The purpose of this study is to identify and analyze how resource-based strategic choices can create can create sustainable competetive advantages. The study examines whether Daniel Wellington has competitive advantages and how those in that case have been achieved. The results of our study can hopefully help case company to get a deeper insight into the relationship between strategic resources and sustained competitive advantage..

There are countless methods for companies to use as marketing tools and one method that has become more and more popular is sponsoring. Reasons for companies to use sponsoring as a marketing tool is to be exposed and associated in connection with the sponsored item. Companies also use sponsorship to create relationships with the company's target audience. The use of Internet and Internet marketing has also increased during the last years and this paper examines the combination of these two areas, sponsorship and Internet marketing. A survey that examines the websites owned by companies who also are sponsors, answers the following problem:How do companies communicate their sponsorship on their own homepages?The purpose of this study is to describe how companies use their homepage to communicate their sponsorship.

The relationship human has to animals are complex and I discuss this from a theological and philosophical perspective in this essay. I ask on what grounds, with what arguments and how one could live with an inclusive ethic. I discuss the philosopher Peter Singer and the theologian Andrew Linzey to see their agreements and differences. Linzey has a mystic influence built into the theological perspective. Swedish activists and authors Pelle Strindlund and Annika Spalde call their way of life the ?Way of love? and show an animal-inclusive ethic built on a Christian mystic ground..

The purpose with this thesis is to clarify how estate agents working with their marketing and marketing strategies. Our study has occured in Kalmar and we have used five different estate agents for our collection of empiric?s data. We have worked with a qualitative methodology to achieve deeper knowledge about these five company?s which have been chosen for the study.We have selected theories that suit our subject and together with the empiric data these two parts will be compared which concludes in an analysis.

This dissertation discusses the preparations companies do when their auditor is about to visit them. We wanted to investigate if companies do some form of preparations with the intense of trying to influence the auditor in an, for the company, advantageous way. The purpose was to be fulfilled through the deductive process of theorization and from the gathering of empirical and the analysis of this data. We decided that a multiple case study would be the best approach for us, as we wanted to undertake a greater number of interviews than is normally done in a case study. The result from our study showed that auditors think that information from a company is more reliable, if its documentation is neatly kept, or if the relationship between the auditor and the company is good.

The aim of this study was to investigate and gain a deeper understanding of how the staff at the youth clinic approaches, and might influence, participation and responsibility as regards the girl and boy respectively in the process that follows when an unplanned pregnancy has been verified. Qualitative interviews were carried out with staff at five youth clinics in Skåne. All staff did routinely work with girls and boys that were involved in an unplanned pregnancy. The theoretical starting point of the study was a gender perspective involving feministic gender theory and masculinity theory. The main questions were: How does the staff at the youth clinic view the responsibility distribution between the girl and the boy involved in an unplanned pregnancy, and how does the staff explain this distribution? Are there any guidelines to how the boy and girl should be approached, and in this way ensuring that they both feel involved in the unplanned pregnancy and its consequences? How does the youth clinic staff view and discuss a gender perspective in relation to their work? The result of the study showed that at four of the clinics a difference was evident in the staffs´ views as regards participation and responsibility in the unplanned pregnancy of the boy and girl respectively.

The purpose of this study is to shed light on and describe Kramfors travel centers function and relationship to the surrounding urban environment, and how this core is experienced by residents and visitors. To do this, the use of the travel center, its relationship to Kramfors city center and the perception of it, as well as possible improvement areas has been studied.This has been examined using a quantitative method by designing a questionnaire and the usage of a research strategy through the implementation of a small-scale survey. Within this a cluster sampling was applied.The result shows that Kramfors travel centers is primarily used for traveling and is used most frequently by the visitors within the study. It is also shown that residents 'primary reason for traveling from the travel center is friends and family, followed by shopping, and that the visitors' primary motive for traveling is friends and family as well, followed by work. The mode of transportation between the travel center and destinations are mainly walking, while the mode of transport between homes and the travel center proves to be the car.

The essay deals with the patterns of storytelling in Selma Lagerlöfs novel "Körkarlen". The focus is on the relationship between idea and form. Selma Lagerlöf tries to show how the drinker David Holm comes to insight about his own shortcomings and faults without knowing that he is in fact educated by his old friend. The author of this essay tries to show that Selma Lagerlöf use the same method in relation to the reader of the novel. Selma Lagerlöf wants to enlighten the reader without actually preaching.

På dagens hårt konkurrensutsatt marknad är inte bara priset en viktig konkurrenskraft, även relationen mellan kund och leverantör kan spela en avgörande roll för om det blir en affär eller inte. Möjligheten att låta kunden vara delaktig i produktutvecklingsprocessen är även ett sätt att stärka kundrelationerna. Uppsatsens syfte har därför varit att undersöka kundrelationerna både från leverantörens och kundens perspektiv. Avsikten med uppsatsen var även att undersöka hur kundrelationer och kundinvolverad produktutveckling kan användas för att skapa konkurrensfördelar inom Business-to-Business. Almedahls var även intresserade av att närmare undersöka möjligheterna för digitaltryck, vilket är en ny tryckprocess för företaget.Vi gjorde därför en fallstudie på Almedahls, ett tillverkande företag inom textilbranschen.

This is a qualitative case study that aims to examine the small entrepreneur?s choice of financing solutions and their thoughts on various forms of financing. The authors have chosen to specifically examine entrepreneurs who do not have experience that stretches more than three years in entrepreneurship and the restaurant business. The study used three different companies in the restaurant business in Stockholm and semi-structured interviews were conducted with all owners of the company, corresponding to a total of six respondents. The study's findings show the relationship of entrepreneurs who believe that the experience of the industry and entrepreneurship is valuable also are more prone to giving away some ownership in exchange for a certain expertise and funding..

Plagionotus detritus is a threatend longhorn beetle that only exists at one site in Sweden. It is saproxylic and depending on recently dead coarse oak wood for its larval development. Trees at Djurgården, Stockholm that have been colonized by Plagionotus detritus has been studied to find out the habitat preferences of the species and to see what affects the density of beetles in a tree. The bark of some trees and wood from the breeding project at Nordens Ark has also been studied to find out what affects the species reproductive success. The reproductive success was measured in two ways, the larval mortality and the size of the hatching holes.

Purpose: The purpose of our thesis is to analyze the application of models from product branding on job-seeking business students as a way to establish a personal brand.Conclude: We found that the principles of product branding closely resembles those of personal branding and are therefore applicable. The models that build a products brand can do the same for a business student. Thereby we can conclude that personal branding does derive from product branding..

The urban physical practice of parkour can be described as male dominated. In thispaper, however, I choose to focus on women participating in the sport. My materialconsist of interviews with five Swedish women who regularly perform parkour.Through the phenomenology of Simone de Beauvoir, Iris Marion Young and SaraAhmed, I analyze the women?s relationship to the body and (public) space. Myconclusion is that engaging in parkour has changed the way the women understandtheir own corporeality, from an ?I cannot? to an ?I can?.

Efter ett antal företagsskandaler bestämde sig Sverige för, som många andra länder, att utveckla en kod för bolagsstyrning. Den första kom att träda i kraft 2005 och 2008 började en reviderad version gälla. Svensk kod för bolagsstyrning är ett regelverk för företag registrerade på börsen. Den innehåller regler och rekommendationer om valberedning, styrelsesammansättningar och arbetsuppgifter för styrelser. I arbetet har vi velat ta reda på i vilket avseende bolag väljer att frångå koden och om detta skulle kunna leda till minskat förtroende för bolagen.

Sammanfattning I september 2008 fångades 311 juveniler (unga individer) av arten sill (Clupea harengus) in vid fyra olika områden på den svenska västkusten; Råssö, Hunnebo, Askerö- och Gullmarfjorden. Genetiska, kemiska och morfologiska data (längd och vikt) samlades in i syfte att bestämma vilka populationer de härstammade ifrån. Fångster av sill är så gott som alltid av blandat ursprung eftersom individer bara samlas i de populationer de stammar ifrån vid den tid på året då det är dags för parning (lek). I den här uppsatsen klassificerar jag juvenilerna till tre regioner i vilka populationerna ingår, genom att jämföra de data som samlats in från juvenilerna med motsvarande data i en stor databas över populationer i Nordsjön, Skagerrak, Kattegat och Östersjön samt med ytterligare en population, Risør, som inte ingår i denna databas. Data om populationerna kommer från samples och de sanna populationsparametrarna (dvs.