This paper is a literature study on search engine optimization (SEO) considering the leader of the search engine market: Google. There´s an introductory background description of Google and its methods of  crawling the Internet and indexing the web pages, along with a brief review of the famous PageRank algorithm. The purpose of this paper is to describe the major important methods for improved rankings on Google´s result lists. These methods could be categorized as on-page methods tied to the website to be optimized or off-page methods that are external to the website such as link development. Furthermore the most common unethical methods are described, known as ?black hat?, which is the Secondary purpose of the text.

My essey concern the non-profitable organization Ung företagsamhet and their extenal communication with collaborators. I have done three intervjues with three of Ung företagsamhets 24 district in Sweden, and these are Kalmar, Jönköping and Skåne. My qustions conserns their rethoric and strategic communications channales, and the focus lies in their external communications with collaborators. I have also made a Secondary data analysis about their media coverage and seen how they consciously works with it.Ung Företagsamhet is a non-profit organization that need good partnerships in order to survive financially. My analysis shows that the three different regions works variously with their external communication.

Since 1983 Sweden has a general audit obligation for joint-stock companies. At this moment the Government has issued an investigation concerning the subject. The purpose of this paper is to examine what effects an abolition of the audit obligation for small joint-stock companies can have on the Swedish tax department regarding economic crime. An angel on the report is to examine how the tax department uses adverse auditor?s reports.

The purpose of this Masters thesis has been to examine the importance of libraries for girls leisure time in Secondary school. Focus has been on the use of the library as a leisure activity. Interviews were carried out with six girls of the ages 13 to 16. The conclusion of the study is that the library is of importance for the girls mostly through its books. Reading turned out to be an important leisure activity for the girls and the books provided by the library were of significance for their identity development.

This study is based on qualitative and hermeneutic methods. The investigation summarises how four textbooks present Buddhism in (school) subject Religion, such as texts and images. Two of them are used in Religious studies A, the rest is used in Religious studies 1. The study rests on the theories of orientalism and christocentrism, where both can be related to the concept of making Secondary. In the research background there are descriptions of how the western world looks upon Buddhism in a historical perspective, but also how Buddhism in a modern age is represented.

This study aims to highlight and analyze eight Secondary teachers' views and thoughts on mathematics. Hopefully this study will provide a deeper understanding of how teachers think and reason about their subject and how this affects their teaching. The study was conducted using a qualitative interview method, based on interviews with eight middle school teachers who teach in school mathematics for grades 6 - 9. The interviews were recorded and then transcribed and analyzed. After the interview analysis one can conclude that the teachers? thoughts concern three main themes: the importance of mathematics, children?s lack of basic knowledge and the teachers? lack of time.In discussion and analysis the teachers conceptions of the own subject is being analyzed, and that is the foundation of this study.

AbstractThe purpose of this paper is to compare existing theories and policies on CALL (Computer Assisted Language Learning) with the actual situation among practising teachers of ESL (English as a Second Language) of Secondary schools in Sweden. The evaluation focuses on the differences between theories and reality, and discusses why, if any, the differences exist. Some background information on second language acquisition is provided, and recent theories and standpoints within the field of CALL are mentioned to highlight the differences between theory and reality. The evaluation was made by handing out a survey to 33 teachers of ESL, asking questions about their use of computers in their everyday teaching. The survey shows that the gap between the theories and standpoints within the field of CALL, and the reality of teachers in schools often is huge.

The present study aims to examine how teachers write polemical articles. This genre often occurs in national standardized tests in Swedish schools. The study seeks to analyze argumentative structures in the articles. It also categorizes assessment notes written by the teachers in response to each others? articles, by interpreting response texts.    The examination shows that there is uncertainty among the teachers about how to create structures in argumentative text types.

This study revolves around the NATO-led Operation Unified Protector in Libya 2011. The military campaign was executed under a UN mandate to protect the Libyan civilian population. Despite the mandate civilians died because of NATO bombings. The purpose of this study is to identify inadequate measures in avoiding civilian casualties during the operation and to continue to work towards minimizing civilian casualties caused by military organizations in international interventions.Early in the operation, NATO?s objective altered from protecting the civilians to over­throwing the Libyan regime. At the same time NATO changed its military targeting.

Shakespeare- Dead or alive in school?The purpose with our degree project is to examine if Shakespeare still is alive in school and in what way he is being used. Our study is based on these following questions:Does Shakespeare exist in school today?How are the other classic books being used?Which teaching methods are used?How is Shakespeare received by the pupils?The methods used to be able to answer the questions are interviews with teachers and focus groups with the pupils. We carried out the interviews with six Swedish teachers and four focus groups in four different upper Secondary schools.The main result of this study shows that teachers and pupils still think that Shakespeare is an important author.

Every year big events takes place in different cities, one of the largest half marathons in the world is located in Gothenburg and is called GöteborgsVarvet. These kind of events rely on volunteers to even be able to manage the pressure from the arrangement. The purpose of the study was to investigate the motivation factors among volunteers? at GöteborgsVarvet 2012. This study is a part of a bigger project called EVINN that is an EU-financial researchproject which aims to develop arrangements.

The study aims to investigate student participation as a tool for democratic development in Secondary school from a student perspective. Furthermore, students' perceptions of the school's work with student participation in formal and informal contexts are also investigated, with basis in the teaching structure. The results are based on interviews conducted with students who all attend the same class in their last year of high school. Subsequently, an analysis is made based mainly on three different theories: democracy, curricula and sociocultural theory. The result shows that students feel that they are able to practice student participation but the amount of influence they get differs between individuals depending on devotion and commitment.

The aim of this study is to examine the word acquisition, focusing on the nouns and word exercises, in two Swedish textbooks for German in the upper Secondary school. The chosen method for investigating the nouns was corpus analysis. The noun frequency and distribution in the textbooks were analysed and discussed in relation to research in second language acquisition. The Involvement Load Hypothesis by Batia Laufer and Jan Hulstijn was used to examine the exercises in the textbooks. The study showed that most nouns only occurred once in the textbooks, but the most frequent nouns were well spread in the textbooks.

This study is based on 26 essays about A Good Book, written by as many participants inSwedish classes in Secondary education for adults. The object is to analyse the students'views on fiction and reading: What books they prefer, but also why and how they read.Objectivity and subjectivity in literary criticism is also discussed.Most favoured author both among men and women is Stephen King. The majority of thebooks mentioned are translated from English. The women also read historical and psychological novels while the men prefer fantasy. The question whether a book is goodor not is in the students' opinion only a matter of taste.

AbstractThis study is about describing the pre- internationalization phase and to studycompanies that are in this phase. We are trying to capture characteristics of decisionmakersin the pre- internationalization phase, to then compare the theoretical materialwith empirical material from case companies. Then in the final stages of the thesis, wewant to account for if we managed to answer our research questions. In the method, wegive a description of the approach selected in conjunction with the study. The study isqualitative and we used both primary and Secondary data, with a deductive approach.The theory chapter will consider the most relevant theories that are related to the topic,which is internationalization, pre-internationalization, international entrepreneurship,and the psychology behind personalities, attitudes, and how these can affect theorganization's strategic decisions.