Att representera ett varumärke : En studie om hur intern kommunikation kan skapa varumärkesambassadörer
Bakgrund: Med ökad konkurrens och då nya marknader som e-handeln växer sig starkare blir det allt viktigare för företag inom modebranschen att arbeta för att stärka varumärket och sina kundrelationer. Den fysiska butiken är en viktig del inom den externa marknadsföringen då företaget kan kommunicera varumärket genom interaktion med kunden. Butikspersonalen bör ses som en av företagets mest betydelsefulla resurser som marknadsförare då de har störst kundkontakt. Därför bör företag satsa på intern kommunikation för att marknadsföra varumärket till personalen.Syfte: Syftet med denna uppsats är att beskriva och analysera hur företag kan använda intern kommunikation för att utveckla och motivera sin butikspersonal till att agera som varumärkesambassadörer.Metod: Undersökningen består av en fallstudie av ett företag som använder sig av konceptbutiker för att marknadsföra sitt varumärke. Studien består av kvalitativ karaktär genom intervju med distriktschef, kvantitativ data i form av enkätundersökning med personalen, samt granskning av företagets årsredovisning.
Jag lever som jag vill, eller jag lever som jag lär? En enkätstudie med avseende att undersöka 15 åringars BMI, kost-motionsvanor samt socialisationens påverkan av dessa
The habits of living are seen as important factors for public health, and are related to the primary socialization. Exercise and food habits are two main factors for development of health or ill health and are both related to the overweight epidemic. The overweight increase among children and youth has been given particular attention. The aim of this study is to examine how 15 year olds Body Mass Index, food- and exercise habits are connected to each other and also how they are related to socialization. The study is a cross sectional survey among 208 pupils in ninth grade, Kristianstad.
Personlighet och objektivitet inom revisionsarbete : Har revisorns personliga egenskaper inverkan på förmågan att stå emot extern manipulation?
Objectivity is often emphasized as one of the fundamental principles for the auditing profession and is also a requirement for preserving satisfactory professional practice. The multiple company scandals in the first decade of the 21st century have created distrust for auditors? capability to maintain objectivity. The purpose of this study is to contribute with a new way of thinking when it comes to the factors that affect objectivity. Earlier studies have indicated that personality factors may affect work performance in many different fields and this study is exploring the connection between separate personality factors, and the capability of less experienced auditors to maintain objectivity in the relationship with dominating and demanding clients.Data was collected through a survey that was divided into two separate parts where the first part measured the participant?s score on different personality factors, and the other part measured the participant?s score on perceived objectivity.
Exponering av trägolv och lister i butik och på mässor : en jämförande studie mellan sport- och bygghandeln
The business cycle of the wood flooring branch is currently high however that situation may not be sustainable. In a possible future weaker business climate, the importance of marketing becomes accentuated for firms that aim to maintain their sales levels. We can see trends that competition among the Swedish and foreign manufactures is already stepping up.
The intent of this study is to establish marketing guidelines for floor- and molding manufacturers, so they can establish a clearer brand image in DIY retail outlets. By comparing the approach of sports- and DIY stores to brand and product placement, this study aims to bring new knowledge to the DIY branch for improved consumer and product handling.
Personal i börsbolagens hållbarhetsredovisning : en undersökning om hur upplysningar förklaras
Background and Introduction: Environmental report drew attention in the 1980s when the Va?rldskommissionen fo?r miljo? och utveckling received a mandate from the FN to investigate the relationship between economic development and environmental degradation. In connection with this, although sustainability a new item for many businesses. But to say exactly what sustainability is all about is very difficult. In 1996 the then Government Redovisningskommissionen a study on the introduction of an amendment to the Annual Accounts Act, which would force companies to report on environmental issues in their annual or consolidated accounts.
Chromatin functions : the DNA repair connection
The aim of this master thesis was to examine a possible connection between chromatin functions and the DNA damage repair system, with the imprinted IGF2/H19 locus as a bait. Interactions can occur within and between chromosomes and it has been shown that H19 ICR on both alleles can communicate with alleles on other chromosomes. The methylation-sensitive insulator protein CTCF is bound on the maternal H19 ICR and acts as an insulator by blocking the IGF2 promoter to access its enhancers. This is possible by formation of loop structures by CTCF that enables intra and inter-chromosomal interactions. CTCF is poly(ADP-ribosyl)ated by PARP-1 when it is bound to H19 ICR.
Jämförelse av stenull- och polyuretanisolering : Brand- och fuktegenskaper i passivhuskonstruktion
This report compares two different types of insulation with regards to fire and moisture. The materials were tested for the company Fiskarhedenvillan AB, for a wall and a roof construction that the company currently uses in the establishment of Sweden's first certified passive house for international standards.Their current material, Rockwool, is compared to a relatively new material on the Swedish market called SEALECTION Agribalance sold by the company ISO Green AB. The material is a type of polyurethane insulation. This insulation material would result in a more efficient execution of the construction as it provides waterproofing and is applied more easily than Rockwool. From a fire standpoint, literature studies and discussions with fire experts led to results.
Jag får kommentarer, alltså är jag : En studie i bloggkommentarers betydelse och bloggskapande med skrivprocessen som utgångspunkt
In 2012 blogging reached an all time high in Sweden. Around 400,000 people made blog posts at least one time during this year. Blogs have publishing as a main purpose and can after publication be read by anyone with a computer, smartphone or tablet with an Internet connection. This makes the blogger open to response through comments that can be either constructive or destructive. No research has been made regarding blog comments and their effect on bloggers and their writing process.