This report is focused on marketing opportunities for small-scale mango farmers in the Nyanza Province in Kenya. Kenya is a large horticultural producer in the world. Horticulture is an important income for a large share of the rural population in Kenya but profitability is low due to inefficiencies in marketing systems and poor infrastructure. The conditions for growing mango in the Nyanza Province are very beneficial and there are two harvesting seasons. Mango offers good income opportunities for small-scale farmers in the Nyanza Province.The aim of this study is to identify marketing conditions that will enable prospering business for small-scale mango farmers in the Nyanza Province, Kenya.

In the informational age of today, continuous learning is of greatest importance. The demand for this seems to be increasing, while at the same time people are under more pressure to carry out more tasks in shorter amounts of time. A way to solve the problem of finding time to learn could be to make use of the possibilities that Internet offers for learning at a distance. The purpose of this thesis is to, from a pedagogical perspective, contribute to the discussion concerning Internet based distance education for a target population consisting of professionals. We have found that some of the courses included in the two certification programs which we have investigated are suitable for Internet based distance education.

Cause-Related Marketing (CRM) is not a completely new phenomenon, yet an idea whose time has truly come. To have commercial organizations cooperate with charity organizations for mutual profit is a "win-win-win" situation. The company gets added value to its brand, the charity organization gets to collect more money that it otherwise wouldn't and the customer gains a feeling that he or she has contributed to the society.The purpose of this thesis is to study how a company, in practice, works with CRM marketing. How do they choose which charity organization to work with,what type of product is most appropriate to market with CRM and how is the CRM campaign designed? A theoretical model is then formed to answer these questions, after a thorough research of relevant theory on the subject.

Denna studie inriktar sig på läromedelsanvändandet inom samhällskunskapsämnet i den svenska grundskolan. Särskilt granskar den användandet av Internet som läromedel, motiveringar kring detta och konsekvenser när det gäller den pedagogiska vardagen på skolorna. För att få en bild av de statliga, formuleringsarenan, rekommendationerna kring Internet som läromedel analyseras den nya läroplanen Lgr11 i relation till tidigare gällande läroplaner. För att se hur dessa rekommendationer tillämpas i skolan, realiseringsarenan, analyseras intervjuer med sex olika verksamma samhällskunskapslärare i grundskolan. Studien visar att de statliga direktiven ger lärare flexibilitet i urvalet av läromedel.

A hearing loss may affect the identity development and participation among adolescents. To understand adolescents with hearing loss in modern society, it?s of great importance to ascertain how identity- and participation processes occur in new areas, such as the internet.Objective: The aim of this study was to investigate what research shown regarding identity development among adolescents with hearing loss and whether social processes on the internet may influence the participation of this group.Method: A literature review was conducted to obtain a cohesive framework of research about participation processes and identity development among adolescents. Included articles have been published 1995-2015.Results: The results show the importance of the individual?s identification with the surrounding.

I denna kvalitativa studie med hermeneutisk ansats har det övergripande syftet varitatt undersöka vad föräldrar har för kunskaper om deras barns användning av Internetoch om fenomenet nätmobbning. Vi har använt oss av semistrukturerade intervjuermed nio informanter. Urvalet har varit föräldrar till barn i åldrarna 13-18 år. Föranalysen har symbolisk interaktionism använts. Resultatet visade att flera avföräldrarna hade bristande vetskap om deras barns användande av Internet.

Företag inom handel är underrepresenterade i litteratur kring Event Marketing. Kommunikationsverktyget som erbjuder interaktion tilltalar dagens upplevelsesökande konsumenter. Event Marketing som verktyg är i sin tur underrepresenterat inom Brand Management. På grund av Event Marketings aktualitet i dagens samhälle borde det teoretiska gapet studeras. Uppsatsens syfte var således att undersöka hur företag inom handel använder Event Marketing för att framhålla och stärka sitt varumärke, detta med hjälp av följande frågeställningar: Hur motiverar företag inom handel användande av EM? Hur arbetar företag inom handel med att säkerställa att EM får en positiv inverkan på varumärket? Vilka särdrag kan identifieras, inom användandet av EM, för företag inom handel? Undersökningen genomfördes med ett arbetssätt liknande det abduktiva genom öppna kvalitativa intervjuer med tre företag inom handel samt tre eventbyråer.

Private religion is a faith that isn?t practiced in an organised religious community. Many people do not want to accept a religious concept that is already defined. To choose a conception of faith based upon personal preferences fits some modern man better. The purpose of this thesis is to examine if it?s possible to create a personal religion and how such a process looks.

The purpose of this essay is to investigate how the crisis communication was perceived between SAS, massmedia and citizens during the volcano crisis in 2010. The questions posed are: - How did the communication between SAS, media and citizens function during the crisis? - How did senders, intermediaries and beneficiaries experience the information and communication during the crisis? - How important was the internet communication for SAS, media and citizens during the crisis?The collected material consists of interviews and desktop research of material from Internet.The study shows that the communication between SAS, the media and citizens worked well on the social medias but was weaker in all other mediachannels. SAS was also weak in following up information received by media and travelers, and they therefore they had a different picture of the situation during the crisis. SAS thought that the communication worked fine between the parties involved.

Det här examensarbetet handlar om på vilket sätt Internet/IT kan göra livet lättare för handikappade. Arbetet grundar sig på mitt intresse för teknik och vad den kan göra för nytta för både pedagoger, lärare och främst elever i särskolan.Jag har bl a undersökt hur Internet/IT används av elever på olika särskolor i Sverige genom att skicka ut e-mail enkäter via e-mail. Med hänsyn till lärarna på särskolorna så har jag inte publicerat vare sig namn eller skolor i arbetet. Detta beror på att jag i min frågeställning inte brytt mig om att få med detta. Det var svaren och inte de svarande som var de väsentliga för arbetet.Jag har också tagit del av aktuell information som jag har funnit på Internet samt information från rapporter.

The first purpose of this thesis is to investigate if, how, and why the perceived collective identity in the town of Karlskrona has changed. Collective identities can due to their socially constructed nature change rapidly in light of new collective experiences. The reason for suspecting such a change in Karlskrona is the immense impact that the change in the global economy, according to Saskia Sassen, has on cities. By interviewing politicians and media representatives from Karlskrona the perceived identity is drawn. The second purpose of this thesis will then be to test if the identity as it is perceived by Karlskronas habitants differ from the one that town officials present through city marketing.

 Purpose/Aim: The goal of this thesis is to examine access and knowledge computers and the Internet among the senior-year students of Anacostia High School. Do the students of this facility have the same opportunity as the residents from better socioeconomical backgrounds or are they being excluded from the technology? Material/Method: To approach the thesis goal I have used a quantitative method. More specifically, a questionnaire was handed out to the senior year students at Anacostia High School. Main results: The study has shown that most of the students of Anacostia had in some way access to computers and Internet.

This thesis is an evaluation of the campaign [The digitally curious] that is part of the regional marketing campaign Futurum.kom. Its purpose was to strengthen the library's role in society. The campaign includes Regionbibliotek Kalmar, Länsbibliotek Sydost and also 25 public libraries in Kronoberg, Kalmar and Blekinge. The campaign [The digitally curious] is one of several cluster campaigns targeting their marketing to a specific audience and aims to promote awareness of what libraries have to offer and provide information on digital media and services. The target group for the campaign is a man between 45-65 years old, who is interested in digital technology.

Idag spenderar ungdomar en stor del av sin fritid på den ?nya? scenen internet. Uppsatsens syfte är att undersöka internet som möjlig arena för socialt ungdomsarbete. Utifrån ungdomars perspektiv belyses faktorer som är möjliggörande respektive hindrande för ett sådant arbete. Frågeställningar:? Vilken betydelse har internet för ungdomars dagliga interaktion?? Hur ser behovet ut av socialt ungdomsarbete på internet?? Hur kan en relation till en socialarbetare skapas och fungera på internet?Tre fokusgruppsintervjuer har genomförts via MSN Messenger, där sammanlagt 12 ungdomar besvarade och diskuterade de aktuella frågorna.

The companies of today figures on a hardly competitive market. This makes it necessary for the company to find new way to create competition advantages. Since it is no longer enough to compete with the technical quality of the product the companies are forced to also enhance the functional quality. To accomplish this it becomes necessary for producing companies to be customer oriented. A customer oriented company culture can be reached with the help of internal marketing in which different activities work to inform and teach the employees about the company strategy and also about their own role as part-time marketers.This thesis examines Electrolux, a company which is currently striving to develop a customer oriented company culture.