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2580 Uppsatser om Personality in status brands - Sida 51 av 172

Hur bemöts Kina i Afrika? : En mångdimensionell idealtypsanalys av Sydafrikas, Zambias och Zimbabwes bemötande av Kinas ökande ekonomiska intresse

The outset of this study is to contribute to the literature concerning China?s increasing economic interest to engage in the African context, its economies and resource abundandce. The overarching research problem is that the approaches held by the respective African state entities may facilitate increasing development gains for the recipient state of this economic interest in principle. To adress this research problem the study is undertaken by conducting a comparative case study where three cases/states, with presumably diverging economic and political status, are likely to effect their overall state approaches differently.Research questions, which are addressed by the creation of an idealtype analytic matrix, concern whether the states of South Africa, Zambia and Zimbabwe take on a more ?permissive? or ?restrictive? approach towards China?s economic interst and whether the approaches can be looked upon on both aggratege and case/area-specific levels.The main findings are that a clear tendency of the ?permissive approach? may be noted on a aggregate level for all cases.

?Å ena sidan, så är vi helt oumbärliga, å andra sidan så behöver vi ingenting? : En kvalitativ studie av hur fritidspedagoger upplever att deras yrkesroll påverkats av att fritidshemmet blivit en del av skolan

In the early nineties leisure-time pedagogic establishments moved in to school. The aim of the study is to try to find out how leisure-time pedagogues, who have been working for a long time, experience the moving of their establishment in to school and how this affect their practical work and their profession.The study is based on interviewes with four leisure-time pedagogues, who all have been working before?and therefore have experienced the time before?during and after their establishment moved in to school.These interviewes were recorded and later fully transcribed in preparation of analysis. Data was analysed with the help of the sociology of Pierre Bourdieu as a basis. Findings of the study suggest that the leisure-time pedagogues find it positive to be able to cooperate with teachers and other professional groups working in school, they explain how it enabels themselves to see pupils from a different angle and for others working in school to see pupils from a leisure-time pedagogue angle.Some of the pedagogues explain that they find it hard to work with big groups of pupils, or in small surfaces, which they did not have to do before their establishment moved into school.

Mincing the brand ? A study of the relationship between private labels and retailer brands

Purpose: To contribute to the understanding of the relationship between private labels and the retailer brand in grocery retailing. Methodology: We use structured interviews as a cross-sectional method for quantitative data collection. The existence of the relationship is tested through correlation analysis and regression analysis. Theoretical perspective: Perceived quality of private labels and of retailers are the main theoretical concepts for this thesis. Additionally, we introduce the concept of loyalty to show the benefits of a positive consumer image.

Möjlighet till ett värdigt liv : Ett föräldraperspektiv på barns delaktighet och livskvalitet genom personlig assistans

The purpose of this study was to illustrate a parental perspective of children´s participation and quality of live through personal assistance. Important aspects of parents' experiences were highlighted based on how they experienced participation and quality of life for their children. We chose to use a qualitative approach in the form of four individual interviews with parents from different municipalities in central Sweden. The study was conducted with a narrative approach in which we used a holistic perspective. Parents' experiences were highlighted over time to create a complete picture.

Who´s who? : Kreativitet, personlighet och att arbeta kreativt

I dagens samhälle blir kreativitet och nytänkande allt viktigare för företags överlevnad och konkurrenskraft. Därmed har även behovet av kreativa personer på arbetsplatsen ökat. Studiens syfte var att undersöka om kreativitet, genom Runcos ideational scale, kunde kopplas till något personlighetsdrag i Big Five samt till hur pass kreativt en person arbetar. Detta undersöktes genom en enkät med 66 frågor i 3 delar. Enkäten lämnades ut i både pappersform och som webenkät till ett stort antal företag.

UNGDOMARS ATTITYDER TILL FYSISK AKTIVITET : En kvantitativ analys från HELENA-studien

Good conditions in the workplace, fairness in the workplace and the social differences contribute to a general improvement in public health. A health-promoting leader is working to create a workplace that promotes health, supports its employees and contributes to their wellbeing. The purpose of this study was to investigate the first-line managers in the city of Västerås experience and deal with their conditions and obstacles in the health-promoting leadership. A qualitative approach was chosen and the selection was six first-line managers working in three different areas of the City of Västerås. Managers were interviewed by an interviewguide and the material was analyzed with a manifest content analysis, with an inductive approach.

Ensam - i fantasin eller i verkligheten? : En jämförelse av det ensamma? barnet och dess verklighetsflykt samt av karaktärsroller i Astrid Lindgrens "Mio, min Mio" och "Bröderna Lejonhjärta"

 The english name of this essay is ?One man among many women?. This essay takes its starting point in the situation today with few male teachers in the earlier years of elementary school. I have decided to look at the small group of males that actually started the education to become teachers and why they did it when the profession as teacher today is low-paid, low status and is a profession with a large dominance of female teachers. I have chosen to write about this because of the importance for the children to meet both men and women as teachers in the early schoolyears.

Musik i reklamfilm : Synkroniseringsprocessen och dess effekter

The purpose of this paper is to analyse, identify and clarify:- The integration of music and brands in commercials that are created for television, cinema or internet,- The effects that this integration has for the involved parties and the movie that is being created.Music is a big part of today's society and advertising is a big part of people's everyday lives. It is therefore natural that music in advertising can have the power to affect, attract, influence and interest human beings. We think that the music in commercials is a fascinating subject to study because the phenomenon is relatively unexplored in the academic sphere. The knowledge of the synchronization process of music and commercials is also becoming increasingly important for involved parties to understand and manage. The essay is developed through a qualitative methodology.  We have conducted six interviews, with different players who all have extensive experience and knowledge about the chosen topic.

Närståendes upplevelser vid akut kritisk sjukdom

AbstractBackground: When an acute illness or trauma occurs, life becomes disorganised and shattered for the critically ill person and his/her family members. The family members are confronted with thoughts about life and death which can cause stress and anxiety. How the family members cope with the crisis is individual and depending on personality and earlier experiences. Aim: The purpose of this literary review was to illustrate the family members´ experiences when dealing with a critically ill family member. Method: A literary review was made based on fifteen qualitative and quantitative scientific articles and a literary book.

En etablerad outsider : En sociologisk fallstudie av Lillemor Östlins självbiografi "Hinsehäxan" och analys av de sociala grupperingarna kriminella och icke-kriminella

Den här uppsatsen handlar om individer som är uppväxta i två närliggande statsdelar i Uppsala under 1990- 2000-talet.  Den ena stadsdelen är ett högstatusområde och det andra området är ett lågstatusområde. Mellan områdena finns betydande skillnader gällande etnisk sammansättning, arbetslöshet, boendeform och inkomst. I högstadiet blandas ungdomarna från respektive bostadsområde. Syftet med uppsatsen är att genom intervjuer undersöka och analysera relationen mellan individerna från de olika stadsdelarna, om det fanns en känsla av ?vi och dom? och hur den tog sig i uttryck samt hur det påverkade ungdomars identitetsskapande.

Läsförståelse och läsförståelseundervisning i flerspråkiga miljöer : En fallstudie av hur fyra lärare i årskurs 2 och 3, i två flerspråkiga skolor arbetar för att främja och utveckla elevers läsförståelse

 The english name of this essay is ?One man among many women?. This essay takes its starting point in the situation today with few male teachers in the earlier years of elementary school. I have decided to look at the small group of males that actually started the education to become teachers and why they did it when the profession as teacher today is low-paid, low status and is a profession with a large dominance of female teachers. I have chosen to write about this because of the importance for the children to meet both men and women as teachers in the early schoolyears.

Barnskötare eller förskollärare : Är det egentligen någon skillnad?

My purpose with this essay was to study if there was any difference in competence between preschool teachers and child minders at a preschool outside of Stockholm. To determine what the differences consisted of, if there was any. The questions I wanted answered were as follows: Are there any differences in competence between preschool teachers and child minders? Do the two different occupations have different ways at looking at what the children need and their abilities? Do they see that they have different skills depending on what occupation they belong to? What do they believe that the people from the other occupation contribute to the preschool which compliments their own working skills?I used a qualitative method which included interviews and observations to find out the answers to these questions. My results from these interviews and observations indicated that experience, personality and attitudes are very important as well as education.

Normalitet i adoption och föräldraskap : En kvalitativ studie av socialtjänstens medgivandeutredningar av ensamstående som vill adoptera

The aim of the study was to illustrate how single parents who want to adopt a child are described in consent investigations made by the social service. The methodology for this study was document analysis. The analysis material consisted of 23 consent investigations from family courts in 12 different municipalities and district administrations. The theoretical starting point of the study was the perspective of social construct of reality. Based on the issues of the study, background on international adoptions, theory of norms and deviation and past research the documents were analyzed.

Bibliotekarien ? en överspänd bibliofil? En jämförande kvalitativ innehållsanalys av bibliotekarien i svensk skönlitteratur, 1945-2009

The study is based on three Swedish novels published in 1945,1956 and 1964, and three Swedish novels published in 1998, 2008and 2009. The aim has been to investigate how librarians are portrayed in Swedish literature, as well as a comparison between the older and the newer literature. What librarian images are portrayed in the analyzed literature? Is the portrayal mostly positive, negative or neutral? Are there any clear differences in how librarians portrayed in newer and older Swedish fiction? If so, what are they? The method used has been qualitative content analysis where relevant paragraphs have been coded and divided them into categories of appearance, personality, and professional identity. The conclusion is that the librarian is often portrayed as an intellectual and somewhat high-strung bibliophile.

Ansvarsfullt företagande bortom landets gränser : En studie om svenska företags internationella CSR-arbete

The purpose of this study was to investigate how Swedish retail companies work with CSR internationally.The study also sought to explore the opportunities and challenges that exist, and the stakeholders that motivate companies CSR commitment.The theoretical framework is composed of international CSR guidelines of the OECD and the UN, Carroll's CSR pyramid and three-stage model and Freeman's stakeholder theory. Furthermore a qualitative research approach was applied where four in-depth interviews were conducted with representatives from Axfood, Löfbergs Lila, Oriflame and CSR Sweden.Finally, the study demonstrated the conclusion that the companies CSR strategies are structured in a similar way regardless of the market. CSR attract and retain workers, create a good reputation for brands and results in working conditions, living standards and environmental improvements. Difficulties, however, are the complexity of being able to control each partner and manage differences in language, laws and culture between countries. Finally there are a number of stakeholders that motivate companies to work with CSR, of which shareholders are considered the most important..

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