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1441 Uppsatser om Purchase intention - Sida 17 av 97
Syns vi - finns vi !? : marknadsföringsstrategier för Svenska FSC
A couple of hundred years ago half of the earth?s surface was covered by forest. Today, only half remains and every year an area the size of Nepal is disappearing. Deforestation, together with the burning of fossil fuels, is also one of the reasons for the increasing greenhouse effect. Another relatively unknown problem for the world?s forests is the trade with illegally harvested timber.
?Som man frågar får man svar?, eller?? : Reflektioners funktion i textilslöjden
Vår studie har som syfte att belysa slöjdlärares arbete med elevreflektioner i textilslöjdsundervisning. Fyra lärare har intervjuats kring hur de definierar begreppet reflektion, vad de anser att reflektioner har för funktion, vad deras intention med reflektionsarbetet är, vilka arbetsredskap de använder samt hur de arbetar med återkoppling gentemot eleverna. Vidare har de reflektionsdokument de fyra lärarna använder i sin undervisning studerats. Lärarnas intentioner, deras formuleringar i dokumenten och de svar som eleverna givit har sedan jämförts i en trekomponentsanalys. Studien utgår från ett sociokulturellt perspektiv på lärande där språkets betydelse för lärandet understryks.
"I den mörkaste stunden kommer ljuset." : En analys av hjältemyten i två postapokalyptiska romaner.
The purpose of this study is to explore specific pedagogical activities that benefit the student's verbal language development and to learn more about how our schools use teaching methods to achieve the ambitions in the governing documents in Sweden. The aim is finding the correlation between theory, research, governing documents and the educational work in our schools. This study contains an empirical survey in intention to see how teachers, pupils and school administrators experience school activities, to see if those activities are formed with the intention for pupils to reach the learning goals according to the governing documents.The aim of this study has been achieved by relating empirical data with theories and previous research on conversation analysis. Goffman's and Norrby's research on the importance of dialogue and previous research on dialogicity studied by Dysthe, Vygotsky and Bakhtin are presented. Those are related to empirical data and show that most teachers realize the importance of integrating dialogues in daily activities and in different learning contexts.
Lärande organisation ur ett medarbetarperspektiv : En kvalitativ studie om medarbetarnas uppfattningar om det gemensamma lärandet på en förskoleenhet
The purpose of this essay is to develop knowledge about how learning among employees is perceived to occur practically in a pre-school unit seen as a learning organization. From an employee perspective the intention was to gain an understanding of how they perceive the organization regarding employee learning in the workplace when it comes to in which contexts and what conditions that enable collaborative learning. Because learning organization is mostly a vision from a management perspective thereby it should in this case mostly be viewed as the context in which the employees work in.The essay is based on a qualitative research approach with eight semi-structured interviews. It was based on hermeneutics as method of analysis with the intention to gain an understanding of the employees' subjective perception. It is a case study on a selected pre-school unit in Stockholm.
Vem är rädd för bannern där? : En studie om banners klickfrekvens
This paper is about advertising on the Internet using banners. Together with Embryo Webbyrå we have tested a lot of different ways of advertising on the online newspaper of Göteborgs-Posten, gp.se. Two of the web bureau?s existing clients, Resia and Recip, were chosen for the ads and the whole campaign lasted a period of four weeks.By comparing our banners with the consideration of format, color, placement and content we wanted to find an answer to how the most optimal banner would look.Our test result shows that visitors rather do not want to click on a banner, although we think that we have seen some interest and curiousness from visitors in the banners content. Even when the visitor does not click on a banner, the message might be put in mind for a future purchase or act..
Invandrares upplevelser av hälso- och sjukvården i Sverige. En litteraturstudie om invandrares möte med den svenska vården.
The purpose of this study to examine and compile qualitative articles to receive knowledge about the cultural and religious cognizance and also the understanding a nurse ought to have, when she meets and nurses dying patients from other cultures and religions than her own. We also had intention to find out which outlook Jews, Muslims and Buddhists have on dying and death associated with their own or death within family..
Psykologiska mekanismer och miljöperspektivet : sambandet mellan attityder och beteendeintentioner inför samhällets miljöpåverkan
Syftet med studien var att pröva vilka psykologiska mekanismer som påverkar sambandet mellan attityder och beteendeintentioner inför miljöpåverkan hos individer i konsumtionssamhället. Hypotesen var att det finns ett miljömedvetande hos människan, men att det är en skillnad mellan attityd och beteendeintention. Även emotioner inför miljöpåverkan hos deltagarna undersöktes, för att fördjupa studien. Undersökningen har gjorts kvantitativt via en webbaserad enkät, genom utskick via Facebook till vuxna individer i Sverige mellan 18-65 år (N=49). Svarsprocenten var 46 procent.
Opion leaders and word-of-mouth - A Case Study of Masai Barefoot Technology
This research aims at identifying the opinion leaders in order to study their behaviour, characteristics, their role within the word of mouth process, and what importance they have upon another consumers purchase decision. Also, to investigate the content of the message being spread. The results from the study show that opinion leaders are strong in spreading word of mouth. Messages were adapted by opinion leaders to suite their target audience. The results further contribute to the discussion about Watts? ?influentials?..
Att definiera konst : En kritik av George Dickies institutionella teori
This paper treats George Dickies institutional theory of how to define art. Some alternative theories and their originators are also introduced. According to Dickie something is art because it has been created against a background of an already existing artworld. Dickie has formulated his theory in two different versions, ?the earlier? and ?the later?, which differ somewhat in their design.
Miljöbilar - ett steg närmare en bättre miljö
This report concentrates on why more people do not choose an environmentally friendly car instead of a conventional car. To find this answer we have used theories that include decision - behavior and environment - philosophy. We have also made four surveys, which includes several interviews. The results of these interviews, together with the secondary data we have found, have been analyzed against the theories made by our choice. We have found that the stimulus that we have today isn?t enough to make more people choose an environmentally friendly car instead of a conventional car.
If there is violence, there is resistance.
This thesis is a discourse analysis of six rape trials, with the intention to analyze how the plaintiffs?? resistance is described. The overall aim is to investigate whether there are forms of resistance that the courts find more desirable and if there are any rules for how resistance should manifest itself. I will also investigate how the rape is itself described by the plaintiff and courts, respectively. I will analyze how this affects the understanding and attitude toward what has happened.
Inredningskoncept för vägambulans : Ett examensarbete vid Industridesignprogrammet 2011
The subject of this bachelors degree project is an interior layout for road ambulances.Landstinget Västernorrland (LVN) wanted a layout concept that would be used to com- municate their design intentions to the ambulance producers during their purchase process.Designing ambulance interiors is an extremely complex process since there so many fac- tors to take into consideration. It ?s not just about taking the equipment and place it where there is space left in the cabin. You have to start with the user in focus and the tasks that are to be performed in the ambulance environment.It ishard to find design solutions that will fit 100% of the ambulance personnel?s working routines for 100% of the tasks.
Northern Stories. Ett narrativt videokoncept
Northern Stories is a narrative video-project, mixed between how to work with the movieformat and the programs involved. As well as the complexity of how it can be to work in collaboration with a company and an investigation in how to evolve my design process. This from a designer?s point of view and with the intention to produce a finished product..
Tekniken i förskolan : En tolkningsfråga?
Sammanfattning Denna studie syftar till att studera yrkesverksamma förskollärares uppfattningar av teknik i förskolan och deras beskrivningar av hur de synliggör teknik i förskolans verksamhet. För att skapa en grundförståelse av vad teknik innebär inom förskolans verksamhet och hur det kan gestaltas, bör en medvetenhet hos pedagogerna finnas för att synliggöra tekniken i vardagen. Teknikområdet lyftes fram i förskolans reviderade läroplan Lpfö98/10, men hur man arbetar med att synliggöra tekniken i vardagen är upp till pedagogen att tolka. Studiens empiri utgör en pedagogisk analys av läroplanstexten Lpfö98/10 samt halvstrukturerade intervjuer med sex förskollärare. Detta har tolkats med hjälp av ett teoretiskt ramverk i form av ett raster av olika teknikaspekter/emfaser som vi finner i tidigare forskning vilket har fördjupats till ändamålet med denna studie.
Doktorander och e-böcker ? en användarundersökning
The purpose of this thesis is to study the usage of and attitudes towards electronic books among graduate and PhD students at Karlstad University. The main questions are: How do graduate and PhD students use electronic books? To what extent are electronic books used compared to printed books? To find the answers, a user study was carried out at Karlstad University library. The results show that a majority of the respondents are aware of the possibility to use electronic books but prefer to use printed ones if they have to choose. Many respondents also complained about difficulties reading a text on the computer screen.