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1008 Uppsatser om Narrative tv-commercial - Sida 5 av 68

Happiness not Included : En kvalitativ undersökning av myter om lycka i svenska reklamfilmer

?If we consume the product as a product, we consume its meaning through advertising? ? Jean BaudrillardSyftet med denna studie är att identifiera och analysera bakomliggande myter om lycka i kommersiella reklamfilmer, utifrån ett konstruktionistiskt perspektiv. Analysmodellen, som bygger på semiotik och neoformalism, genererade kunskap om de olika berättarstrukturerna kring lycka i de undersökta reklamfilmerna. Resultaten indikerade framförallt att berättarstrukturerna om lycka grundar sig i myter som är starkt kopplade till den kapitalistiska ideologin. Studien avser därmed att blottlägga och analysera myter om lycka i reklamfilmer ur ett kritiskt konstruktionistiskt perspektiv..

Hur kan vi utveckla vårt personliga uttryckssätt med ljud?

This is a bachelor thesis that studies and discuss the question: How can we develop our individual narrative technique with sound design in a Swedish drama production? We have done research and empirical studies. We have analyzed movies to get an idea how we use the sound design in Swedish drama productions today. We have produced a movie that gives sound the biggest part. Key words: Swedish drama production, narrative technique, sound design .

en kvalitativ analys av Göteborgs-Postens bevakning av ?Etiopiensvenskarna? ur ett dramaturgi-perspektiv

Title: Schibbye och Persson?s Journey: a qualitative analysis of Göteborgs-Posten?s coverage of ?etiopiensvenskarna? from a narrative perspective.Authors: Viktor Eriksson and Max SommersteinSubject: Undergraduate research paper in journalism studies, Dept. of journalism, media and communication (JMG) University of GothenburgTerm: Autumn 2013Supervisor: Mats Ekström, JMG, Gothenburg UniversityPages: 35Purpose: To examine how the narrative-model the hero?s journey is represented within the Swedish newspaper Göteborgs-Posten?s articles on Johan Persson and Martin Schibbye, two Swedish journalists who were imprisoned while conducting journalism in Ethiopia.Method: A combination of Ethnographic content analysis (ECA) and Compositional Interpretation (image-analysis).Procedure: A strategic selection of articles published in the supplement Skenprocessen i Addis Abeba, in Göteborgs-Posten.Results: The narrative model the hero?s journey is clearly represented as cultural frames in Göteborgs-Posten?s articles about Martin Schibbye and Johan Persson. The framing of the events are used to simplify the facts and to make them emotionally accessible.

Svensk normering av TROG-2 för åldrarna 6-8 år samt undersökning av sambandet mellan grammatisk språkförståelse och narrativförståelse

The purpose of this study was to collect Swedish norm data for theTest for Reception of Grammar Version 2 (TROG-2) for children aged 6;0-7;11 years. Since TROG-2 should be administered with an increasing degreeof difficulty, the study sought to determine the necessity of altering the orderof the blocks for the Swedish version of the test. An additional aim was toexamine the relationship between grammatical and narrative comprehension,the latter examined through, somewhat modified, tasks developed by Bishopand Adams (1992). 160 children from Göteborg participated. The resultsshowed that the order of the blocks needs to be altered to maintain anincreasing degree of difficulty for Swedish children.

Den ideologiska spegeln - en studie kring hur ideologisk-diskursiva ramar skapas inom ramen för ett politiskt parti

AbstractOne aim of this thesis, has been to explore how discursive frames are constructed, frames to relate to, compare with, and therefore be part in shaping political subjects. The other aim has been connected with a more empirical platform, where I wanted to discover how these frames are established and structured discursively within a political organization, among its members; in this case with a foucs on the Swedish social democracy and its former leader Olof Palme. The thesis starts with a theoretical presentation and discussion, where focus is on the concepts of ideology, discourse theory in the form of Laclau and Mouffe, and narrative theory. The concepts will be presented and discussed, and also related to the other concepts to see their theoretical potential, both ontologically and epistemologically. Finally the theoretical rudiment is linked and analyzed with the empirical material.

Berättandets betydelse i förskolan : En undersökning av pedagogers syn på och tillämpning av berättande för att främja barns språkutveckling

AbstractThis study investigates the impact of storytelling for children's language development in preschool from a sociocultural perspective. The purpose is to find what narrative methods teachers use to promote children's language development. I also want to examine whether the children are involved in the storytelling. To get answers to my questions which include what methods teachers use, narrative meaning and function, and their children's participation, I have used qualitative interviews with four preschool teachers at four different preschools.The results of my survey show that teachers use a variety of methods at storytelling. The most common methods were reading, rhymes and daily storytelling while eating.

Att återberätta glädje : En studie av struktur och språk i fem pojkars personligt återgivande texter

The aim of this study is to investigate how five boys in grade 3 of compulsory school structure and use language when they write narrative texts retelling and assessing personally experienced events. This is studied by interpreting how the boys use genre steps that are typical of the structure of personal narrative texts and by detecting and naming different linguistic features in the texts. The material in the study consists of five boys?personal reports and the method, which is based on the theories of genre pedagogy (see Johansson & Sandell Ring 2012:28ff, 223f), comes from systemic functional linguistics. A central finding of the study is that the boys structure their texts in varying combinations of genre steps which commonly occur in texts of a narrative kind.

Barn & TV-reklam : En studie om tv-reklamens påverkan på barn

The purpose of this study is to investigate if and how children acknowledge TV-commercials, and if that is the case, are their preferences in products a result of it? The study also investigates which TV-commercials that are broadcasted together with children?s programs and if and how the children acknowledge these. The studies are based on interviews and an exercise with pictures that was carried out with two groups containing four children each. One group contained four children in the age of 6, and the other four children in the age of 7. The children are situated in a school in the Swedish countryside.

Webb-TV reklam : Påverkan och synpunkter. Målgrupp unga vuxna i Stockholm

In this study the authors have explored the new phenomenon Web-TV and what attitude young adults in Stockholm have towards this media and the applied advertisement. Further the study includes search outs of other studies for the authors to draw parallels to compare their result to be able make conclusions. Finally, Web-TV is discussed how the commercial on Web-TV could be developed to be as responsive as possible regarding the consumers..

?I was anxious to keep her in ignorance? : - berättarperspektiv och makt i Emily Brontës Wuthering Heights

Denna uppsats redogör för och undersöker berättarperspektiv och maktrelationer i Emily Brontës roman Wuthering Heights. På vilket sätt läsaren tar del av romanens komplexa berättande, om det är samma berättare genom hela romanen eller om det skiftar, vilka maktrelationer som existerar mellan romangestalterna och förhållanden mellan makt och berättarperspektiv undersöks genom analys av verket..

"Än en fågel, än en blomma" : En tematisk och dialogisk studie av ungmör och skaldinnor i Anna Maria Lenngrens dikter.

Anna Maria Lenngren (1754-1817) is known as one of Stockholms Posten?s sharpest satirists. Over the years many literature researchers have based their analysis and interpretations on biographical facts. This means that we miss important parts of her authorship, as she almost exceptionally has been writing role-poems. In a role-poem, the author takes a role as a fictitious narrative subject and/or another poem character.

?Om jag blöder betyder ju det ändå att jag är levande? : En narrativ studie om självskadebeteende

  This is a qualitative study aiming to illuminate and gain better understanding of deliberate self-harm. The study has a narrative perspective and is based on three women?s life stories, focusing on a period when they had an active self-harming behaviour. The study examines what the participants experienced as important to the initiation and the cessation of the deliberate self-harm. It is also examining identity performances and turning points which can be discerned in the life stories.

Mekaniserad ungskogsbehandling för röjning och skörd :

Earlier attempts at mechanising pre-commercial thinning have been met with varying degrees of success. Most attempts have been based on techniques where residual stems are straddled. Early treatment is essential to limit damage on residual trees. One part of the present study is an evaluation of mechanised pre-commercial thinning using the new Vimek 404R. Vimek 404R is a fairly small machine that permits selective removal of stems, making it potentially suitable also for areas overdue for pre-commercial thinning. The study established the level of performance for the machine, as well as the improvement needed to make it an economically viable option.

När goda råd är dyra: En fallstudie av användandet av konsulttjänster i den ideella sektorn

A case study was done of Sthlm Policy Group, a consulting agency that mainly targets NGOs and government agencies in the peace and security sector. The goal of the case study was to explore the tendency of NGOs in Sweden to hire commercial consulting companies. The main interest was to see what the key reasons are for NGOs to hire private consulting agencies, but also to explore what problems that might be associated with such relationships. Interviews were carried out with representatives of the consulting agency, with its clients as well as with other NGOs that were identified as potential clients. The interviewed NGOs and government agencies were found to approve of the use of commercial consultants.

Så var fallet löst : En narratologisk analys av Freuds fallstudie "Fröken Elisabeth von R."

The main purpose of this paper has been to use narratological theory for uncovering the narrative structure in Freud?s cases, such as anachronisms and focalizing. My aim was to investigate the narrative and through these viewpoints discover what impact Freud?s writing?s had on the look of hysterical women. I choose one of the earliest cases,"Fräulein Elisabeth von R." which is published inStudien über Hysterie (I?ve used the text translated to Swedish and published in Tidiga skrifter och historik.

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