Sökresultat:
2490 Uppsatser om Male consumer behavior - Sida 54 av 166
VEM ÄR EN BRANDMAN? : En kvalitativ studie om brandmäns syn på jämställdhet och jämställdhetsarbete.
Gender equality and gender equality work is relevant for today's working life, and previously male-dominated occupations may be increasingly under pressure to become more equal. This paper aims to explore and understand how the firefighters at a station are experiencing gender and gender equality in rescue services.Using theories of how sex is done, how a power perspective and a structural approach can show men's and women's different conditions in an organization, and theories that are more specific to gender and change management the firefighters talk about gender and gender equality are analyzed. Essay results were collected through interviews with seven firefighters and then analyzed and interpreted with the help of theories.The analysis shows that there is a perception among the firefighters that men and women are biologically different and that required physical strength legitimizes the exclusion of women. Inequality is seen as something natural and by pursuing an active gender equality women are given unwarranted benefits. When physical strength becomes a legitimate reason for exclusion, the responsibility for gender inequality is put on women and that women don?t have what it takes.There is also a resistance against gender equality analyzed in the paper, and it's stated opposition seems to be directed against the management's way of recruiting women.
Konstruktionen av Sverige och en svensk identitet : Diskursanalys av två läromedel i svenska som andraspråk
This essay is written in order to expose the construction of collective identity in textbooks for Swedish as a second language. To help visualize the process that shapes and categorize sub-jects based on a relational identity formation I assume mostly from Ernesto Laclau and Chan-tal Mouffe's discourse analysis theory frame. The paper called it as discourse theory. There are two textbooks in Swedish as a second language to be studied. Based on the textual materi-al found in the textbooks I perform a discourse analysis involving mainly focus on relational identity construction.
Homoadoption i Bamse : hur skildras homosexualitet och homoadoption i serietidningen ?Bamse? och var placerar sig resultatet mot en kort jämförelse av homohistoria, samhälle och genus?
The purpose of this study is to investigate how homosexuality and homosexual adoptions are manifested in children's comic "Bamse" and study the result in the light of a brief background about the western society and gay history. The study has a historical gender perspective and focus homosexuality primarily in modern times. Drawing on critical theory and semiotic analysis, the study shows how ideas and ideology surrounding same-sex relations and parenting are negotiated in the ?Bamse? comic. 2010 was the year when the Bamse cartoon took a step into the gender debate and introduced two gay rabbits who adopted an infant.The study shows that despite the obvious intent to anchor homosexuality as normal and integrated in the society there are hidden ideologies that reveals homosexuality as abnormal and excluded.
Ekologiska livsmedel i offentlig måltidsverksamhet
In our everyday life we are faced with many choices that have consequences on the environment. One of these is the food we choose to eat since food production has a big impact on the environment. In organic production the aim is to have a natural production process, where environmental impacts are minimized. By choosing organic food it is therefore possible to contribute to a better environment. A large number of meals are served every day in the public sector, which makes it an important player in the consumer sector that could make a major difference for the environment..
Upplevelserna av medarbetarskap i äldreomsorgen i Hagfors kommun
The teaching of modern foreign languages within Swedish educational system has been a subject of a number of alarming reports in recent years. Several studies have shown that students lack motivation to learn any language but English. Of particular concern is the young males? underachieving and disinterest in foreign languages. In the meantime, a number of international studies and the statistical data from Swedish national agencies of secondary and higher education (Skolverket and Högskoleverket) have indicated that Russian is one of the languages that are favoured by males. The primary goal of my case study was, therefore, to examine students? motivation to learn Russian and their attitudes towards language, community and Russian-speaking people.
The man, the myth: Abraham och ICA.Stig : En narratologisk jämförelse av hur patriarkrollens gestaltas, med utgångspunkt i ledarskap och maskulinitet, i Abrahamscykeln och i en nutida reklamberättelse
Abraham is the original patriarch. How does his leadership compare with a modern day popular culture patriarch with his roots in advertising, the shopkeeper Stig, star of the ICA advertising? The essay compares the leadership and masculinity of two male leaders from different backgrounds and settings, and discusses similiarities and differences.
Skandinavisk modernism i USA
The Swedish retail business has been characterized by a small number of ruling distributors. These distributors have been affected negatively by the internationalization which has made it possible for international distributors to establish their stores in the Swedish market. These international distributors are focused on low price stores. Their establishment on the Swedish market has led to a decrease in market shares for the Swedish distributors, which has damaged their profitability. Another change that has affected the Swedish distributors is that the behavior and needs of the customers has changed.
Äldreomsorgspersonalens uppfattningar om ledarskapet i Hagfors kommun
The teaching of modern foreign languages within Swedish educational system has been a subject of a number of alarming reports in recent years. Several studies have shown that students lack motivation to learn any language but English. Of particular concern is the young males? underachieving and disinterest in foreign languages. In the meantime, a number of international studies and the statistical data from Swedish national agencies of secondary and higher education (Skolverket and Högskoleverket) have indicated that Russian is one of the languages that are favoured by males. The primary goal of my case study was, therefore, to examine students? motivation to learn Russian and their attitudes towards language, community and Russian-speaking people.
Mellan frivillighet och tv?ng: En kvalitativ intervjustudie om socialsekreterares perspektiv p? arbetet med ungdomar i riskmilj?
Today, youth crime is a topic that recurs daily in the news and politics; the subject arouses motions both within the professional community and among private individuals. The purpose of this study was to shed light on how social workers reason and work with young people aged 15 and above who are in criminal environments. We also shed light on how motivation can contribute to young people accepting the voluntary interventions that social workers have available. The study helps draw attention to the potential challenges that social services face when motivational work is insufficient, and the concern is not sufficiently high to warrant the use of coercive interventions. Our empirical material was collected using semi-structured interviews with social workers who have a degree of Bachelor's degree in Social Work, whose work is to carry out investigations of young people who, due to their own behavior, may be in need of support or protection from social services.
Kvinnors villkor i kommunalpolitiken i Karlstads kommun : sex politiker berättar
ABSTRACT Essay in political science, C-level by Chris Baldebo spring semester 2010. Tutor: Arne Larsson. ?Women?s conditions in municipal politics in the municipality of Karlstad - Six politicians tell?. The purpose of this paper is to explore women?s conditions in the municipal political work in the municipality of Karlstad.
Prissättning Ekologiska livsmedel
The Swedish retail business has been characterized by a small number of ruling distributors. These distributors have been affected negatively by the internationalization which has made it possible for international distributors to establish their stores in the Swedish market. These international distributors are focused on low price stores. Their establishment on the Swedish market has led to a decrease in market shares for the Swedish distributors, which has damaged their profitability. Another change that has affected the Swedish distributors is that the behavior and needs of the customers has changed.
Miljöbetong
The study aims to reduce energy consumption in apartment buildings where individual metering and charging of heat is applied. The aim is to develop planning and design for individual metering and charging in apartment buildings.The study is based on literature review, interviews and case study that include analysis of existing documents. Interviews were carried out with the property developer and the involved consultants who planned the apartment building Yasuragi. To investigate the differences the condominium association has noted in heat consumption between flats, the debit values of the heat were used to discern which houses that were furthest from the average consumption. On these flats there were temperature measurements and thermal photo shoots made for discriminating behavior and possible construction techniques which could be the explanation for the heat spread.Boverket shows that the consumption of heat can be reduced by 10-20% after insertion of individual metering and charging in an apartment block.
Kvinnor som ledare inom industriföretag : En studie om hur kvinnor kan ta sig tillledande positioner
Research question: How does the industrial company Scania work to get more women in leadership positions?Purpose: The purpose of this work is to describe how companies in a male-dominated industry can work to get a higher share of female leaders.Method: This survey was based on a deductive approach with a qualitative method. Theories have been obtained primarily from scientific articles and the empirical part has been collected through interviews from the companies Wiminvest and Scania.Conclusion: The conclusions the study came up with was different elements that companies in male-dominated industries can work with to get a higher share of female leaders. The first thing that companies can do is to join the project BON or similar projects to work on this issue. They can work with workshops and lectures to disseminate knowledge about the topic.
Varför ryska? ? En fråga om genus? : En fallstudie om motivation till att läsa ryska
The teaching of modern foreign languages within Swedish educational system has been a subject of a number of alarming reports in recent years. Several studies have shown that students lack motivation to learn any language but English. Of particular concern is the young males? underachieving and disinterest in foreign languages. In the meantime, a number of international studies and the statistical data from Swedish national agencies of secondary and higher education (Skolverket and Högskoleverket) have indicated that Russian is one of the languages that are favoured by males. The primary goal of my case study was, therefore, to examine students? motivation to learn Russian and their attitudes towards language, community and Russian-speaking people.
Fruktsamhet och fruktsamhetsproblem hos chow-chow : En inledande studie över situationen i Sverige
The chow-chow breed is considered to have a low fertility and this report is an in
depth study of the reproductive functions of this breed in Sweden. Only 53 % of
the Chow-chow matings results in litters. Previous studies of other breeds in
commercial kennels shows mating results around 85-90 %, but this has not been
investigated in hobby kennels and most Chow-chows which are bred from in
Sweden, are kept as family pets.
Contrary to most other breeds, Chow-chows show a seasonal reproductive pattern
and most litters are born in the autumn. The influence of the month of mating on
pregnancy rate and litter size was found to be not significant, but can be
considered a trend.
Thirty-nine females with previous known fertility problems where studied. Some
of them had reached puberty extremely early, at an age between 4-5 months, and
many of the bitches showed great fluctuations in intervals between oestrus cycles.
Some of the females showed abnormalities such as very short oestrus intervals of only 2-3 months, probably without ovulating.