This essay represents a chronological and contextual analysis of clay pipes that have been found in the urban settlement of Västergarn during seminary excavations between 2006 ? 2012, conducted by Gotland University. Clay pipes can be dated closely and are useful means for dating and interpreting archaeological contexts from the early modern period, such as house foundations. There have been excavated four house foundations in Västergarn with different sorts of clay pipes dating to the post-medieval period. Can they tell which people used them or which country they were produced? By discussing the meaning of clay pipes in early modern society on Gotland this essay tries to answer these questions..

Concern about personal privacy continues to grow among online users along with the fact that new technologies help online companies to share user's private information. Still the usage of online entities such as social networks and e-commerce sites continue to increase. This raises the question of why online users act in such a contradictory and irrational way.Our study examines what impact one recently developed application called social login, which is provided by several social networks and used by millions of online companies, has on consumer's evaluation of online brands when they are primed for various types of information concerning privacy issues. Our assumptions are built up on the theory of cognitive, dissonance and suggest that there will be no differences in evaluation of the brands due to the human need to rationalize their existing behavior and attitudes when they receive new or contradicting information. The potential effects are measured by a manipulation presented in a survey distributed in an online environment to a sample of users (n=,154).

The aim of this study was to examine the current and historic mercury(Hg) load of the lake Storjuktan due to its recent exposure to a local potential source of Hg in form of the Sulphide mine Blaikengruvan(2006) and an earlier potential sources of Hg-load, the damming of the lake(1960s). Sediments were extracted using a HTH-sampler, freeze-dried, and analyzed for tot-Hg, LOI and activity of 210Pb and compared to samples extracted prior to the opening of the mine(2006). Constant initial concentration (CIC)-dating model was used for dating the samples. Low levels of Hg (100ng/g) were found throughout the lakes sediment. The highest levels of Hg(220ng/g) was detected at a depth of 4-5cm dating back to the mid 1970:s, suggesting that increased levels of atmospheric Hg rather than damming of the lake has caused the increase of Hg.

In today's society we are used to regularly visit the sport arena to cheer for our favorite team, we go to the cinema to enjoy a good movie or maybe to the theatre to experience a grand performance. It has become far more common in the last years to buy tickets to these kinds of events online. To make sure that the customer will keep on buying their tickets from the online booking companies the booking experience itself has to be hassle-free and easy to understand. The customer will most likely, if possible, avoid the website if the booking itself is experienced as having problems and insecurities.  The purpose of this study is to determine some of the most fundamental designs and functions of online booking websites today as perceived by the general public.

Online Behavioral Advertising betyder att man spårar användares beteende över Internet för att kunna skapa skräddarsydda annonser till användare baserat på deras internetaktiviteter. Det är kostnadseffektivt och ger möjlighet för företag att skapa relevanta annonser för internetanvändare. Online Behavioral Advertising möts ofta av motstånd eftersom att företag inkräktar på den personliga integriteten när man samlar in information om människor för att skapa annonser. Samtidigt har användandet av så kallade blockeringstjänster ökat, det vill säga tjänster som gör att internetanvändare kan ta bort annonser från hemsidor. I denna uppsats undersöks hur unga människor i Sverige ställer sig till Online Behavioral Advertising och blockeringstjänster samt vilka samband som finns mellan dem.I denna studie har vi använt oss av både en enkätundersökning och av intervjuer för att se hur människor resonerar kring Online Behavioral Advertising och blockeringstjänster.

The main purpose of this study was to examine how social work can be performed online, by a case study of Korrespondensgymnasiet that pursues distance education. The intention was to determine the possibilities and limits with the online communication between the school counsellor and the pupils. The study was based on qualitative semi-structured interviews with one school counsellor and five pupils and document analysis of three descriptions of the school counsellor?s profession. The theory that has been used in this study is the communication theory: Shannon and Weaver?s Model of Communication and non-verbal communication.

Thesis purpose: The main purpose of this study is to empirically verify the applicability of Kozinets´ model on an interest, activity or lifestyle based online community, in order to develop an adaptive segmentation approach for segmenting online communities. Methodology: This research is deductive by nature, cross-sectional by design and undertakes a quantitative approach using self-completion questionnaire as a part of a web survey to collect the empirical data needed. Theoretical perspective: The main theories guiding our work and supporting the findings of this study include: market segmentation (descriptive and behavioural) and communities (consumer communities and online communities). Empirical data: A web survey with self-completion questionnaire used to gather empirical data from members of interest, activity or lifestyle based online communities. Conclusions: This study took the specific characteristics of online communities into more consideration than previous research and literature has done and also recognized that an adaptive segmentation approach is needed, depending on the communities of study.

This thesis addresses online marketing within gaming industry. Some customer identifying methods and website development were introduced as well as examined over the Internet. An empirical study focusing on two gaming companies has been carried out. The purpose has been to describe the use of internet by online gaming companies for online marketing. The thesis will focus on finding out how online gaming companies identify their target groups on internet and how they use internet to reach out to their consumers.

E-commerce is becoming more common in Sweden and many Swedes buy clothing and sporting goods online. Online fashion retailers offer a visually pleasing range of products, which places greater emphasis on the aesthetic design of the online retailer. This paper examines how the perceived credibility of an online fashion retailer is influenced by the aesthetic design through a first impression. This study was conducted through ten interviews where the informants observed, assessed, and then discussed the online fashion retailers that were used in this study. Results show that recognition of an aesthetic design and a perception of usability and professionalism affects the perceived credibility in a positive way.

With the expansion of the internet, the conditions for the online journalists have changed. Feedback is faster and more blatant than offline. The online abilities of anonymity and dispersion attracts people to both use and misuse. During 2013, the online expressions of hate towards women has been brought to attention in the media more than ever before. Nevertheless, the phenomenon is far from new.Our qualitative research including interviews intends to find out how the afflicted women journalists are affected in their exercise of their profession.

Title: What women want ? a study about young men?s self-presentation on the on-line dating site Spray Date.Authors: Anna Tuvehagen & Josefin HultTutor: Lena Widding-HedinPurpose: Our main purpose was to identify implicit norms and ideals for masculinity in young men?s advertisements on the on-line dating site Spray Date.Questions: How do the men present themselves on Spray Date and what do they accentuate in their advertisements? What kind of relationship do the men hope to establish and what qualities and attribute do they look for in women? Are there any notable differences and similarities regarding our findings of ideals and the ones in previous research?Method: In order to answer our questions we chose 100 advertisements made by men in the age 18 to 25. To analyse the advertisements we used a qualitative content analysis, however we have some quantitative elements.Main results: The men in our study are searching for love on Spray Date and usually describe themselves as nice, cheerful, decent guys with good sense of humour. Although, spare-time interests and activities are what the men mainly focus on. Their interests are broad and all sorts of combinations occur why it is difficult to place the men in categories.

Denna rapport beskriver och undersöker olika sätt att använda online 3D i webbpresentationer. 3D ställs emot vad som ibland brukar kallas 2,5D (Man fotograferar en produkt ur olika vinklar för att få en serie med bilder som kan ge en fiktiv 3D upplevelse). Rapporten ger bakgrund och historia över online 3D teknologi, ger en översikt över marknaden för online produktpresentationer idag och försöker ge en ögonblicksbild av situationen i andra kvartalet 2007 över en snabb föränderlig marknad. Fyra olika 3D system ställs mot varandra med hjälp av praktiska kodexempel och avslutas med en helhetslösning för dynamisk generering av webbsidor. Målgruppen är programmerare och webbutvecklare som tar fram material för små och medelstora företag..

This literature study concerned the use and function of the radioactive isotope carbon-14, as a dating method of organic material, within the scientific field of physical geography. In this report it is presented the need of atmospheric calibration curves and the development of these as a necessity to translate carbon-14 years to calibrated calendar years. A number of common age-depth models that is used to give an approximation of an accumulation sequence and its related dates over the actual time period in different natural archives is presented and discussed. Different problems that commonly occur when age-depth models are utilized as for instance reservoir effects, contaminations or other age deviations are addressed and analyzed. The software CLAM in presented and discussed and was also used to produce age-depth models.

Syftet med denna uppsats är att bidra med kunskap och förståelse av hur kärlek kan skapas i ett senmodernt samhälle. Aktuella studier på området menar att samhället idag är mer individualiserat än förr vilket innebär förändrade förutsättningar för att få kärleksrelationer att fungera. Moderniseringen har inneburit att vi antagit nya former av dejting vilket präglas av valfrihet för individen på samma gång som teknikens utveckling har medfört nya möjligheter att finna intimitet och tillit online. För att genomföra denna kvalitativa uppsats har vi utfört intervjuer med nätdejtare som därefter har tolkats utifrån Becks teorier kring risksamhället, Giddens teorier kring rena relationer samt Goffmans teorier kring det dramaturgiska perspektivet. Resultatet visar att nätdejtingen präglas av flera risker och faror.

Too much attention has been given to mainstream approaches in performance management and management accounting research, without taking in to account changes in the environment with the rapid growth of online retailing. This paper evaluates how and/or if performance management differs in online contexts by using a conceptual model developed by Ferreira et al (2009). The model and its components are tested on three multichannel- and six e-commerce businesses. The result and its analysis is commented on by two e - commerce experts. The result shows that the operation method of the models twelve components do not differ in terms of work methods in online and offline contexts.