Gender is a universal factor that is unavoidable in classroom interaction between pupils and teachers. The principle aim of this essay is to illustrate whether, during the interaction between pupil and teachers still occurs behavior that expresses a gender order. We also want to establish if the ones who attract attention from the teachers is the individual, or if teachers still on a subconscious or conscious level, think of the pupils gender and ascribes him or her some characteristics or qualities. Especially we want to bring out the pupils thoughts and sights of there is a difference on how teachers treat boys and girls. Another purpose we wanted to achieve was to illustrate how teachers work with the concept of equivalence between the sexes, according to Lpo94.Our essay is built on our studies around what teachers think on how they treat the pupils, on the basis of gender perspective.

Transport is an important aspect to take account in efforts to achieve sustainable tourism development. If we do not change our behavior regarding travel, the consequences will be significant for the environment. This study examines the various transport operators on the two Swedish ski resorts if their websites and marketing are different from each other in the mode selection. The destinations are Åre and Hemavan Tärnaby. They studied modes are two Swedish airlines, two train companies, three bus companies and three taxi companies.These corporate websites are studied with a content analysis in which the results of the keywords that have been developed are scored according to different categories.

Syftet med denna studie var att uttyda faktorer som bidrar till en långvarig beteendeförändring. Beteendeförändringar är i regel svåra att vidmakthålla och forskning har visat att ett flertal faktorer krävs för att nå ett långvarigt ihållande. Exempel på faktorer var känsla av sammanhang, kunskap, självkänsla, självtillit, reflektion, medvetenhet, motivation och gruppstöd. En fallstudie har genomförts på en viktminskningsgrupp för att se resultatet ett år efter deltagandet. Fem personer svarade på postenkäterna som skickades ut i uppföljningen.

Inom yrken som polis tullbevakare och säkerhetskontrollant är det av stor betydelse att kunna avgöra när en person ljuger eller talar sanning. Forskning har visat att personer som arbetar i dessa yrken såväl som studenter, tenderar att basera sin bedömning av lögn på stereotypa uppfattningar. Studiens syfte var att undersöka kroppsspråkets betydelse vid bedömning av lögn. Deltagare var 20 säkerhetskontrollanter, 6 tullbevakare, 31 poliser och 26 personer med övriga yrken varav 42 män. Deltagarna fick svara på en enkät om kroppsspråkets betydelse.

Today?s media consumption and viewing behavior has led to an expansion in the marketand resulted in a media convergence. The competition gets fiercer with each player andthe outcome for the linear TV channels has to be to change in some way. This is aqualitative interview study with producers at Sweden?s leading children channel?Barnkanalen?, how they experience the adoption to this new media landscape.

Unga med normbrytande beteende löper en relativt hög risk för en långvarig negativ utveckling. För att förhindra detta krävs tidiga effektiva insatser som i sin tur kräver tillförlitliga bedömningsinstrument som identifierar risker och behov hos unga med, eller i riskzonen för normbrytande beteende. Just detta är syftet med ESTER-bedömning. Föreliggande studies syfte var att undersöka interbedömarreliabiliteten av ESTER-bedömning inklusive en ny kandidatskala för riskfaktorerna . Två oberoende bedömare genomförde ESTER-bedömningar på journalmaterial tillhörande 30 tvångsomhändertagna flickor, 15-20 år.

Syftet med föreliggande studie var att undersöka sambandet mellan elevers attityder, subjektiv norm, upplevd kontroll, intentioner, rättfärdiganden, motivation samt självvärdering i relation till benägenhet att fuska eller att avstå från att fuska. The theory of planned behavior (Ajzen, 2006) har använts som teoretisk modell för en enkätundersökning med 122 elever i grundskolans årskurs 9 och i gymnasieskolans årskurser 2?3. Resultatet av studien visar att intentionen att utföra ett beteende, som i denna studie är fusk, är den viktigaste prediktorn för beteendet i fråga. I föreliggande studie har även kunnat styrkas att rättfärdigande av eget fusk har en avgörande roll vad gäller beteende och intention.

Even though provocative marketing is a widely used tool among companies to distin-guish themselves from the crowd and catch the attention of consumers, there are several variables that remain relatively unexplored. This paper aims to investigate what impact the brand has on how provocative advertising is perceived and how it affects attitudes and behavior. An experiment was conducted where several well-established measures of ad effectiveness such as brand attitude, buying intentions and word-of-mouth intentions were used to analyze the effects of brand knowledge. The results show that a provocative advert lowers attitude and buying inten-tions for the established brand while it remains unchanged for the unestablished brand. This implicates bigger freedom for unestablished brands to elaborate with provocative elements in their marketing.

AbstractA general store is a grocery store that is located in the countryside. In today's modern society, it is difficult for general stores to compete with the supermarkets and discounters in terms of price and supply. The purpose of this thesis is to create an understanding of both the rural merchants and its customers? perspective on a well-­?functioning general store. We have conducted a case study of three general stores where we interviewed the merchants about how they do to please their customers? needs and identify key elements of a well-­?functioning general store.

Store windows, as many earlier research studies indicate, is an important factor of the store atmosphere to attract customers into the store. In this study we have narrowed it down and chosen to focus on how different contexts of the store windows will effect customers' evaluation. The purpose is to find out how the context of high creativity and low creativity combined with different time aspect in store windows will affect store image, attitude, entering decisions and purchase intention toward the store. The results are based on a quantitative study where we did an experiment and a field study. The result shows that higher level of creativity is better than lower level of creativity in certain aspects.

One important issue faced by companies is to secure their information and resources from intrusions. For accessing a resource almost every system uses the approach of assigning a unique username and a password to all legitimate users. This approach has a major drawback. If an intruder gets the above information then he can become a big threat for the company and its resources. To strengthen the computer security there are several biometric methods for identity verification which are based on the human body?s unique characteristics and behavior including fingerprints, face recognition, retina scan and signatures.

Already during the 90s, research showed that girls and boys are presented in different ways in judgments according to ? 3 LVU. While sexuality was given a large space in the girls' judgments, it was barely mentioned in the boys'. This study aims to investigate how the legal genders boy and girl are presented in judgments made according to ? 3 LVU during 2023.

The purpose of this study is to examine whether religious behavior or religious identity changes when a person with Muslim background moves to a Christian country and also very secular such as Sweden. I have interviewed five people with Muslim background that have moved from Turkey to Sweden. In this study I have applied Anthony Giddens and Thomas Ziehe's theories about building up an identity but also Nader Ahmadis theory of migration and identity.The results of this study show that there is a change in the practice of religion but also that this differs between these five people who came from the same country. Nevertheless, a change in the practice of religion can on one hand be as a result of modernity and on the other hand, exclusion of family. It also proves that it is not possible to draw general conclusions on this issue instead it should be looked at from an individual perspective..

It has been demonstrated in this study how people working in frontline jobs in service organizations are exercising ?micro power?. The use of ?micro power? is defined as ?to in ones professional role, without objectively defensible reasons, impose sanctions on a customer?. The interviewees are explaining their use of ?micro power? with mood, working conditions, and customers? behavior.

When in the process of buying a product based high effort behavior, the consumer needs information to decide on which product that best satisfies their need. There is a wide arrange of sources where this could be found. One of the most important, due to the great influence it has on consumer choice, is in-store communications. This is also one of the least developed sources. It is not uncommon that the only facts that can be acquired are found on product packaging and from contact with the store´s staff.