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2490 Uppsatser om Male consumer behavior - Sida 53 av 166
Kognitiv auktoritet och Wikipedia ? En analys av gymnasieelevers källkritiska granskning av Wikipedia
The main purpose of this master?s thesis is to examine how high school students evaluate the quality of the information available on the online encyclopedia Wikipedia. By doing quantitative research based on questionnaires we expected to find that the means for judging that students use in this situation are most frequently based on a text?s intrinsic qualities in the point of view of its content. It was also our presupposition that 18 and 19 year old high school graduates have received some education in information research and authoritative sources on the Internet.
Hbt i media : En kvantitativ innehållsanalys av ett antal svenska och nyazeeländska dagstidningars presentation av homo-, bi- och transsamhället.
The purpose of the essay is to by means of a quantitative method investigate what the portrayal of GLBT-people looks like in a selection of Swedish and New Zealand newspapers. The essay focuses on aspects such as the gender ratio between GLBT-people who are mentioned and also those who are allowed to speak out in the newspapers. Also in what proportions the newspapers portrays the different fractions of the GLBT-term, what subjects are covered and what types of sources are used are areas of interest.The analysis is conducted through a quantitative research method where two Swedish newspapers (Aftonbladet and Dagens Nyheter) and two New Zealand newspapers (The Dominion Post and The New Zealand Herald) were selected. Three periods of 15 days were selected for each newspaper and electronic databases were used in order to try and collect all articles with relevance for this study.The theoretical background consists of Tiina Rosenberg?s theories about media?s role in the individuals? identity shaping, Nina Björk?s feminist theories connected to gender and power, and the patriarchal structure of society, and also Anders Sahlstrand?s accounts of journalism?s use of sources and their effect on the audience?s perception of the news presented.The main results from the analysis points towards preponderance in the occurrence of male homosexuality and male homosexuals.
Kundens val av researrangör
Syftet med studien är att undersöka vilka faktorer som kunden anser påverkar och avgör valet av researrangör samt jämföra detta med researrangörernas egen syn.En avgränsning har gjorts till två researrangörer, Ving och Fritidsresor samt till privatturism. Studiens disposition består av ett inledande kapitel i form av introduktion där bakgrund, syfte och frågeställningar presenteras följt av en avgränsning. Vidare presenteras studiens teoretiska grund som följs av det metodologiska tillvägagångssättet. Det fjärde kapitlet består av den insamlade empirin och uppsatsen avslutas med analys och slutsatser som baseras på de ovannämnda kapitlen.Studien undersöks utifrån fyra teorier vilka belyser konsumentbeteende, köpprocess, kundtillfredsställelse och eventuella gap mellan kundernas samt företagens uppfattning. Dessa teorier ligger till grund för studiens diskussion och slutsats.
Sexualvanor och preventivmedelsanvändning hos svenska gymnasieelever
The aim of this study was to examine sexual behavior, contraceptive use, self-rated health, lifestyle factors and the prevalence of HPV vaccination among last year high school students. The study was a quantitative cross-sectional study which was a substudy of the longitudinal study " Pornography, Youth and Health". Results showed that the majority of students had had sexual intercourse (75 %, n=524) and both performed (67 %, n=479) and received oralsex (70 %, n=498). Forty percent (n=282) of the students had had one night stand, a quarter (n=159) anal sex and 29 (n=202) percent sex with a friend. The contraceptive use increased from the first to the last intercourse while the use of condoms decreased.
The Suicide Behavior Attitude Questionnaire (SBAQ): översättning, re översättning och validering för användning i ambulanssjukvården
År 2011 uppgick antalet personer som suiciderat i Sverige till 1387. Studier visar att den suicidbenägna patientens första kontakt med sjukvården är avgörande för hur det kommande vårdförloppet kommer att utvecklas. Ambulanspersonal är en av många yrkesgrupper som möter suicidbenägna patienter. Studier visar även på att om patienten möts av dåliga attityder så kan det medföra negativa konsekvenser för patienten. Syftet med studien var att översätta, re översätta och validera en engelsk enkät: the Suicide Behavior Attitude Questionnaire (SBAQ): för användning i den svenska ambulanssjukvården.
Illusionen av det perfekta jaget : En hermeneutisk studie om nätdejting
AbstractThe purpose of the present study was to clarify and describe what image men and women present and communicate in their profiles on an online dating site. Further has been investigated if traditional gender roles and stereotypes are as pronounced on this online platform or if it offers a space to go beyond traditional formations. The theoretical framework of this study consisted of a social psychological idea and understanding of identity as well as a gender theoretical perspective. The methodological points of departure were hermeneutic and the data consisted of ten male and ten female member profiles on match.com. The results of the study was divided into three themes, the emphasis on positive qualities, the attractive body and project manager to one?s own life.
Sitta Förvara Belysa. En möbelkollektion
The purpose of the project was to design a furniture collection that can be packed in flatpackages and be assambled by the buyer. The idea is that the assembling will give the furniturean added value. I have tried to create a collection that is easy to produce so that the productwill be cheap for the consumer.The collections aestethic is inspired by Gothenburgs harbour The wide and bearing elementsof the furniture has set much of its expression.Joints has been highlighted details instead of being hidden..
Pfizer Consumer Healthcare blir McNeil : Vikten av kommunikation under integrationen mellan två läkemedelsföretag
Den höga utvecklingstakten i läkemedelsbranschen har inneburit en rad fusioner och företagsuppköp med stora påfrestningar på personalen som följd. I ett sådant läge är det viktigt med en effektiv tvåvägskommunikation mellan företagsledning och personal. Syftet med denna uppsats är därför att studera hur viktig kommunikationen mellan ledning och personal har varit för integrationen mellan svenska Pfizer Consumer Healthcare och McNeil Sverige AB. Det intressanta med denna integration är att en stor organisation uppgår i en mindre, vilket sker sällan. Genom att studera detta kan förståelsen för vikten av kommunikationsprocesser breddas.
Blir ko och kalv mindre stressade vid ko-kalvseparation med nos- och slickkontakt än när de bara kan höra varandra?
The aim for this study was to investigate if it is less stressful for cow and calves in loose housing systems when separation is made so they can see and touch each other (Physical Contact-PC) instead of just hearing each other (Hearing Contact-HC). The behavior of eight cow- calf pairs (n=4 pairs per treatment) on an ecological dairy farm with cubicle housing were studied for four hours directly after separation and four hours the day after separation. The first four cows that gave birth were used for treatment PC, and the following four cows that gave birth were used for treatment HC. The only selection criteria used was that both cow and calf were healthy. Separation took place 3-4 days after birth and the calves were put separately in two different pens while the mothers were let loose into the cubicle system.
Synen på våldtäkt : Utifrån den synvinkel som fanns hos statens offentliga utredning kring sexualbrott 1976, SOU 1976:9
This study is based on a proposition about the legislation regarding sexual offences prepared by a commission initiated by the Swedish government in 1972 which was presented in 1976. The purpose of this study has been to ascertain the commissions views on rape based on their representation of the problem, their presuppositions and assumptions regarding it and future consequences in behavior for victims and offenders of the crime. The key results of this study is that the commission regarded the ?problem? of the then current legislation to be non-consistently with the time being. In their opinion the legislation needed to be loosened from its moral strings and be adjusted to the ?new? sexually liberal era.
Skolan har fatta', det nya är surfplatta! : Implementation av surfplattor i grundskolan.
During the last two decades, technology has developed rapidly. It has become a natural part of everyday life, which we today take for granted. It isn?t until the last few years that technology has quickly become a big part in the school environments. Computers, tablets and other technology is today a big part of the education and teaching.
Den psykiska hälsan hos barn och ungdomar placerade i familjehem : En kvantitativ studie på 38 familjehemsplacerade barn och ungdomar
Denna studie undersöker och beskriver den psykiska hälsan hos en grupp barn och ungdomar placerade i familjehem i en större stad i södra Sverige. 42 barn och ungdomar i åldrarna 11 till 20 år valdes ut från en kohort bestående av 52 som vid något tillfälle under 2005 befann sig placerade i familjehem. Till barnen administrerades Youth Self Report (YSR), till en av familjehemsföräldrarna Child Behavior Checklist (CBCL) och till barnens lärare Teacher´s Report Form (TRF). Data från barnens socialakter samlades också in. Totala problemskalorna för CBCL och TRF visade att andelen barn på klinisk nivå uppgick till 23 % medan motsvarande siffra för YSR var 9 %.
ATT VARA ELLER ICKE VARA? - En studie om effekter av kongruensnivå mellan personalklädsel och varumärket
Many companies have a specific dress code in the workplace. In some companies, the code is not very extensive, while other companies have uniform requirements. What is little understood however, is what effect different staff clothing might have on consumer response in terms of satisfaction, purchase intent, attitude, interest and so on. Some limited research has shown how different levels of congruence between individuals in their marketing, and the brand they are representing, can affect customers. To avoid any wrong focus in marketing it is key to understand the knowledge gap on the potential impact the personnel in the store have on its customers.
Svart mot vitt, Att leva med Borderline Personlighetsstörning : En kvalitativ litteraturstudie
Background:Borderline personality disorder is a complex mental disorder that has become increasingly common in those individuals who seek care today. These individuals are often perceived as being different by society and the health care system, because of the prejudice and lack of knowledge that exists around mental illness and borderline personality disorder. Aim: Highlighting adults experiences of living with a diagnosis of borderline personality disorder. Method: Literature study with qualitative approach. Seven articles were chosen to be read, reviewed and analyzed.
Beteende hos lekvandrande lax i Klarälven ? utvärdering av en fiskfälla
During the migration season in 2013 a study on spawning migrating salmon and the effect of water flow on the behavior was conducted of the salmon at the Forshaga hydropower station in the River Klarälven. The River Klarälven with its nine hydropower plants on the Swedish side, constituting migration obstacles for the migrating salmon. Fortum Generation AB has together with the County Administrative Board restored a salmon trap at the lowermost hydropower station in Forshaga, aiming at making it possible for the salmon to swim into the trap, and thereafter be transported by truck past the power plants and then continue their journey to the spawning grounds on their own. Unfortunately, it is believed that the trap does not work as well as it should. In this study, I focused on salmon position in relation to water flow and if the number of salmon that swam into the fish trap differed between salmon with previous experience of the trap (experienced) and salmon without experience (unexperienced).