The traditional lawn is believed to be facing a dilemma. On one hand, it is valuable for people because of its esthetical and functional values. On the other hand, the lawn is perceived as a monoculture without biological diversity that hinders the domestic landscape?s flora and fauna. In this graduation-thesis, the private and public lawn?s dilemma of ?to be or not to be?, is examined from these two different perspectives.

The thesis concerns itself with studying the effects private brands has on the consumer?s impulse buying in the grocery industry, as in degree of unplanned spending and the selection process between manufacturer brands and private brands when such a purchase is performed. The study?s methodology is characterised by a qualitative approach, whereby the study acknowledges the inductive approach towards the empirical setting even though the Mehrabian-Russell model along with motivational theories serve as highlighters of relevant aspects in the empirical field. The study concludes that both the utilitarian and the hedonic consumer decide what to buy before entering the store, whereby a low degree of needs arise in the store.

In 1985 the Swedish Association of Local Authorities and Regions published a paper on recommended depreciation time on capital assets for the public sector. This paper should only be seen as guidance, but many municipals use it without any further investigations. Swedish municipals are not like private companies; one very distinguished difference is that they are not allowed to make any profit. The municipals in Sweden are regulated by the constitution law which means that they can not go bankrupt. The public and the private sector have different legislations that result in different ways on how they for example treat depreciations.

Background: In the past 10 years private label has increased significantly in the Swedish grocery market. This is an important strategic event, which is a great challenge to suppliers as it causes stiff competition. To handle this situation an increasing number of suppliers have to make the decision whether to produce private label or not.Purpose: The purpose of this study is to find and analyse factors that influence suppliers in the Swedish grocery market to produce private label. On this basis we intend to confirm or develop existing theories within the field of study.Research method: The study has a qualitative approach where empirical data has been gathered through interviews with suppliers and retailers in the Swedish grocery market.Results: This study has identified factors that underlie suppliers? decision to produce private label.

The thesis explores how the category religion is used discursively in Swedish public debates and in what way the discourses can be related to debate-positions. The thesis also exploresquestions of power and how social identities are negotiated: which identities are madepossible ? and encouraged ? by the discourse, and which are being excluded?The specific cases chosen are: (i) the election of Omar Mustafa as a substitute member of the governing board of the Social Democratic party in April 2013, (ii) the appointment of Elisabeth Svantesson as Minister of employment in September 2013, (iii) the debate concerning male circumcision (2011-2013), and, (iv) the debate about Jewish home education(2012-2013).The theoretical and methodological perspectives used in the thesis are discourse analysis and Pierre Bourdieu?s theory of social fields, usually interwoven together. Discourse analysis is mainly used to explore how the category of religion is attached to central binaries in the debates such as faith/politics, private/public, secularism/fundamentalism, etc., and also how chains of equivalences are established. Bourdieu?s theory of social fields is used tocontextualize the discourses in the specific debates and relate them to orthodox and heterodox debate-positions.

This report investigates what attitude private forest owners in the County of Stockholm, Sweden have towards biodiversity landconservation. Private landowners were asked to answer a questionnaire containing questions about there property and there attitude towards biodiversity. The results show that private landowners attitude towards biodiversity is affected by, amongst other things, the size of their property; a larger property have a more negative owner than a smaller property. A landowner that lives on his property has a more negative attitude towards biodiversity than a landowner that?s not living on his property.

Since social media is used more today than just a few years ago, it is easier to share our lives to the public in just a few seconds. Social media is easily accessible on smartphones, tablets and computers which allow us users to use them whenever we want.Instagram is an example of a very popular social media today. In this paper we focus on how younger women think about their privacy when using and publishing pictures on Instagram. We have been using a qualitative research method in which ten people were interviewed. All respondents agreed that privacy is important when publishing pictures or videos on Instagram, but there were also some differences between users with public and private accounts.

Uppsatsen syfte är att beskriva och analysera Private Equity bolags styrning av portföljbolag, för att därmed implicit studera ägarnas roll i den värdeskapande processen. Metod: Deduktiv ansats och kvalitativ metod. Teori: Teorikapitlet är indelat i tre olika delområden, vilka enligt tidigare forskning visar på värdeskapande i en Buyout transaktion. Empiri: Uppsatsen empiriska underlag består av fyra intervjuer. Slutsats.

The purpose of this study is to investigate the Swedish Public Relations and Communication profession from the Stockholm Accords point of view. The Stockholm Accords are an attempt to reflect Public Relations and Communication Management practice as it stands today and to provide a global common ground for the practitioners.The method used for this study is a quantitative research method conducted by a web survey answered by more than 400 Swedish communication managers. The questions posed were examining these managers view of their profession compared to the Stockholm Accords.The research shows that the Swedish way of implementing communication in the organization broadly corresponds to the Stockholm Accords when it comes to internal and external communication. However, there are some areas where Swedish communication practice diverges from Stockholm Accords. The issues which link governance, management and sustainability to communication have a much wider distribution of responses.

The workplace has a direct impact on the physical, psychological, economic and social well-being of the workers. A healthy workplace leads to increased health among the employees which also makes the employees more productive (Källestål, 2004). A poor working environment can have negative consequences for individuals, companies and society (SOU, 2009:47).This is a qualitative study that investigates companies? view of health promotion and how they practice health promotion in working life. Five private and five public companies, with representatives from the management were interviewed.

The purpose of this paper is to investigate how staff at secondary schools are thinking and reasoning about notifications to social services based on norm breaking behaviors in students. To find this out five qualitative interviews has been made with counselors in two public schools and three private schools in Örebro län. The results show that there is no clear definition of what norm breaking behavior is which making the reasoning difficult. There are clear procedures for the staff to dealing with norm breaking behaviors but they do not know when they will be applied. The decision to report behavior to the social service is usually not taken individually, it is a result of several people?s views and experiences.

The aim with this study is to identify and discuss discourses in public service policy documents to clarify that public service policy is political and not self-evident. The study's theoretical as well as methodological starting point is the discourse theory of Laclau and Mouffe, which ontological position is that all meaning is constructed by discourses. In the studied material, two discourses have been identified in policy concerning the content in public service media. The responsibility-discourse construct meanings of what content the policy wants to see in public service media and in the quality-discourse meanings of how the content should be is constructed. Public service policy is consistent over the period that has been studied and the study shows that there is consensus in the parliament about the regulation of the content in public service media.

Public confession and declaration of grace in the mass, following the book of worship of the Church of Sweden, is considered by many to be problematic, and hence the topic of frequent discussion. This is apparent already in the proposal for the existing book of worship, as well as in those official proposals that have been presented in recent years for a revised order of worship. This paper provides a summary account of the historical development of the public confession (and its attendant parts) from the early church into recent times, with a focus on the Church of Sweden, focusing on church regulation and official books of worship. This account shows that a public confession existed in early Christian celebration of service/mass, and that public confession and declaration of grace as we know it today (in the Church of Sweden) has developed from the practice of private confession with a relationship to Holy Communion. In Sweden, the ambitions of the Lutheran program of reformation with respect to public confession did not materialize fully.

Syftet med denna uppsats är att skapa mer förståelse kring hur private equity bolag arbetar på den svenska marknaden och vilka investeringskriterier bolagen tittar på inför en eventuell buyout investering samt hur de långsiktigt jobbar med att förädlar sina investeringar. Det är även tänkt att uppsatsen ska ge en generell och informerande kunskap om private equity branschen.Författarna har valt att studera två private equity bolag vars fokus ligger på den del som benämns buyout och som är av olika storlek gällande förvaltat kapital samt investeringsområdenFör att lättare uppnå undersökningens syfte har författarna valt att undersöka ett investeringsfall från vardera bolag. Uppsatsen bygger på en flerfallstudie med en metodtriangulering där kvalitativ metod använts i form av två djupintervjuer och kvantitativ metod brukats vid analys av data från investeringsfallen.Författarna har genom studien kunnat dra slutsatsen att de viktigaste kriterierna som buyout inriktade private equity företagen fokuserar på är målbolagets mognadsfas, kassaflöde, tillväxtpotential, företagets marknadsposition och trend gällande industrin. Genom analysen har det framkommit att private equity företagen investerar i mogna företag och arbetar med ett aktivt ägande genom styrelsen för att skapa ett långsiktigt värde. Förutom själva återbetalningen av skulderna skapas detta värde genom operationella och strategiska åtgärder där private equity bolagen bistår med sin erfarenhet och kunskap..

This thesis is concerning private brands on special display. ICA Gott Liv! was used as a study object and a latin square design was employed, using 2 ICA Kvantum stores. Two displays were built in order to compare which created the most awareness and interest, one with the best selling Gott Liv! product and one with four randomly chosen Gott Liv! products. The data was collected using triangulation, questionnaires, sales data and observations were conducted in the two stores. The results indicated that private brands works as well as manufacturer brands on special display and a display with four randomly chosen products creates more interest and higher sales than the display with the best selling product..