Background: Around the world, markets deregulates, which leads to increased competition. Meetings between the consumer and the employees of a company determine how the customer perceives the company and / or its brand. This has result in that many companies have realized the importance of internal using the same marketing skills that are used externally. In 2009, pharmacy market went from being a monopoly market to be a regulated competitive market.Problem: Is there any internal conditions for a private company, whose culture and structure was formed under a state monopoly, to create a strong corporate brand?Purpose: The purpose of this paper is to, through a case study, analyze and evaluate the internal marketing in a company which has undergone a change of ownership and retained the same staff.Method: Through interviews with key personnel and staff , data was gathered for the case study, which means that the method is qualitative.

Studien undersökte hur arbetet inom den personalkooperativa verksamheten upplevdes av medlemmar och anställda, samt skillnaden dem emellan. I denna studie användes personalkooperativ för att det där ingår både medlemmar, som är ägare av kooperativet, och anställda. Syftet uppnåddes genom intervjuer där tre frågeställningar användes: vad upplevda erfarenheten är av att ingå i ett personalkooperativ, hur företagets handlingar stämmer överens med de aktuella kooperativens sju principer, samt hur deltagarna förhåller sig till Maslows behov.  Resultatet visade dels att möjligheten att själv kunna påverka arbetet var skälet till varför deltagarna valt att ingå i ett kooperativ. Dock angavs som negativt saknaden av en chef och den bristande ekonomin. Skillnaden mellan medlemmar och anställda framgick genom att medlemmarna fokuserade mer på verksamheten som helhet medan de anställda lade fokus på interaktionen mellan kollegor.

Background: Thanks to the globalization and the EU the international trade is growing faster than ever and companies are able to change ownership across the borders of the nations. Today one can talk about global marketplace with a deeper integration of the economies of the world. The rapidly growing list of mergers of Swedish companies since the last 10 years indicates that the global companies of today is using mergers as a strategic tool for continue their growth. However the number of unsuccessful mergers is big. The need of understanding and knowledge about different cultures is growing in the global business climate of today, since the collaborations across de national borders are increasing.Problem formulation: Which international strategies are fortunate in international mergers with Swedish companies?Purpose: The purpose is to analyze the integration of the three mergers; Vin&Sprit ? Pernod Ricard, Astra - Zeneca and Telia ? Sonera.Method: This study is a case study with a qualitative approach.

The purpose of this study was to examine how SOS Children's Villages as an organization in Swaziland is affected by, and takes into account, the cultural, organizational and societal context in which it acts. Material was gathered through a field study during one month in one of the three SOS Children's Villages in Swaziland. The study has a qualitative approach and is based on the result from 12 semi-structured interviews with village mothers and other representatives from the organization. The other representatives were: social worker, program director, child and youth development coordinator, board member and educational manager. Since this study is both characterized by a specific historical, cultural and organizational context, we decided to connect the postcolonial perspective with an organization theory with focus on the concepts of culture, power and a children?s right perspective.

Syftet med denna explorativa studie var att utforska säkerhetsklimat, psykosociala förhållanden och organisationsklimat i Transportflygorganisationen i Försvarsmakten och i företaget Golden Air. Författarna har studerat och jämfört de två flygorganisationerna, som skiljer sig åt i struktur, ledning, resurser, visioner, uppgifter och mål. En enkätundersökning genomfördes med hjälp av instrumenten QPSNordic och Safety Culture. Av sammanlagt 125 utsända enkäter inkom totalt 74 svar (59 % svarsfrekvens), 53 ifrån Förvarsmakten och 21 ifrån Golden Air. Safety Culture visade att piloterna i Golden Air bedömde sin Arbetssituation signifikant mer positivt än flygförarna i Försvarsmakten.

This bachelor thesis aimed to explore, in a qualitative manner, the relationship and the interaction between the hospital welfare officer and the rest of the nursing staff. We chose this subject because we wanted to explain the phenomena of being a medical outsider in the nursing team. Our questions at issue were the following three: How does the hospital welfare officer define his occupational sphere and how do the rest of the nursing staff define it, according to the welfare officer himself? Is the welfare officer's relation to his own professional role and to the rest of the nursing staff affected by where his office is placed - secluded from or within the clinic? How does the welfare officer himself value his profession in relation to the rest of the nursing crew? To answer these questions we interviewed eight welfare officers, placed in two different hospitals. We used three different theories to explain the primary information.

Denna studie ger ökad kunskap om hur en digital artefakt inom sociala medier skulle kunna uppmuntra till äkthet, som en motpol till profilering för att skapa en balans mellan profilering och äkthet. Studien barhandlar området ?hur och varför användare presenterar sig och för sig på ett visst vis i sociala medier?. Detta förstås och diskuteras med hjälp av de två ändpunkterna äkthet och profilering. Studien berör även designerns roll i detta sammanhang.Studien undersöker området genom en litteraturstudie, samt en egen kvalitativ studie i form av semistrukturerade gruppintervjuer.

Syftet med studien är att belysa några behandlares uppfattningar om faktorer som motverkar negativ ungdomskultur på institutioner för ungdomar med sociala problem. Studien lyfter fram upplevelser samt erfarenheter därmed användes ett kvalitativt närmandesätt, med hermeneutisk utgångspunkt. Fem semistrukturerade intervjuer tillämpades vid insamlingen av mjukdata. Med hjälp av latent innehållsanalys analyserades materialet för bättre överblick.Resultatet belyser faktorer som bidrar till att det blir negativt bland ungdomar på institutioner. Dessa faktorer kan exempelvis vara att ungdomarna inte känner av personalens närvaro, blir sedda samt hörda.

This essay focuses on tourists' information seeking. The main focus was to examine whether there is a connection between how the informants in different tourist styles the different tourist styles are presented by Eva Wolf as the tourist of recreation, action, culture, compromise, and individualism seek information to their forthcoming vacation. The result was reached through a qualitative method, where ten informants with various tourist roles were interviewed separately. The informants were chosen by personal contacts. In addition to these interviews, three representatives from the tourist industry were contacted and interviewed by e-mail.

ABSTRACTIntroduction: Preoperative hand disinfection aims to prevent surgical site infections. After the preparing hand wash, drying is performed using an aseptic technique. It?s important to dry hands thoroughly in order to achieve the full effect of the alcohol based hand disinfection. Due to the lack of a evidence-based guideline on this procedure, the hand drying techniques differ among operating theatre nurses, depending on which technique seen as the most appropriate.

AimThis paper has come about because of the author's own experience as a project manager at FMV. In various projects, I have wondered if there is a link between the programs and processes that I have to use in my daily work. Are these programs effective for managing projects and follow-up.MethodIn order to examine whether it is efficiently using standard software, I have asked a number of projects manager at FMV to respond to a questionnaire, the method is qualitative.AbstractEfficient project management will require a set of tools for planning, monitoring and evaluating. Often there is a demand for a comprehensive range of enterprise software applications and business solutions combined to one business solution. A relevant question is if it is possible to use standard software, i.e.

Syftet med detta arbete är att skapa ett webbaserat bokningssystem åt Gefle Gourmetservice, en expanderande cateringfirma i Gävle. De krav som finns på systemet har, successivt under arbetets gång, tagits fram tillsammans med ägarna till Gefle Gourmetservice. Ungefär varannan vecka har en avstämning tillsammans med dessa ägare genomförts. På dessa avstämningar har funktionerna, allteftersom de har implementerats, demonstrerats. Bokningssystem har skapats med hjälp av Java Enterprise Edition, d.v.s.

Det finns i dagsläget mängder av formaliserade systemutvecklingsmetoder, men det finns även företag som väljer att arbeta mer fritt efter erfarenhet. En aspekt som vi finner intressant är hur användandet av metoder eller avsaknaden av desamma påverkar ett företag ur ett profilperspektiv. Vi undersöker hur Know IT ECM i Malmö arbetar vid utveckling av system, för att sedan jämföra detta med hur deras image, identitet och strategi ser ut för att urskönja vad som är bra respektive dåligt. För att göra denna analys har CMM- och SAMM-ramverken använts som stöd. Datainsamlingen har mestadels bestått av intervjuer.

The aim of this study was to investigate a health intervention at a Swedish telecom company, with regards to behavioral, cognitive and somatic stress, experienced health, and absence due to illness. A further aim was to investigate the employees' perceptions regarding the health intervention. Questionnaires were collected from 139 employees at the customer service departments.Results indicated that the health activity bowling to some extent could predict lower behavioral stress. However, the most important predictors of stress and perceived health were lack of meaningfulness and quantitative demands. Lack of meaningfulness was also a predictor of absence due to illness.

The aim of this master thesis?s is to examine what functions writing activities can have in the public library. Some public libraries offer their visitors writing activities, for example courses and camps. The public library is an institution with a particular identity, with special norms and properties which participants within the institution construct and reproduce. The main question of this thesis is to investigate how writing activities can be a part of the public library?s institutional identity and what functions writing activities in the public library can have.