Sök:

Sökresultat:

1938 Uppsatser om Positioning strategies - Sida 54 av 130

Krubbitning hos häst : implikationer på djurvälfärd och argument för en nollvision om förekomst av beteendet

Most descriptions of stereotypic behaviours have in common that these repetitive behaviours only has been observed in captive animals and therefore it has been proposed that stereotypies exist because we house animals in environments that are sub-optimal to them. Some scientists claim that performance of stereotypies in itself decreases the animal's welfare due to costs in time, energy and health and a poorer quality of life. Other scientists assert that individuals performing stereotypies may have a better welfare compared to the rest of the animals in the same environment, since these individuals have developed strategies to cope with stress. Studies have estimated the prevalence of abnormal behaviours in horses to 18-30 % of the population. Several studies on cribbing have revealed a prevalence of 4-5 %, although some results indicate that more than 10 % of the horse population performs this stereotypy.

Bussförares konstruktioner av stress och coping i samband med passagerarkontakt : En kvalitativ studie av tio bussförare

Previous studies of stress and coping regarding urban bus drivers describe an unhealthy occupation in areas of psychological and physiological factors. In the present study a social constructionist approach was used to investigate Swedish urban bus drivers' constructs of stress and coping regarding passengers. Semi-structered interviews were performed with ten bus drivers, nine males and one female. The data was transcribed verbatim and analysed with the program QSR NUD*IST.Three main themes where found; passanger related context, coping strategies and promoting circumstances. The bus drivers' constructs describe passanger relations as part of a stressful work environment where successful coping is problematic..

Projektering av småhus med solvärme som huvudkälla

In this report a study has been done regarding different heating systems on which are the mostcomprehensive with solar heating systems. The report has also been focusing if solar power can beused as a primary heating source for supplying more than 50 % of the buildings total heatingproduction. The University of Dalarna constructed a demo-house for this purpose and according tocalculations the total solar usage is more than 50 %. This house has been made for referenceregarding the design of the heating system of property 5:37.Further studies have been made to compare different heating systems that are compatible with asolar system, where the compared systems purpose is to be independent of direct using electricity. Asystem of this design is regarded as sustainable according to environmental as economic issues.

Ekologisk aspekt som mervärde : En studie om långsiktig överlevnad för ekologiskt nischade livsmedelsföretag

Background: With the increased globalization food prices went down for a while, only to skyrocket to new levels. Prices of organic food, which already were more expensive than conventional, are now even more expensive. The current financial crisis results in reduced consumption which creates a threat to the smaller grocery stores. Globalization and the increased competition have had a negative impact on the environment but at the same time the desire to solve these issues has increased appreciably. The environmental aspect has been given higher priority by the individual, which led to a wider range of organic products and dramatically increased the number of stores selling organic products, leading to a greater competition among the stores selling organic food.  Problem definition: What factors are important for organic retail business long term survival?Purpose: Trough case studies analyze and evaluate the organic niche retail companies? strategies of marketing.Methods: This study is based on both qualitative and quantitative research methods.

Hur liten kan bli stark i den konkurrerande musikbranschen : En fallstudie av Company TEN

SyfteSyftet med detta arbete är att beskriva och analysera hur Company TEN bygger och kommunicerar sitt varumärke och hur de uppfattas av andra företag. Avsikten är att även beskriva och analysera hur företagets nätverksrelationer används och bidrar till varumärkesmarknadsföringen. Med detta syfte utvecklades även två forskningsfrågor:Hur kan ett litet bolag bygga upp ett starkt varumärke och image i musikbranschen?Hur sköter och nyttjar ett litet bolag nätverksrelationer gentemot andra företag för att bygga upp ett starkt varumärke i musikbranschen?  MetodDenna uppsats är av en kvalitativ fallstudieundersökning med något av en abduktiv karaktär. Fallstudieföretaget jag valt är Company TEN, ett mindre musikbolag som arbetar med 360-avtal.

Soundclash Sverige : Reggaemusik, mångkultur och förhandling

Soundclash is a phenomenon where groups within the culture of reggae music ?battle? against each other, through strategies including both music and rhetoric. The social interaction in the clash exemplifies the scene hierarchy, in which the participants aim to position themselves as number one. This study includes empirical material from a competition within the Swedish scene, also distributed digitally via Internet sites. The analysis is based on discursive psychology, focusing on rhetoric and the construction of meaning.

Using strategies when learning words? a necessary process to achieve a rich language?

Arbetet syftar till att visa hur man med fördel kan integrera ordinlärning i hela främmande språkundervisningen. Inte bara som ändlösa ordlistor som eleverna bör ?banka? in. Till grund för arbetet ligger exempel på övningar som jag har använt mig av under min praktikperiod i mina klasser på en gymnasieskola i Skåne. Analysen av genomförandet av olika ordinlärningsövningar belyser två huvudfrågor: hur ökar man elevers förståelse för att det finns flera sätt att lära sig ord genom olika övningar? Hur kan eleven använda sina nyförvärvade ordkunskaper och sitt eget ordförråd under övningarna? Jag beskriver vägen från mötet med övningarna till det egna arbetet eleverna gör med ordinlärning, och redogör för några metodiska redskap som exempelvis repetition, arbete med minnesknep och autentiska texter..

Värdeskapande i nätverk

The purpose of this thesis is to examine value creation in networks. Based on a case study of Livebookings Network, an online booking service. This thesis has an explorative nature. As a theoretical framework we use theories on value and network dynamics. By combining these theories we develop an operationalized framework that we use to analyze our empirical findings.

Schymans ben i Let?s Dance som kommunikationsstrategi : En fallstudie av Feministiskt initiativs kommunikation i valkampanjen 2010

Schyman?s legs in Let?s Dance as a communication strategy- a case study of ?Feministiskt initiativ? in the election campaign 2010.(Schymans ben i Let?s Dance som kommunikationsstrategi, en fallstudie om Feministiskt initiativ i valkampanjen 2010).Author: Joanna Morell, Tutor: Ann-Marie Morhed2009 was the first time where Swedish political parties were entitled to have TV- commercials, another sign of political communication taking one step closer to the strategic marketing communication. A type of communication that also is expensive.The Swedish political party Feministiskt initiativ (Fi) have existed since 2005 and is not yet a part of the Swedish parliament. They have not been entitled to the economic support that is given to Swedish parties with more than 2,5 percent of the votes in the last two elections. As a result Fi is completely dependent on economic contributions.

Medierelaterad krishantering inom livsmedelsbranschen

Vår avsikt med uppsatsen är att beskriva och analysera medias larmrapporters inverkan på livsmedelsprodukternas nuvarande situation och framtid. Vi undersöker varför vissa företag lyckas bättre respektive misslyckas med sin krishantering utifrån hur de bemöter larmen.Vi har utgått från teorin Crisis Management, där vi har funnit en applicerbar modell på vårt syfte, Crisis Response System, som kompletteras med sårbarhetsmodellen A Simple model of Crisis Susceptibility. Dessa modeller behandlar den interna krishanteringen. För att externt kunna bemöta larmrapporter har vi valt att tillämpa PR-modellen Communication Strategies for Responding to a Crisis där paralleller dras till delar ur ryktes- och trovärdighetsmodellen Brand-Building Blocks..

GPS- & GIS-användning i drivningsprocessen hos Stora Enso SKog AB :

GPS (Global Positioning system) and GIS (Geographical information system) has been used for planning and inventory in the forest sector for more than ten years. The last years the development has come to equip harvesters and forwarders with GPS and GIS (GIT). The goal with this study was to reach a basis for decision, how Stora Enso Skog should continue its investment in GPS and GIS in harvesters and forwarders. To reach this basis for decision, possible advantages and benefits, disadvantages and problems in the harvesting process was evaluated. The study was made as an interview study with four harvesting managers and ten machine teams. To secure the quality of the results an interview questionnaire was made before the interviews were done. The results showed that GIT will make the harvesting managers work easier.

Underlag till marknadsplan för Fico Store

Syfte: Syftet med denna uppsats är att utveckla ett underlag till en marknadsplan för klädbutiken Fico Store som ska ligga till grund för ett försök att öka konsumtionsnivån hos de befintliga kunderna, som infattas av både stamkunder och sällankunder.Metod: Vi har valt att använda oss av både en kvalitativ metod i form av en intervju samt en kvantitativ metod i form av en enkät. De har tillsammans redovisats i empirikapitlet i form av text och diagram efter att materialet kodats och bearbetats. Analyser har gjorts löpande i empirikapitlet och i strategikapitlet där empiri har ställts emot teori.Resultat & slutsats: Tydlig positionering och arbete med kundrelationer är av största vikt för en mindre fristående butik. Vår studie visar också att det är svårt att rikta sig mot en viss kundgrupp då samma kläder kan falla många i smaken oavsett ålder. Val av sortiment påverkar i hög grad hur butikens positionering uppfattas.

Försvarsministern som försvarade sin ståndpunkt - en analys av försvarsminister Mikael Odenbergs avgång

Political exit from governments is an unusual phenomenon within Swedish politics. The purpose of this essay is, from an ethical perspective, to particularize, understand and analyze the actions of the Swedish minister of defence, Mikael Odenberg, in his decision to exit the government in September 2007. We will put light on the ethical conflict Odenberg apprehended, the courses of actions and finally his ability to solve the ethical dilemma. The conclusion is that the case of Odenberg involves several dimensions of the conflict, associated with a succession of different loyalties. Odenberg were in two minds whether to act up to his own conviction or be in sympathy with the government.

Sjuksköterskors upplevelser av arbete med döende patienter inom palliativ vård. En litteraturstudie om död och döende, stress och coping ur sjuksköterskans perspektiv.

Today, palliative care is performed in several different areas. When the curative treatment is no longer effective the objective of the palliative care is to promote the best possible quality of life for dying patients, through an active and overall treatment. In their work nurses see death and the dying. To highlight and to reach an understanding of the significance of their work, this literature study's objective is, using Carnevali´s thoughts about health as a theoretical framework, to describe different aspects of nurses' experiences of working with dying patients within palliative care. Furthermore the occurrence of stress and possible stress factors will be examined, as well as the nurses' access to support and to established coping strategies..

Vision och Verklighet : I globala organisationer med fokus på operativa enheter

The purpose of this study is to contribute to a better understanding of how visions could be applied in subsidiaries and similar sub organisations of global enterprises. With increasing globalisation it becomes more difficult to work in accordance to same standards and towards a common and unifying interest. The study has a qualitative and deductive approach and is based on interviews with three global subsidiaries with some hundred people employed each.Conclusions are that the subsidiaries visions have to be based on a guiding philosophy issued by their mother entities and it is the responsibility of the sub organisation to develop a tangible image with a local vision, mission and strategy with targets requiring feedback. Sustainable strategies cannot be issued without a vision describing where the organisation want be in the future. Otherwise they will not come very far until they have to make a restart with a new strategy and they will never be a market leader..

<- Föregående sida 54 Nästa sida ->