ABSTRACT Title: The new Public ServiceAuthors: Hanna Haeggström, Sara Marklund, Madeleine OlssonLevel: Bachelor thesis in Media and Communications Studies Supervisor: Olof HulténLocation: School of Communication and Design, University of Kalmar, spring 2008Language: SwedishNumber of pages: 55There is an ongoing change of the media industry where new types of media emerge as a result of technological advancements. The audience and their use of the media have changed where available range has expanded while the size of the audience has remained the same. For media companies this implies a fight for the audience, where the right approach is vital for keeping as well as attracting new customers. Public service is an issue under current debate and its future role in the media industry has been brought into question. This survey investigates the roll of public service in Scandinavia in a new and changing media industry and how they should act to be important for their audience.

The purpose of this study is to investigate how activities in elderly care matters to well-being among elderly people, from both user perspective and staff perspective. The study is made out of a qualitative method, this to create a deep-going understanding of how the people participating in the investigation are experiencing the impact of activities on well-being from their unique situation. Personal interviews have been used as method. Six persons were participating, three elderly persons and three persons working as staff. All interviews were made in a ?short-time? ward in the county of Västernorrland.The result of the investigation shows that the elderly people that were interviewed not directly related the participation in activities to feelings of well-being.

The background to this report is the author?s ambition to understand individuals? work situation, how it?s formed in interaction between the individual and factors in the work-setting. Such an ambition is well in line with the concept of Human-Technology-Organization (HTO), a cross-scientific approach that puts a system-oriented perspective on how human, technolog-ical and organizational factors interact within work systems.The aim of this report was to explore managers? work-situation and generate an understanding of it from an HTO-perspective by using an organizational model as a framework for an interview guide and to analyze the work situation from an HTO-perspective following the ques-tions at issue:1. How does the managers experience their work situation?2.

The background to this report is the author?s ambition to understand individuals? work situation, how it?s formed in interaction between the individual and factors in the work-setting. Such an ambition is well in line with the concept of Human-Technology-Organization (HTO), a cross-scientific approach that puts a system-oriented perspective on how human, technolog-ical and organizational factors interact within work systems.The aim of this report was to explore managers? work-situation and generate an understanding of it from an HTO-perspective by using an organizational model as a framework for an interview guide and to analyze the work situation from an HTO-perspective following the ques-tions at issue:1. How does the managers experience their work situation?2.

Abstract ? ?Customer relationships ? A case study on Nyby Torshälla Riding Club?Date: December 20th 2011Level: Bachelor thesis, 15 ECTSInstitution: School of Sustainable development of society and technology, Mälardalen UniversityAuthors: Linn Ericsson, Elenor Flodin, Emma Jakobsson22nd June 1987 24th April 1987 24th May 1989Title: Customer relationships ? A case study about Nyby Torshälla Riding ClubTutor: Daniel TolstoyKeywords: Relationship marketing, customer relationships, customer loyalty.Purpose: The purpose of this thesis is to analyze how Nyby Torshälla Riding Club maintains their customer relationships. This is to get a deeper insight into how small service companies, in a business to consumer market on a local basis, strategically can work with their customer care.Method: The study was qualitative in its nature and was based on an inductive approach. The primary data has been collected through personal interviews and since the respondents were selected strategically, this means that a non-probability sampling was used. The secondary data that has been used for this thesis was based largely on literature, articles and the Nyby Torshälla Riding Club website.Conclusion: This study indicates how small size service companies can benefit from nurturing their customer relationships.

AbstractThe purpose of this essay is to discover the driving forces in top athletes, concerning training, body image and social positioning. Furthermore the object is to study how important being fit is for social reasons in today?s society. The athletes have been interviewed face-to-face and described their personal drive regarding training, their goals and the significance of the sport. They have also described how they see the image of the ideal body that currently exists within the field of sport and society and how training affects their own body image.

The purpose of this thesis is to gain a holistic understanding of who are the consumers of fortified health food products; moreover to highlight what are the characteristics of the consumers who are likely to purchase these products. This thesis employed a quantitative strategy with an inductive and a grounded theory approach. The data was collected from a research company. Existing theories in the area of functional food were not possible to find. Considering that the area is new this seems plausible; however, previous studies provided insight for substantive framework.

Title: ?...baby, I´m the worrying kind.? - A quantitative analysis of the relation between TV news consumption and worry of crime.Authors: Maria Askerfjord Sundeby and Jennifer RochetteYear: Autumn 2014Level: Bachelor degreeDepartment: Department of Journalism, Media and Communication, Göteborgs universitet.Supervisor: Adam ShehataSummary: The aim of this thesis is to analyze the relations between worry of crime, both societal and personal, and consumption of news from the Swedish TV-channels SVT (public service) and TV4 (commercial). The cultivation theory claims that it is just the amount of TV that shows an effect on consumers and their perception of reality, like for example the mean world syndrome. But the theory has been criticized for not considering the possible effects that are actually related to other variables. These variables have weakened or totally eliminated the effects, previously explainedby TV, in later control studies of the cultivation theory.

Omsorgen är en viktig del av den svenska välfärden. Svårigheterna finns i låg status och låga löner, vilket arbetet omfattas av. Detta examensarbete syftar till att undersöka hur personal inom omsorgen av begåvningshandikappade upplever arbetsmotivation och arbetstillfredsställelse. För genomförandet användes en kvalitativ metod. Tio intervjuer med teoretisk koppling till motivationsteorier genomfördes.

In this essay, I discuss one of the recurring dilemmas for a working recreational pedagogue, namely the hard task of cooperation with parents. As a recreational pedagogue, I am required to work by the curriculum Läroplan för grundskolan, förskoleklassen och fritidshemmet 2011. This policy document talks about what my responsibilities are, including establishing collaboration with parents in terms of the children?s development and education. It happens, however, that the pedagogue and the parent's ethical positions differ.

Syftet med studien var att ta reda pa? hur man kan fra?mja lek fo?r barn med autistiska symptom som bor pa? korttidsboenden. En kvalitativ intervjuunderso?kning gjordes med sex deltagare och analyserades sedan genom en tolkande fenomenologisk analys (IPA). Fyra huvudteman med tillho?rande tva? underteman var valdes ut.

Syftet med studien är att försöka få en bild av hur personal inom akutsjukvård upplever hot och våld, samt vilka föreställningar om fenomenet de ?bär? med sig. Det saknas konsekvent definition av begreppen hot och våld, därför vill vi också försöka ta reda på hur personal klassificerar hotfulla och/eller våldsamma situationer och personer. Studiens perspektiv är interaktionistiskt och dess fokus är möten mellan personal och besökare på en akutmottagning. Vi har främst inriktat oss på att få en förståelse för situationen på mikronivå, där en konfliktsituation baseras på situationen som sådan och enskilda individers deltagande. Uppsatsen är etnografiskt inspirerad med kvalitativ metoddesign.

Studien undersökte vilka ledarbeteenden och organisatoriska förutsättningar som upplevs vara viktiga för att ett ledarskap ska kunna skapa hälsa och effektivitet i en arbetsorganisation utifrån både ledare och medarbetarperspektiv. Metoden för studien bestod av gruppintervjuer. Deltagare var nio personal ledare, varav två kvinnor och tio medarbetare, varav tre kvinnor på en svensk tillverkningsindustri och underlaget bestod av fyra gruppintervjuer, varav två med personal ledare och två med medarbetare. Resultatet visade att ledarbeteenden som upplevdes viktiga för att skapa hälsa och effektivitet var tydlighet, regelbundna medarbetarkontakter, lyssnande och personalvård. Organisatoriska förutsättningar som ansågs viktiga var personalgruppens storlek och tid för medarbetarkontakter.

In this paper, I have conducted a study of what perspectives educational drama has in theory and practice. The study aims to show an example of how and out of what perspectives educational drama is a part of the school?s activity at a geographically distinct school, from kindergarten on to primary and secondary school years. The general attitude of the faculty and their arguments for and against drama constitute the major aspects of this study, which has been carried out through qualitative interviews at a school in Skåne. The results were that pre-school focuses on teaching drama to develop communicative abilities amongst the students (art educational perspective) while secondary school seemingly abandoned this approach and focuses more on using it for personal development, increasing empathy and understanding of other people by taking it to a more emotional level in order to affect for example moral values of the students.

This study focuses on aspects of cult experiences, given by deconverted formermembers of closed religious movements. Their testimonies were published inbooks or interviews. The aims of the study were to understand the interactionbetween the religious group and its members, living in high tension towardsmainstream society and their testimonies of altered self-esteem during attraction,membership, deconversion and defection. The purpose was to understand how aperson´s self-esteem is affected by inner mechanisms of closed religiousmovements and how these experiences affects a persons identity. Another aspectwas whether there might be differences in altered self-esteem, between those whoenlisted as adults, and those who were born into the closed religious contexts.Social Identity Theory, Sigmund Freud´s and Carl Rogers models of personal egowere used as models of interpretations.