Uppsatsens syfte är att undersöka tänkbara orsaker till skillnader och likheter i svenska konsumentföretags val att anpassa och/eller standardisera sin marknadsföring till den amerikanska marknaden, samt därefter undersöka om dessa orsaker har ett samband med hur och om företagen väljer att använda sig av sitt svenska ursprung som marknadsföringsmedel..

Corporate Social Responsibility (CSR) refers to adjusting corporate goals so that they are not only based on maximizing corporate profits, but include ethical standards on socially desirable behavior (Boatright, 2008). Even though many companies have integrated CSR into their business operations, there are still many issues that are difficult to tackle. Especially Multinational Corporations (MNCs) in the global business environment face many challenging situations due to the fact that they often have linkages to countries where the local government is either unwilling or unable to take care of its responsibilities. MNCs often find themselves with increased responsibilities when they start solving some of the issues that earlier have been the sole responsibility of states. A specific case situation discussed in this paper is related to ?conflict minerals?.

Stroke is caused by a bleeding or infarct in the brain and is one of the most common diseases in Sweden today. The purpose of the study was to evaluate if Ronnie Gardiner?s Rhythm Therapy (RGR-therapy) has any effect, regarding motor control and the subjective experienced health related quality of life, on people who have been affected by stroke. The examination group consisted of eight people. The intervention consisted of RGR-therapy once a week during a period of nine weeks.

The purpose of this thesis is to examine the relationship between librarians and library support staff in public libraries regarding status, distribution of work and working climate. We were interested to know if there is a conflict between the two occupational groups and how it can be explained. We also wanted to learn what the future holds for the library in terms of professional categories and tasks according to library staff of today. This study is based on twelve qualitative interviews with four heads of libraries, four librarians and four library assistants. Three theoretical approaches were used in the analysis of the interview material: professionalization strategies, conflict theories and theories from group psychology.

The purpose of this thesis is to study the personal problems that can occur when defecting from a destructive cult, and what kind of support you may need from social authorities. The aim is to develop guidelines for social workers who are in contact with sect defectors. It?s a qualitative study based on interviews with six defectors from Jehovah?s witnesses. The results shows that all the defectors that have been interviewed have had anxiety problems, lost contact with friends and relatives, low level of education, and low self esteem when defecting or after.

Studiens syfte var att undersöka självkänsla och skillnader i självkänsla mellan män och kvinnor. Studien belyser även hur låg respektive hög självkänsla påverkar individers livskvalitet. Då metoden är både kvantitativ och kvalitativ kan intressanta jämförelser göras mellan resultaten från enkätundersökningen och intervjuundersökningen då de avsåg att studera samma ämnen.Tidigare forskning har indikerat att män har högre självkänsla än kvinnor (McMullin, Cairney, 2004). Den aktuella studiens resultat visade dock ingen signifikant skillnad mellan män och kvinnors självkänsla i enkätundersökningen. Intervjuundersökningen visade att män uppfattar en skillnad mellan könen till männens fördel, detta gjorde dock inte kvinnorna.Enligt Rosenberg (1962) påverkas individers livskvalitet negativt av låg självkänsla.

Business valuation is something that has been more general and discussion around this subject is very common. The discussions often revolve the various principles and procedures that a business appraiser can apply when a valuation of a business should be done. When there are different evaluation methods there are also resulting in an assumption that there are not so easy to create a complete objective business value. The individual evaluator choice of method will determine the result of the business value. The global world for each business has been more uncertain and turbulent/changeable which have tended to exacerbate the work for the evaluator to determine a business value.

Some theorist, like George Ritzer and Max Weber, claim that everything has its optimal process and that all companies therefore will strive towards standardization. Researchers like Paco Underhill and Pine & Gilmore on the other hand, claim that an increasingly global competition forces businesses to focus more on consumer demands, experiences and differentiation. This thesis challenges these statements with empirical data by looking at shopping malls and their strategies as well as consumer preferences. It arrives at the conclusion that output is primarily driven by customer demand, and that consumers value a certain part of predictability..

The purpose of my work is to investigate the experiences in school for pupils with Asperger syndrome around the question, what is a good school for them. I´m also interested in what experiences the staff has about this question. I made a qualitative interview study. I have interviewed three pupils with Asperger syndrome, a teacher and a pupil assistant. To give the reader background information I have written about what the researchers say about what it is like to have Asperger syndrome.

Under de senaste tio åren har förekomsten av kränkningar online ökat,både för dem som utsätts och utsätter andra för kränkningar online.Syftet med denna studie var att undersöka om självkänsla ochkänslolösa/känslokalla personlighetsdrag kan associeras med dem somutsätts, utsätter eller både utsätts och utsätter andra för kränkningaronline. Syftet var även att undersöka om det finns ett samband mellan attbli utsatt och utsätta någon annan för kränkningar online. För attundersöka detta användes en enkät med sammanlagt 42 frågor ochpåståenden om känslolösa/känslokalla personlighetsdrag, självkänslaoch huruvida de blivit kränkta eller kränkt någon annan online. Urvaletbestod av 99 gymnasieungdomar, varav 41 unga män och 57 ungakvinnor, i åldrarna 16-20 år. Resultaten visade signifikanta sambandmellan självkänsla och känslokalla/känslolösa personlighetsdrag samt desom utsätter och själva blir utsatta för kränkningar online.

The purpouse of this study is to find out how and if a Content Managment System (CMS) can benefit from applied User Experience Design (UX). A work project has been executed where a client wanted the students to create a user friendly CMS for adding content to a global hotel review site. A prototype of a CMS was created based on literature studies about UX and CMS. The prototype of the user friendly CMS was then tested through user tests and interviews with key users. After input from the key users the prototype was changed until the users were satisfied with it..

Denna kandidatuppsats behandlar multinationella företags anpassning av sin marknadskommunikation utifrån marknaders kulturella olikheter. Vi fokuserar på ett företags anpassning av marknadskommunikationen i form av direktförsäljning i världen i allmänhet och Sverige, Tyskland och Indien i synnerhet. Vår frågeställning är således:Hur ser marknadskommunikationens anpassningsnivå utifrån olika kulturer ut hos ett svenskt multinationellt företag?Från ett företagsperspektivFrån ett externt perspektiv För att studera detta ämne var vi i behov av teorier kring marknadsföring samt kulturella olikheter. Därför har flertalet forskares teorier kombinerats med störst fokus på artiklar och studier av Hofstede och de Mooij.

Background: Exercise dependence is a behavior where some people get very strong feelings for their training. This dependency becomes a problem when it affects individuals? life in a negative way. Individuals with low self-esteem have been found to have an increased risk for exercise dependence. Self-estem is associated with Self-compassion, which is to have compassion with oneself in pain and difficult periods.

Titel: Svenska SMF i en global va?rld Internationaliseringsstrategier fo?rexpansion till IndienKurs: 2EB00E Kandidatuppsats VT-2012Fo?rfattare: Erik Busk 860724 Peter Olsson 830502 Erik O?rlander 861126Bakgrund:Att etablera sig pa? en internationell marknad har tidigare varit fo?rbeha?llet fra?mst stora fo?retag. Men i takt med att intra?desbarria?rerna har minskat har det o?ppnats mo?jligheter a?ven fo?r mindre fo?retag att etablera sig pa? en internationell marknad och Indien a?r ett av de la?nder som lockat flest utla?ndska fo?retag de senaste 20 a?ren. A?ven om internationaliseringen har blivit la?ttare, inneba?r det stora risker fo?r sma? och mellanstora fo?retag, och valet av strategi och entry mode a?r da?rfo?r mycket viktigt.Syfte:Syftet med studien a?r att identifiera och underso?ka vilka begra?nsningar och mo?jligheter svenska tillverkande SMF har i deras internationaliseringsstrategier till Indien.

The aim of this study was to reach a better understanding of voluntary work and its possible influence on the work role. Based on a phenomenological approach, five voluntary workers from the leisure field were interviewed. The interpretation of the empirical data was based on the Humanistic psychology and its theories about personality, self-realization, motivation and emotion. The results show that the motive behind the voluntary engagement varied amongst the participants and all of them stated more than one motive. However, social motives, wanting to learn more and develop their skills and also wanting to help others, were the most frequent motives among the participants. In the light of the theoretical background for this study, these motives can be understood as being due to the need of self-realization and appreciation from others, and also a wish to reach an ideal self.