Apple has since their launch of the Iphone series created a billion dollar business with the market place Appstore. Third-party apps have disrupted the mobile industry, attracted a high number of developers and set the standard for the industry. Despite success, this market has yet not been the topic of any academic study, a fact that makes this thesis important. Under the assumption that apps can be regarded as a service, traditional service marketing theories have been applied with the research goal to map existing business models, evaluate revenue potential and understand best practices of marketing techniques. A series of qualitative interviews with representatives from the difference business models, backed by secondary data describing the domain shows how the Appstore has evolved over time and which marketing practices that appear successful.

The study presented here is about how to make the special needs user who has a profound intellectual disability and additional disabilities more involved in their implementation plan. Based on a life story interview the study aims at analyzing perceptions of procedures to enhance special needs users? influence. The method used in this study was a qualitative research approach as an overall approach in order to use a narrative method where life history is the method. The focus has been to study a part of an individual life history - a specific domain in the life of the interviewee?s working career.

Bakgrund: Enligt en underso?kning som Stockholms handelskammare genomfo?rt tillsammans med Infotorg sa? blir internet och de sociala medierna en allt viktigare ka?lla till information fo?r arbetsgivare. I studien visar det sig av 40 procent av alla rekryterare kontrollerar kandidater via Facebook. Detta va?ckte fra?gor hos mig, som jag valde att ga? vidare med i denna kandidatuppsats.Syfte: Uppsatsens syfte a?r att underso?ka varfo?r, och pa? vilket sa?tt, arbetsgivare anva?nder sig av internet och de sociala medierna na?r de rekryterar ny personal.

Denna studie ger ökad kunskap om hur en digital artefakt inom sociala medier skulle kunna uppmuntra till äkthet, som en motpol till profilering för att skapa en balans mellan profilering och äkthet. Studien barhandlar området ?hur och varför användare presenterar sig och för sig på ett visst vis i sociala medier?. Detta förstås och diskuteras med hjälp av de två ändpunkterna äkthet och profilering. Studien berör även designerns roll i detta sammanhang.Studien undersöker området genom en litteraturstudie, samt en egen kvalitativ studie i form av semistrukturerade gruppintervjuer.

Teckning är ett arbetsområde som har hängt med från den allra tidigaste bildundervisningen, där den ännu utgör en grundbult i en alltmer svårdefinierad sammansättning. På förtjänstfulla sätt kan man idag kombinera enkla material med modern teknologi, t ex för att skapa uttryck, lösa uppgifter eller underlätta estetisk kommunikation..

The main domain in which eating disorders are defined is medical, whereas socio-cultural perspectives are less common. Because social workers seeks to explain different problems taking societal factors into account, we asked ourselves if social workers have a way of understanding eating disorders, that is different from a medical point of view. Two focus group interviews were conducted; the one composed by social workers with experience of working with eating disorders, and the other by social workers without that experience, which enabled comparisons. The interviews were analyzed using socio-cultural and feminist perspectives. The result showed that the social workers use socio-cultural perspectives in explaining eating disorders.

Syftet med denna studie är att få en insyn i vilket förhållningssätt fem verksamma grundsko-lelärare har kring användning av digitala verktyg i deras undervisning och hur det påverkar deras integrering. I Läroplanen för grundskolan, förskoleklassen och fritidshemmet 2011 fram-går det tydligt att handhavandet av digitala verktyg är en viktig del då skolan ansvarar för att varje enskild elev efter genomgången grundskola kan använda modern teknik som verktyg för kunskapssökande, kommunikation, skapande och lärande (Skolverket 2011a). För att nå syftet i denna studie har vi samlat empiri genom telefonintervjuer som sedan har tolkats och analyse-rats utifrån fyra valda teoretiska begrepp, IT, IKT, digital litteracitet och MIK. Studien visade att samtliga lärare förhåller sig positivt till arbete med digitala verktyg i undervisningen där det används som stöd för elevers lärande. Vidare framkom det att lärarna arbetade med olika kunskaper och förmågor utifrån de teoretiska begreppen.

This paper is to identify and analyze a new trend which we believehas taken off, based on qualitative interviews and analysis of three productions which we have been involved in during a practiceperiod of two months with a production company in Stockholm. This essay intends to define this trend as an organic formation of digital material and to identify the key characteristics which form the basis of how to create a production of this nature..

Arbetet går genom en metod för simpel terränggenerering med koppling till spelarhandlingar genom användning av artificiella neurala nätverk..

The purpose of this study has been to examine a few Swedish advertisment producers opinions on the subject of viral advertising and especially the ethical aspects of hidden viral advertising. The specified purpose of this paper is to:To clarify the underlying reasons for the use of viral advertising.To clarify the advertising producers ethical views on hidden viral advertising.The essay is based on a qualitive research metod of an abductive nature where the empirical data is derived from interviews with three advertisment producers. Through a stratified selection method we contacted agencies that in one way or another uses digital solutions as an advertisment method. All interviews were conducted via the digital chat room Skype, one of the interviews were conducted with both picture and sound and the other two with audio-only.The following points are the essential conclusions of our study:Hidden viral advertising is seen as a rare promotional method in Sweden today, however, the viral-spread effect is more commonly used.The economic factors together with the spreading capacity of the viral advertising is contributing to one of the biggest reasons behind the use of viral advertising. In addition to these, viral advertising is seen as an effective way to stand out from traditional advertising.Viral advertising where the sender is hidden or unclear is always seen as unethical.

As a great deal of people spend more time with their cell phones and computers than with magazines and TV, markets have begun to explore marketing possibilities in digital media. A common form of marketing in digital media is sponsorship of the cyber stars of the Internet - the bloggers. Sponsorship of bloggers has proven to be a highly efficient method for brands to gain attention and positive attitudes, as bloggers are regarded as fashion icons as well as reliable friends. Another up-to-date marketing strategy that has proved successful in gaining consumer attention is the use of incongruent elements in ads. Incongruence challenges consumer expectations and thereby demands attention.

Schizophrenia can cause symptoms such as auditory hallucinations, delusions, emotional blunting, apathy and lack of motivation. These result in a diminished ability to participate in daily activities and bring the client group into the domain of occupational therapists. The purpose of this literature review is to compile the latest findings in occupational therapy interventions for individuals with schizophrenia. Furthermore guidance regarding the utility of the interventions will be given based on the author?s assessment of the evidence in the 22 articles included.

The aim of this Bachelor?s thesis is to obtain understanding and knowledge about how literary scholars collaborate regarding information. Seven scholars have been studied in the aim to find out social and cultural elements which create particular prerequisites for their practice, with focus on information sharing. The method used has consisted of semi-structured interviews. The informants have been studied from a socio cultural and domain analysis starting point, which means that they are studied in the light of being members in their practice.

Detta kandidatarbete undersöker hur digitala spel kan skapas med någon annans synsätt. Vi ville se vad som hände om vi försökte göra spel på ett posthumanistiskt sätt och om detta hade förändrat något. Det har uppkommit speciella möjligheter och konsekvenser under processen, det har även dykt upp frågor. En av dessa frågor är hur skapandet av varelser inom digitala spel kan utföras. Likväl har det under projektet skett diskussioner och tester runt hur ett verktyg för detta ändamål skulle kunna fungera.

In recent years seemingly everything has become digital. Some areas, like classical sports, have been slower to adapt to new technical development. Golf is an example of this. Usually when people play golf they bring their clubs, golf balls and a paper scorecard on to the golf course. The advantages of keeping score in a digital way areevident.