The main purpose is to illuminate how a company links certain values to its brand in an effort to achieve a competitive position. We have done this by studying the government owned company Svenska Spel and its entrance on the netpokermarket. With Corporate Social Responsibility as a guidance for the company they wanted to offer Swedish gamblers an alternative to the, often morally dubious, international actors. Our thesis has taken an internal (corporate) as well as an external (consumer) perspective on the result of this strive. Our conclusions are that although Svenska Spel is successfully integrating social responsibility into their netpokerbusiness, they are facing a difficulty in making the consumer fully appreciate it.

To be allowed to sell Z-suspended vehicles with dipped beam Xenon or LED lighting, Scania have to develop automatic headlight level control. This master?s thesis aims to be the foundation to that development.The thesis consists of several parts; a market analysis of how competitors to Scania and the general vehicle industry solve this problem; several available principles for detecting the amount of control needed; the construction of a test station for sensors, a control unit and components connected controlled by the control unit; a further theoretical and practical development of one principle ? one rotational sensor connected between the chassis and the back drive axis; a state flow model programmed in Simulink that produces the control signal for the headlight leveling from the sensor input.Lastly the thesis gives some recommendations to the further development and implementation of automatic headlight level control on Scania vehicles..

BACKGROUND: Pressure ulcers are unpleasant and painful and causes anxiety not only patient but also for the relatives. It also results in longer hospital stay and increased costs for health care sector and because of this it?s important to identify and survery the origin and what preventive measures there are to prevent pressure ulcer. AIM: To illustrate the nurses´ work to prevent the origin of pressure ulcers. METHOD: A general literary study where scientific articles were searched and found in electronic databases and through manual searches.

When searching for better and more practical interfaces between users and their computers, additional or alternative modes of communication between the two parties would be of great use. This thesis handles the possibilities of using eye and head movements as well as voice input as these alternative modes of communication. One part of this project is devoted to find possible interaction techniques when navigating in a computer interface with movements of the eye or the head. The result of this part is four different controls of an interface, adapted to suit this kind of navigation, combined together in a demo application. Another part of the project is devoted to the development of an application, with voice control as primary input method.

This paper is a literature study on search engine optimization (SEO) considering the leader of the search engine market: Google. There´s an introductory background description of Google and its methods of  crawling the Internet and indexing the web pages, along with a brief review of the famous PageRank algorithm. The purpose of this paper is to describe the major important methods for improved rankings on Google´s result lists. These methods could be categorized as on-page methods tied to the website to be optimized or off-page methods that are external to the website such as link development. Furthermore the most common unethical methods are described, known as ?black hat?, which is the secondary purpose of the text.

I studien testades 35 psykoterapeutstudenter för att undersöka sambandet mellan empati och förmågan att känna igen mikrouttryck. Empati mättes med självskattningsformuläret Interpersonal Reactivity Index vars subskalor mätte följande aspekter av empati: perspektivtagande, fantasi, empatisk omsorg samt personlig oro. Förmåga att känna igen mikrouttryck testades med Micro Expression Training Tool. Resultatet visade ett signifikant positivt samband mellan empati och förmåga att känna igen mikrouttryck. Signifikant positivt samband fanns även mellan subskalan perspektivtagande och förmåga att känna igen mikrouttryck, medan subskalorna fantasi, empatisk omsorg samt personlig oro inte korrelerade med förmåga att känna igen mikrouttryck.

Kompetensutveckling av personalen och internutbildningar har varit ett hett debattämne de senaste åren. Numera är Internet/intranät och interaktiva självstudiekurser ofta ett alternativ till traditionell lärarledd utbildning. Vi ville därför undersöka hur lärande via intranät sker, hur sådana internutbildningar upplevs av deltagarna och att försöka ge förslag på hur dessa kan utvecklas ytterligare. För att uppfylla våra syften har vi valt att utföra studier hos tre av Volvos återförsäljare. Volvo har sedan en tid tillbaka en internutbildning som kombinerar lärarledda lektioner med självstudiekurser via intranät.

The aims of the thesis are to describe ways to obtain information needed for teaching andlearning practical and artistic subjects at a folk high school, to look into which part the library plays in this search for information, and finally, to see what the library can do to meet the information needs existing arnong teachers and students of arts and craft.Qualitative interviews were made with four teachers, seven students and one librarian atone folk high school, providing data for the thesis. The results indicate five main ways to obtain information among the persons interviewed:through books, by their own work process, by sensuous experience, throughcommunication with other people, and by the master of the craft passing on his/herknowledge to the apprentice.In this thesis some suggestions are also given for helping the library to meet the information needs of people involved in arts and craft work..

This study is based on qualitative and hermeneutic methods. The investigation summarises how four textbooks present Buddhism in (school) subject Religion, such as texts and images. Two of them are used in Religious studies A, the rest is used in Religious studies 1. The study rests on the theories of orientalism and christocentrism, where both can be related to the concept of making secondary. In the research background there are descriptions of how the western world looks upon Buddhism in a historical perspective, but also how Buddhism in a modern age is represented.

Vådabekämpningar är inget nytt fenomen när det kommer till militära operationer. För att kunna lösa detta problem så måste man ta reda på vilka de största orsakerna till vådabekämpning är samt vilka lösningar det finns för att minska risken. I denna uppsats har det genomförts kvalitativa litteraturstudier om fenomenet vådabekämpning, från Operation Desert Storm och framåt. Syftet med uppsatsen är att studera hur arbetet med att förhindra vådabekämpningar skulle kunna se ut, samt ta reda på vilka de största anledningarna är till att vådabekämpningar uppstår. Analysen visar att det finns en rad olika orsaker till att vådabekämpningar uppstår. Vidare så visas ett antal åtgärder som kan vidtas för att minska risken för vådabekämpningar. Resultatet visar på att det går att reducerar riskerna, men att fenomenet aldrig helt kan försvinna..

HIV/AIDS is a chronic disease that has increased and will continue to increase. Most health care workers will one way or another come into contact with it. The purpose of this literature review was to describe factors contributing to nurses' attitudes towards patients with HIV/AIDS. Sixteen articles were analyzed and quality assessed. The results revealed gaps in knowledge among nurses.

This report is the result of several interviews of employees within the field of pedagogy. The background behind this report is my period as a trainee in one of the daily activities in Malmo. In daily activities the employers gets training, education and guidance in Marte meo, which is funded by public finances. The method, which this study focuses upon is called Marte meo. It is a method of communicating and developing the means for the participants to evolve their skills in communicating and increase self esteem.

The aim of this masters thesis, based on discourse analysis and organization theory, is to study how individuals in different Swedish cultural organizations- and agencys are working with disaster preparedness.The purpose of this is to examine whether organizational structures affect different persons work, cooperation and practical application concerning disaster preparedness in collaboration with both external and internal organizations.The research shows that disaster preparedness are affected by priority issues as well as financial resources causing consequences for future work concerning this kind of issues.Another problem which is also examined and discussed in this thesis are the problematic approach to personal initiative which today is the leading operation for the organizations to deal with disaster preparedness instead of creating professional titles for the persons handles these complex issues..

The purpose of this thesis is to provide a better understanding of how dairies use colour, picture and shape in order to influence customers? buying decisions of fruit yoghurt. In order to reach this purpose the research was conducted through case studies of three dairies. In this research three research questions were created with focus on the visual elements colour, picture and shape. The method of data collection was performed through interviews with dairies as well as documentations.

This master thesis concerns itself with the actual work of knowledge workers, consultants to be specific. We have through interviews and observation tried to get inside of the ?black box? of the consultants firm Consult in an effort to describe their way of working through a theoretical framework. In this framework we attempt to combine knowledge work theory with that of organizational development, OD. We try to introduce the situation of the individuals we study, the consultants, through Alvesson (2004) and Løwendahl (2005).